Selling Travel November-December 2025

Inspiring those who sell travel

TRAVEL SELLING

Money trains

Agents can get their commission levels on track by selling the world's iconic train journeys

Plus: Travel For Every Body winners • Indigenous culture in Brazil • Boston • Greenland • Winter fun beyond the ski slopes • How to sell shoulder seasons • Connect round-up

WELCOME

Charlotte Flach, Editor

It’s getting a bit chilly outside, so why not cosy up with the latest edition of Selling Travel?

In this issue we stay on track with our feature on rail travel trends, on page four.

With the winter sports season underway, flip to page 35 for an article that looks at the myriad activities available beyond the slopes in Europe and Canada.

For a deep dive into a destination you may not have considered before, read all about Greenland on page 29, a stunning land of raw and untamed beauty.

If those destinations leave you cold, on page 25 read how to pair a little-known Indigenous Brazilian festival with a luxury jungle lodge stay.

As Christmas approaches, find out how Budapest does it best on page 32.

And lastly, see the full winners list from our inaugural Travel For Every Body Awards on page 14.

Rest assured that we will continue to bring you the best of everything destination and product-related from the world of travel in both print and digital formats. So, settle in and watch this space in 2026.

(Print) ISSN 2056-9319 ©BMI PUBLISHING LTD 2025. 501 The Residence, No. 1 Alexandra Terrace, Guildford, GU1 3DA, uk. T: 020 8649 7233 enquiries@bmipublishing.co.uk While every effort is made to ensure accuracy, BMI Publishing Ltd cannot be held responsible for any errors or omissions. 24

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ALL ABOARD

adventure

With demand for luxurious options, longer trips and climate-savvy options, train travel is becoming increasingly about the journey, as well as the destination, says Ulrike Lemmin-Woolfrey

It is late July in Paris, and I find myself at the Gare de Lyon. Each time a platform is announced, a surge of families drag their luggage toward the gates, touching the entry points with their electronic ticket, boarding minutes later and settling down in comfortable seats.

With them come the family pets – cats in carriers, dogs on arms, budgies and hamsters in cages – plus picnics in hampers, with fresh baguettes sticking out, and chilled bottles of rosé waiting to be uncorked.

This time, on my way to Montpellier, I sit next to a black cat, who is clearly used to rail travel. Even after having lived in France for several years, it still amazes me every time just how

naturally the French have embraced railway travel instead of flying, even before France decided to ban internal flights if rail travel was a viable alternative.

The French transport system is extensive, smooth fast and cheap, but it is also a matter of “attitude”.

Rather than spending hours getting to an airport, followed by queuing to get onto the flight, then, upon arrival doing it all again in reverse, the journey itself is already part of the holiday. At least, if you bring wine and a baguette.

Why travel by train?

There are plenty of reasons to choose rail travel over air travel. They range from

wanting to make the travel element part of the holiday or anxiety about flying to a desire to reduce your carbon footprint.

Or perhaps, as Sally Barlow, Rail Product and Sales Manager at Fred. Holidays suggests, travellers are being inspired by television programmes featuring rail journeys, which she suspects have contributed to the increase in interest.

Whatever the reasons, train travel for leisure is becoming ever more popular: the most recent survey published by the UK’s Department of Transport found that 54% of respondents were taking the train to travel for leisure, while Railbookers saw a 30% increase in rail travel overall.

Luxury on rails

Due to demand, luxury train travel is being taken to new heights and new locations, with Railbookers reporting a 43% increase in luxury worldwide rail travel in 2024. In the UK, the Britannic Explorer, A Belmond Train, launched in July 2025, is the first luxury overnight train in England and Wales, while in the southern hemisphere, train travel is also about to receive a significant upgrade.

The Aurora and Australis Suites on the Indian Pacific and The Ghan trains in Australia are due to launch in April 2026 and will be the most luxurious options on rails, costing around A$35,000

(£17,100) for a three-day trip.

But the high price point doesn’t put people off says David Pointer, Product Manager - Australasia at Inspiring Travel: “For those who have the budget, The Ghan and Indian Pacific generally sells very well for us, with some dates next year already full.”

Rachel M. Hardy, Vice President, Sales and Marketing of The Society of International Railway Travelers has experienced a similar increase in demand for more luxurious experiences.

