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Orlando Real Estate Magazine #14 (English)

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(407) 564-2324 www.creativedesignorlando.com


Editorial Entrepreneurship is crucial to the country’s wealth generation. It promotes economic growth, improves the living conditions of people, generates more jobs and with this comes the increase of income of the population. Being an entrepreneur is not just owning one’s own business as many people think. It is rather the ability and courage to get your ideas off the paper. In this edition we will present the event, an entrepreneurial journey that promises to be a milestone for Brazilians who intend to undertake in the United States. With all that we are going to show, we hope to be a source of inspiration to you entrepreneur.

@orlandorealestatebrazilusa @orlandorealestatemagazine

“If thou shalt think anything, it shall be well with thee, and the light shall shine in thy ways.” (Job 22:28)

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Play. Stay. Have It Pay! Vacation Home With Short-Term Rental Opportunity.

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At the doorsteps to Disney’s Magic Kingdom®, Minto introduces Festival, designed and priced to make your dreams of owning the ideal Florida vacation home come true. With the option to place your residence with a short-term rental agency, Festival represents an opportunity to own a vacation home that can work for you year round!

Downtown Festival Resort Amenities! General Store • Ice Cream Parlor • Arcade • Florida-style Bar & Grill • Fitness Center • Heated Swimming Pool • Private Cabanas • Kids Waterpark • Putt-Putt Golf Course • Volleyball Court

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To learn more about our award-winning communities, visit MintoUSA.com. *Limited time only, see a New Home Sales Professional for details. © Minto Communities, LLC 2018. All rights reserved. Content may not be reproduced, copied, altered, distributed, stored or transferred in any form or by any means without express written permission. Artist’s renderings, dimensions, specifications, prices and features are approximate and subject to change without notice. Minto, the Minto logo, Festival and the Festival logo are trademarks of Minto Communities, LLC and/or its affiliates. CGC 1519880. 1/2018


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COMING UP :JORNADA EMPREENDEDORA BRINGS BRAZILIAN BUSINESS FAIR AND WORKSHOPS

ENCORE THE FAVORITE AMONG BRAZILIANS

ORLANDO

real estate

WHY TAMPA BAY IS FOR EVERYONE

THE RIGHT TIME AND OPPORTUNITIES IN ORLANDO WHAT SOCCER HAS TO DO WITH REAL STATE INVESTMENT

THE FRAME FOR YOUR STYLE

8 QUESTIONS ANSWERED ABOUT THEMED ROOMS THE EXPENSES OF BRAZILIANS ABROAD IN TRAVEL REACHED THE US $ 19 BILLION IN 2017

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Publisher Otto Vogel Executive Director Bia Vogel Graphic design BrazilUsa Media Group Cover OviniGouvea Advertising (407) 452-7523 – Bia Vogel realestateorlando@brazilusamagazine.com The opinions expressed in articles signed by the contributing writers are the responsibility of the authors and do not necessarily reflect the views of the Magazine. Commercials are the total responsibility of advertisers.

BRAZILUSA MAGAZINE ® www.brazilusamagazine.com Published by ZB Media Group LLC.


Encore the favorite among Brazilians

In average tourists spend 10 to 15 days in a true marathon of fun among the parks and shopping in outlets and shopping malls. Rooms of hotels that generally fit up to 4 people with a bathroom are good, however not as comfortable as a house. Here at Encore our mission is to bring all the convenience of a Hotel in the comfort of a home, complete houses with swimming pool, gourmet kitchen, smart Tvs etc. Our hotel staff who are Encore staff were chosen 1 year before the Club house area was completed. Many came from Disney’s and Aspen hotel region in the state of Colorado. Our mission is to solidify the brand as the best product of vacation homes, to get the best occupation and returns in the central market of Florida. We always seek to improve, to innovate with services and new products. We have services such as room service, we take your order to the door of your house, chefs who

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can be hired to cook for your family, and we can do your groceries for you, all for your convenience. The Encore Resort Homes has daily activities for all ages like tennis championship, beach volleyball, theme parties among others. The Encore standard has come to innovate 100% the market of Vacation homes that can be rented for short term. With only 1 year and 2 months we have already achieved record occupancy, closing the first year with more than 50%. The Encore is also the choice of influencers and celebrities in the last 14 months. Showing that the brand is increasingly established. Davi Decampos Encore Club at Reunion International Sales/Marketing Cell +1 (978) -436-0445 davi@theencoreclub.com


