Canadians Reading Canadians
How interested are Canadians in reading Canadian content?
Who Is Reading Canadian Books? 24% of those polled said they had read a book by a Canadian author in the last year
It appears that most Canadians have not read a book by a Canadian author in the last year — or at least, they don’t think they have. 24% of those polled said they had read a book by a Canadian author in the last year. 34% responded that they had not, and 43% weren’t sure. HAVE YOU READ A CANADIAN AUTHOR IN THE LAST YEAR?
2002
2012
50% 40% 30% 20% 10% 0%
Yes
No
Don't Know/Unsure
Question: Have you read a book by a Canadian author in the last year? (N=1005, ACP 2002 N=990)
There has been a significant decline over the past decade in those who say they have read a Canadian author — from 41% in 2002 to 24% in 2012. Some of this may be due to the fact that we also see a substantial increase in the number of people who do not know whether they are reading Canadian authors (19% in 2002 vs. 43% in 2012).
PREPARED BY BOOKNET CANADA STAFF © BOOKNET CANADA 2013
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