“There is a trend towards more spacious suites, like Imperial Suites on the Golden Eagle in Central Asia, Grand Suites on the Royal Scotsman and Venice Simplon-Orient-Express in Western Europe, and Presidential Suites on the Eastern and Oriental Express in Singapore and Malaysia. These are typically a third or half the size of a train car and command high prices.”

Sleep tight over night

A slew of newly-launched and reinstated sleeper trains, connecting capitals in Europe, offer a slow travel alternative and a more immersive way

“Gen

Z keep the trains rolling by posting scenic trips on social media, embracing climate-friendly travel ”

of travelling. Gen Z are often credited with keeping the trains rolling by posting scenic trips on social media, not only embracing climate-friendly travel, but also the chance to relax while travelling more authentically and connecting with locals along the journey.

They are also thought to be behind the boost to interrailing, with some 5.9 million trains travelled on in 2024.

Rail Europe offers a one-stop-shop for booking interailling passes, along with many other tickets and passes that provide access to Europe’s extensive cross-country rail network.

Meanwhile the over-60s have the

Scenery this stunning deserves a window seat.

Switzerland’s top rail journeys— ready to book, all in one place.

With Rail Europe, itʼs easy to sell Switzerlandʼs most iconic rail experiences, and get great commision on every booking.

Mountain excursions

cable cars & cogwheel trains to Alpine summits Built for agents. Access

And donʼt stop at Switzerland.

disposable cash and time for farflung train adventures, says Hardy: “Rovos Rail in Southern and East Africa is popular for clients of all ages, but especially for those in their mid-sixties and up. The sense of adventure and the longer itineraries appeal to those who are retired or close to retirement. The most popular one we sell is the 17-day Cape Town to Dar es Salaam journey.”

Whatever the generation, budget or time allowance, there is a train trip somewhere that will inspire people to reignite their love for the journey, not just the destination. As a slower, more environmentally-friendly alternative, it’s a win-win, really.

Top trips

In the American Southwest, Canyon Spirit, the rebranded name for the Rocky Mountaineer, winds through desert canyons and mountain ranges. It will begin operating a Salt Lake City, Utah, to Denver, Colorado (or vice versa) route in April 2026.

Scheduled for December 2026 is a service from Czech railway company Leo Express, which has submitted an application to run a train connection from Ostend, Belgium, to Slovakia through Germany and the Czech Republic.Watch this space.

To catch the northern lights, book onto the Norrland Night Train operated by Vy, which allows travellers to sleep in comfort on the way up north, setting off

from Stockholm.

For a classic Canadian train trip that takes in the boreal forests and lakes of Ontario, the expansive prairies and the awe-inspiring Canadian Rockies before arriving in Vancouver, VIA Rail’s The Canadian offers the best of Canada.

Fred.Holidays has seen an increase in demand for both the Glacier Express and the Bernina Express, with equal enthusiasm from younger and older travellers. The operator has added trips on the GoldenPass Line and Gotthard Panorama Express, a no-fly holiday, taking in Lake Lucerne and Lugano.

book it

Leger Shearings offers a Beautiful Bruges and Charming Ghent by Rail holiday. Four days are priced from £799pp. leger.co.uk/rail-holidays

Ulrike is a travel writer and author and has long embraced the highs and lows of luxury, as well as budget rail travel around the globe.

FAST TRACK TO THE CONTINENT

There’s something truly special about exploring Europe by rail. From the moment your customers join us at London St. Pancras, the holiday begins – not with stress, but with ease. And, with an experienced Tour Manager on hand throughout, they can simply sit back, relax and watch the scenery unfold as every detail is taken care of.

SELECTION OF

Scenic Swiss rail journeys

Exploring Switzerland by train is scenic, of course, but added to this it is convenient, reliable, and, with a Swiss Travel Pass, extremely economical.

1 the bernina Express

One of the most beautiful train journeys on earth begins in the eastern Swiss Engadin Alps, in Chur, Switzerland’s oldest town, and ends in Tirano, in Italy. It travels along the steepest railway line in the world, and the highest in Europe, across spectacular glacial landscapes and alpine forests. Part of the railway line – Thusis to Tirano – is Unesco listed.

2 the glacier express

Spend the day on the train. In winter, the landscape is an expanse of white meeting blue on the horizon; in summer, its vivid pastures are covered in wildflowers. Whenever you go, stop at Landwasser Welt, an outdoor attraction that brings Unesco-listed Landwasser Viaduct and its environs to life through five terrific, themed adventures, focussing on railway, culture, agriculture, forest and water.