ENCORE RESORT AT REUNION IN ORLANDO, FLORIDA A luxury resort within a resort Welcome to Encore Resort at Reunion, where families can enjoy on-site amenities ranging from beach volleyball to a private multi-million dollar waterpark! Whether it’s splashing down the water slides or dining at The Encore Club’s private restaurant, this Orlando area resort has it all. Our club offers concierge service and shuttle service to Disney World®. Close to shopping, restaurants, entertainment and just minutes from SeaWorld®, Universal Studios® and Disney®.

4 to 12 Bedroom Vacation Homes From $350,000 For more information: 407.396.9000 I ENCORERESORTHOMES.COM 101 LASSO DRIVE • REUNION, FL 34747


Why Tampa Bay is for everyone

From Victorian houses built in the late 1800’s to Key West style beachfront to lake view farmhouses in the suburbs to high rise condos in downtown. Name a housing style and most likely you will find it in Tampa Bay. The area’s diversity makes it one of the most welcoming cities in the US. In 1886 a man named O. H. Platt moved to Tampa and created the city’s first subdivision called Hyde Park. Between 1910 and 1925 this residential area became home to many distinguished citizens who built Victorian and Bungalow style residences. This neighborhood is still one of the most desirable for its upscale shopping district, restaurants and the proximity to downtown. The charm of the historic neighborhood is a bonus on top of the central location and its A rated school district. Tampa’s revitalized downtown is one of the most vibrant neighborhoods with high rise condos and stunning views of the Hillsborough River. Today residents and visitors can already enjoy a pedestrian friendly downtown filled with many entertainment options and a trail along the river, the famous Riverwalk. Bill Gates’s Cascade Investment fund joined Jeff Vinik’s mega development project that is about to transform downtown into an even more desirable place. A 40 acre waterfront land acquisition will host a multi-billion dollar investment of a mixed-use planned community designed for urban healthy living featuring Smart commercial and residence buildings. A place where you definitely can live, work and play. If historic or urban living is not for you, just 25 minutes north of downtown you might like the master planned communities of Westchase, Carrollwood and New Tampa. You will find townhouses, single family homes and apartments in the different subdivisions with its restrictive covenants that help keep the neighborhood’s well-maintained look. They offer an easy living lifestyle with proximity to commercial shops,

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schools, supermarkets and big box stores. Residents also enjoy a variety of resort like amenities and the beautiful golf courses. For those who prefer to have a little more freedom in regards to the appearance of their property and specially enjoy having acres of land, Odessa, Lutz or Keystone just might be the perfect place. Drive 30 minutes from downtown and you can live in a farm, ranch or luxury equestrian property. Travel towards the east and you have many coastal towns. Beautiful beaches are the backyard for the residents of Safety Harbor, Clearwater, Dunedin and Palm Harbor. The tropical setting provide a relaxed and laid back lifestyle. The southern cities of St Petersburg and Sarasota also have white sand beaches and offer the waterfront lifestyle whether you appreciate fishing, boating, kayaking or simply listening to the sound of waves. In Pasco County, northern part of Tampa Bay area, is where you will find plenty of new construction especially the planned communities built by big developers such as Newland and Metro. Miles of trails, acres of preserved Pasco County wilderness, ultrafi, cafes, fitness center, resort-style pools, new schools, clubhouses and even a 7.5-acre man-made crystal lagoon are some of the commonly found amenities in those communities. Tampa Bay is a large area with many different and interesting pockets that can appeal to all tastes. Whether you are a young professional, family with kids or retired couple, Tampa Bay has a place for you to call home. Corina Lessa Silva Real Estate Broker Owner Tampa Bay Key Realty info@tampabaykey.com (813)285-3317


THE RIGHT TIME AND OPPORTUNITIES IN ORLANDO The wonderful City of Orlando, highly privileged by the existence of parks, Disney, Universal and many other diversified attractions in the city , it is more the one tourist city , but also a prosperous city in a great development phase, which in addition to the 70 million visitors it received this year (as a legitimate capital of family tourism), also receives, more and more, people from various parts the United States and other countries of the world, especially Brazil, who have come here to live, attracted by the opportunities of jobs that grow exponentially due to this constant growth in the number of visitors and others with the purpose of creating new businesses here, to meet the needs of this growing number of consumers. But it is not easy for the foreigners who come here to start new businesses, to be able, at first, to absorb all the specific peculiarities of the place, as well as the difficulties with a cultural and language. With the purpose of facilitating the implementation of these businesses, developing their activities and adapting people to the new environment, professionals from different areas and with many years of experience have joined and formed the US Business Solutions and US Business Realty Companies which perform a custom consulting, advisory, research and orientation work for the implementation of new business and intermediation in the purchase and sale of existing companies and commercial and residential real estate. To start any kind of activity in another country, where customs and habits are well differentiated, completely different laws as well as forms of communication is always a very complex challenge, however promising

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the place, as well as the expectations for the purpose or purpose of the activity in question. It was in this context that the US BUSINESS Group was created, providing any natural or juridical person who intends to start their activities here, do it without trauma or any insurmountable difficulties and, at the same time, achieve a faster rate of very positive and continuous results. Made up of experienced professionals, such as: Iliel Yamada has over 15 years in capital investment management for strategic projects to enter certain markets, business expansion, and operational continuity. He worked in companies such as Solvay, Poyry, GE, and CSN where he held positions of great technical and managerial responsibility. As an entrepreneur in the consulting field, he has conducted several projects in the food and beverage, health and wellness, financial services and real estate segments. He has specific expertise in the areas of Project Management, Strategy and Quantitative Models. CÊsar Coutinho has 35 years of solid experience in large National and Multinational corporations, of which more than 25 years in leadership positions. In the last 20 years, he has worked in the segment of means of payment (expedition, processing, and capture of transactions) focused on B2B and B2C in management positions in companies: Hypercard (Bom preço group), VR Vales, Banco VR (VR group) UNIVR (joint venture of Banco VR with Banco Unibanco) Plus Benefits (startup) Plus Benefits (startup) and UNIK (Wex Group).


Ricardo Gaspar has more than 30 years of experience in the corporate world in the areas of Information Technology, Telecom, Production Control and Programming (PCP), Consulting, Contact Center Project Implementation, Commercial Automation and Self-Service. He worked in companies such as Toledo do Brasil, CPM Braxis / Capgemini, among others where he held positions of technical managerial responsibilities and consulting. As a businessman, he founded LG / IT in Brazil and Logical Group, Inc. in the USA. With these companies, he has conducted several consulting and technology projects in several segments. Expertise in the areas of Business Management, Valuation, Mergers and Acquisitions, Technology, Telecom and Plastics Materials. Armando Soares has more than 30 years of experience in the corporate world in the areas of Electrical Engineering and Power Generation Equipment. Worked in Electric Equipment Generation Equipment Manufacturers where he held positions of Board of Directors. Participated in special projects to supply sophisticated equipment for Petrobras, Telecommunication Companies and Naval Base Commander Ferraz in Antarctica.

As a businessman, he was the founding partner of Generation 2000. In the US undertook in the real estate currently being Licensed Real Estate Broker. Opportunities growing fast, but with a help of competent and experienced professionals is absolutely necessary so that less pleasant surprises and less favorable results. For all those who, as many others have previously done, is thinking of establishing themselves in this wonderful, safe and complete opportunities, we recommend that you first consult US Business Solutions, which is available, to help you make this dream come true. concrete and successful reality. What could be an adventure before, will happen with the collaboration of US BUSINESS, to be a project clearly defined and naturally destined for success.

Armando Soares Broker My Estate Connection (321) 217-4221 Armandocolaco@aol.com

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The Frame for your Style The hallways and the entrance hall, for example, look great with pictures and frames that are slightly larger; using photographs is also a good idea, as they have a bit of your history for those who come to visit you. If the artwork is famous, let it be the highlight of the room and feel free to use the frame that best matches the style of the piece, but be careful not to overshadow it, with a frame that draws more attention than the work itself. Large framed artwork can cover a whole wall without problems; the smaller ones look better when grouped together. And do not worry about keeping the same frame for all the artwork when grouped. The charm and the difference in the composition will be the use of frames with different styles. About the size of the paintings, you also need to link your style with the common sense and harmony of the room in question. More compact spaces look better with smaller pictures; and the opposite works for more spacious rooms.

For the most part of history, the frames were just a small detail for many, except the artists - a backdrop for larger paintings and drawings. The works of art generally received a new frame whenever they changed hands or if the owners were redecorating and wanted a new frame to match the rest of the decor. In fact, this debate continues to this day among those who work in the arts. For some, choosing a frame is a way to personalize the art or customize it for a space. Others find that art looks better in contemporary frames, combining with what the artist would have imagined. But the days of using simple frames with no personality are gone. Today, you can find frame designs to complement any decor. They are great for displaying photos or favorite artwork, and with many types and styles now available, they are also considered a design element. The decoration of the walls is one of the ways to make the spaces more interesting and elaborated: you can and should use frames and canvas as allies. But be careful not to overdo it. Using creativity and knowing your preferences well are important factors. Using elements that you identify with - and that are in harmony with the architectural and design style of your home - is an essential point.

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Regarding the colors and the type of frame, consider the architectural style of the rooms. Choosing frames that match the colors of furniture is a great way to go; in more modern environments, less striking frames, is a great choice, for example. But as styles in the art of decoration have evolved, transforming over time, the styles of the frames also have their own evolution, and we can only guess what will come next! However, with attention, care and consideration of the rich history of the framing, you will find your own approach and style to frames.

Milena Castilhos Designer - Florida Prime Design

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what soccer has to do with

real state investment Today, I decided to surprise you with a topic that is world passion, soccer! You must be thinking, but what soccer has to do with real state investment, and that is exactly my point. Exactly! I was thinking about the business market and its growth, why not? Join the most played sport in the world with the fastest growing business market in Florida, real estate. We like “United we stand, divided we fall�! And it does! Are we going to write everything that is happening with soccer in Florida? The Florida Cup is an absolute success, quickly expanded! The creation of 6 professional soccer courts in the Champions Gate area is increasing willingness to invest in this region. The enterprising of the new soccer schools, promote new entrepreneurs and new talents. The Orlando City partners with Lake Nona opened a training facility in the Sport & Performance District. In addition, The city of Orlando was the

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stage of the America Cup, I could write some things about new and good events. But what does this mean in real estate life?! A complete change in the possibilities, but more importantly, it is representing a positive situation for those who like to invest in real estate with differentials. Those events increase the values of the properties! Imagine soccer fans being able to take part in all this, being a homeowner or renting a vacation home. What I can guarantee that you cannot do without participating in this opportunity! The news is coming, following me and you will be surprised at what will happen in this market! Keep and follow me! Christopher Lee Regis Real Estate, Business e Franchise Broker christopher.regis@newhomeprograms.com (754)265-6608


8 QUESTIONS ANSWERED ABOUT THEMED ROOMS

ght to have durability. Ask your designer to help you choose topics that have been globally known and loved for years. 4 – What theme do people like the most? We see that the theme itself matters far less than what was created from it. If you are just putting a wallpaper and a quilt of the character, then yes choose the most beautiful paper and quilt. The cool thing about the thematic room is you bring elements of the movie, the drawing, the character into the room. One of the techniques we use is to recreate a scene from the movie. So you get a different room, personalized, unique, that will make who is browsing the photos look and say, “I want to stay in this house!”

When you love something, you want to reflect it on everything you do. And the decoration is not different. Thinking about it, let’s talk about themed rooms in vacation homes by answering the most recurring questions on the subject, based on our experience. 1 - Is it worth to reserve a suite only for the thematic room? Yes! Certainly! Now! Having a themed room is an almost mandatory item in a rental home nowadays. We see that when it comes to choosing the best house to stay people are divided into staying at the home of Harry Potter or Mickey, and a fun vote takes place between the family to tie the dispute. 2 - Is it better feminine, masculine or neutral? If you will choose to reserve just one room in the house, it is certainly neutral. A boy might not like being in a ballerina room. There are several neutral themes, we have a list of some that we would like to implement, like Lego, Scout, Snoopy ... it’s a long list. 3 - What if tomorrow no one likes this theme? Yes, this must be a concern. We know that Moana is the most beloved princess of the moment, but the design is still very recent to know if in 5 years she will still be so dear. And be sure to get away with very current cartoon themes like PJ Masks (if you do not have a child, you should never have heard). In a rental house your project should be thou-

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5 - What if only adults stayed at the house? Adults L-O-V-E themed rooms. We have seen houses rented by basketball player, boxers that disputed the room of the Star Wars. Think the person is on vacation, so why not get out of the routine and spend your time at Disney sleeping in Mickey’s room? We always try to put a full size bed in these rooms. Exactly to meet an older adult or suddenly a family that brought a nanny. Trying to accommodate an adult in the room is something to be considered. 6 - How many thematic rooms should I do? It depends on how many bedrooms your house has. For house of 4 to 5 bedrooms, we recommend reserving 1 bedroom. From 6 bedrooms up, we study the layout of the


rooms to suggest if it is worth to reserve more than 1. For example, we take into account the number of bathrooms, a proximity to other rooms. Decide this issue with your designer. 7 - Thematic room is very expensive? The furniture, wallpaper, stickers, adornment, bedspreads are cheaper than in an adult bedroom. But if you opt for a furniture package, the thematic rooms, most of the times, are considered upgrades, so they will have to be paid separately to be created and executed. If you hire an interior design it does not matter to your designer whether you will have thematic room or not, because you have hired the entire project. 8 - How do I know which best room to use as the theme? When suggesting which room to use we take into account several issues, some of them are: - Proximity to the pool: Although the house has an alarm, some pool fence protection, we do not put themed rooms in places with doors that open directly to the pool. - Canadian bathroom: If the property has a Canadian bathroom, that type of bathroom that splits into two bedrooms, we like to use one of these rooms for the theme. After all, it is more comfortable for a family to share the bathroom, than for a child with an adult from another family, for example.

When deciding who will take care of the interior of your dream, analyze with your family what your aspirations are, to choose clearly which best service to hire. If it will be a package, a project, which upgrades are worth doing. Look for a professional who has all the answers and availability to take care of you and guide you through a fun and enjoyable process. Photos: projects Arq Design USA

Decorating environments from a theme is something that depends on research and inspiration. The desire is to bring into the house a little bit of the enchantment of Orlando parks. What happens in 90% of the cases is that the rental house was initially an investment that would give x% of return per year and must be rented 70% of the time, it becomes a family dream. Dream of having a home in the United States, in a city with as many attractions as Orlando, with a climate similar to Brazil...

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EXPENSES OF BRAZILIANS ABROAD IN TRAVEL

SPECIALIZED ACCOUNTING FOR INTERNATIONAL REAL ESTATE INVESTORS TAX PLANNING (OPEN A BUSINESS) TAX ID 1040NR (TAXES) FIRPTA & MORE

1.407.370.3686 f rontdesk@larsonacc.com www.larsonacc.com

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  

@LarsonAcc

The expenses of Brazilians abroad in travel reached the US $ 19 billion in 2017, the Central Bank said today (01/26). The expense is the largest since 2014 when the US $ 25.6 billion was spent on overseas travel. Income from foreign travel expenses to Brazil was the US $ 5.8 billion. The expenses of foreigners traveling to Brazil were the US $ 5.8 billion, less than the expenses of Brazilians. With this, the travel balance was negative last year, reaching a deficit of US $ 13.2 billion. It is also the biggest negative balance since 2014 when that account closed with a deficit of US $ 18.7 billion. International travel data are part of the services account (international travel, transport, equipment rental, insurance, among others) of current transactions. Last year, services closed with a deficit of $ 33.8 billion, the highest since 2015, when it reached $ 36.9 billion negative. “Most of the service lines have been showing a deficit growth, in fact showing that there is a growing demand for imported services,” says the head of the Statistics Department of the Central Bank, Fernando Rocha. The services account is part of the current transactions, that is, the country’s external accounts, which ended 2017 with a negative balance.


The deficit in current transactions, which are the purchases and sales of goods and services and transfers of income of the country with the world, was negative of the US $ 9.8 billion. The deficit is the lowest since 2007 when the country recorded a positive balance of US $ 408 million.


Entrepreneurial Journey brings Business Fair and Workshops given by Roberto Shinyashiki and more 15 experts to Orlando Event targeting Brazilian entrepreneurs hosts top speakers and possibilities of business from real state to franchises

ORLANDO – It is official. The Universal Resorts will host Entrepreneurial Journey, the major event about business targeting Brazilians overseas, in the last week of March. There will be three days of workshops ministered by the most well-known speakers in the Latin American business world and a fair of information on topics from how to migrate to the United States legally to opportunities of buying franchises and properties in the area of exponential growth and increasing value. About 1.4 million of Brazilians who live in the United Sates will have a chance to participate in workshops ministered by Roberto Shinyashiki, Alexandre Slivnik, Alexandre Lacava, among others of a total of 16 great orators. The initial idea is “to bring Brazilian business owners togeth-

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er and give them the opportunity of a different professional experience”, Business on USA CEO, Alexandre Damiani, one of the event’s organizer, explained. Business on USA created Recomendo em USA, a group of business owners that are changing the way people see business done between Brazilians. “I realized that it was a big opportunity to put people with similar goals in contact. I have met many good business owners who may generate a positive image,” Damiani said. The Entrepreneurial Journey has been planned to be a watershed event, which will respond to needs, expand relationships and partnerships and, above all, generate great opportunities to do business. “March 28th, 29th, and 30th will change everything we have seen about business before,” Damiani projected. “This is our compromise.” The three-day event at Loews Sapphire Falls Resort, Universal Resorts, will welcome top business speakers on topics like leadership, communication, entrepreneur, investments, productivity, strategic planning an innovation. The Entrepreneurial Journey will promote networking among who is already part of this market, introduce successful work cases and offer trustful and

important information on how to start a business in the USA. “The idea is to build a real growing environment for all,” Damiani explained. According to recent researches, a single workshop can improve the business history of millions of people. “Imagine all people reunited in one place,” Damiani said. The organizers also emphasize that the agenda is based on studies about the needs of Brazilians - who live in the United States or want to migrate to North America. The Journey’s primary goal is to help entrepreneurs and new business owners to get better results and will offer trainings that combine personal and professional expertise, besides tools that can be used a day after the event. “We want to provide good information to meet each participant’s necessity. There will not be motivational workshops. The speakers will share their knowledge,” Damiani said. The workshops of 50 minutes will be run in the morning and afternoon. Breakfast and lunch will be served at Lowes Sapphire Falls Resort where it will also have books and information materials available. BrazilUsa - Orlando Real Estate

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The major workshops will be held in the main rooms at the same time as panels and discussion groups will happen in alternative spaces. And do not be surprised if someone invites you

Alexandre Damiani

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to join a class of a renowned Professor from Getúlio Vargas Foundation (Rio de Janeiro, Brazil) or a panel of a Research Drector of a city like Boston (capital of Massachusetts, USA). During three days, the Business Fair will aggregate about 30 stands of companies specialized in strategic planning and selling of properties and franchises. “I have been working with Brazilians in the way they become able to buy lucrative franchises and become able to live in the USA legally,” Chris Regis, owner of a company specialized in this sector, said. The estimate is that more than 3,000 people will attend the Entrepreneurial Journey every day. The organizers are committed to offer a positive agenda and invested to bring experts to change business and entrepreneur’s concepts. And it has a reason. According to data from Boston City Hall, American

Álvaro Lima

Alexandre Slivnik


GDP receives $58 billion from Brazilians who generates 628 thousand of jobs and pay $7.5 billion of income tax every year. The contributions will be even bigger after the Entrepreneurial Journey, organizers affirm. “These numbers can grow since you know that there are many Brazilians living in the USA who do not have opened their business here yet. The idea is to give them a chance to learn about the American market environment and search for new opportunities,� Damiani said.

Alexandre Lacava

Event: Entrepreneurial Journey Data: March 28th, 29th, and 30th of 2018 Local: Loews Sapphire Falls Resort Universal Resorts, Orlando, FL Access www.jornadausa.com for more information and to buy your ticket. BrazilUsa - Orlando Real Estate

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Orlando Real Estate Magazine #14 (English) by BRAZIL USA MAGAZINE - Issuu