3 the jungfrau railway

This route travels between Kleine Scheidegg, at the foot of the Elger, Mönch and Jungfrau Mountains, and Jungfraujoch, Europe’s highest railway station. From your seat you’ll see the Jungfrau Tunnel, a feat of engineering cut through the Eiger and Mönch mountains, and the Jungfraujoch’s Sphinx observation platform, in Unescolisted Jungfrau-Aletsch. Use your Swiss Travel Pass for a 25% discount

4 the gornergrat

Switzerland’s first electric cogwheel railway and still Europe’s highest became the first to reach the top of Gornergrat Mountain in 1898. The platform at the summit gives 360° views of the Matterhorn and 28 other peaks higher than 4,000m. The railway scores high on sustainability: it’s powered by 100% renewable hydropower and returns the energy generated to the power grid.

5 gotthard panorama express

The Gotthard Panorma Express – a combined train and boat journey –provides land and water views of the mountains. Crossing Lake Lucerne, the natural beauty of Central Switzerland will envelop you, with Mount Riga to the east, Mount Pilatus to the west and Bürgenstock to the south. Disembark to enjoy lakeside villages such as Weggis and Vitznau, then jump back on to Flüelen for the train to Lugano.

6 voralpen railway

The Voralpen Railway takes you through countryside that resembles a Sound of Music filmset – gentle hills, pastures and pretty villages. Before boarding, take time to explore St Gallen, especially its Unesco-listed abbey district, the cathedral and the library. The 125km journey can be split with stops in Wattwil, Rapperswil and Arth Goldau.

7 Centovalli railway

With a name that means “100 valleys”, you have a hint of what to expect on this wonderful route between Locarno in Switzerland and Domodossola in Italy. Crossing 83 bridges and 31 tunnels, through wild chestnut forests and vineyards, teasing with glimpses of waterfalls and tempting with cliffs, this is a magical trip.

8 golden pass express

When the Golden Pass Express was launched three years ago it opened up a direct service between Montreux, Gstaad and Interlaken. Passengers can take their seat to enjoy incredible views of Lake Geneva, before climbing

high into the mountains, travelling through Jaman Tunnel and out into the Gruyere region.

9 luzern-interlaken express

In just two hours, this train takes in some of Switzerland’s most enchanting scenery. Starting in Lucerne, you’ll move to the dense forests, peaks and lake of Sarnen, then climb to the summit of the route. Here the landscapes stretch out towards the Bernese Alps, with the

Giesbbach Falls plunging down 14 tiers into Lake Brienz.

10 the grand tour of switzerland

If you would rather do an epic rail journey that combines a few routes, including the Bernina and Glacier Express, consider the Grand Tour. Among the highlights are the Eiger and Mönch mountains, five alpine passes and several unesco-listed sites. The Swiss Travel Pass is valid throughout. 4 5 6 8

CHIHUAHUA

Take a ride on the Chepe Express, from Chihuahua City to Los Mochis, where Mexico’s dramatic, yet lesser-known, natural wonders unfold

Travel is about discovery, whether that is finding something new in a destination you know or going somewhere you’ve never been.

A trip to Chihuahua, in Mexico, on board the Chepe Express, fits the bill on both counts.

river deep, mountain high

Thousands of kilometres and a world away from the sand and sea resorts of Cancun and Riviera Maya, Mexico’s Chihuahua region intoxicates with incredible landscapes that spotlight nature’s more miraculous creations.

Here you’ll find rivers and ravines, dense forests and dry deserts. You’ll discover ancient cities and Unesco-listed sites and a canyon that is four times longer and two times deeper than the Grand Canyon – that’s Copper Canyon.

The gateway to this vast and breathtaking landscape is Creel, a pueblo mágico – a magical town – steeped in

the traditions of the Tarahumara people. Known in their own language as the Rarámuri – meaning “those with light feet” – they embody a deep connection to the land that surrounds them.

Their remarkable endurance and harmony with nature have long inspired awe, weaving an enduring mystique into the mountains and canyons that cradle their communities.

connecting town and sea

Linking the rugged beauty of the Copper Canyon with Mexico’s shimmering Pacific coast, the Chepe Express offers one of the most spectacular train journeys in the world.

Covering 350 kilometres in about nine hours, this legendary route is far more than just a ride — it’s an adventure through northern Mexico’s most breathtaking landscapes.

Begin your journey in Chihuahua City, the region’s historic capital, where grand

“Chihuahua intoxicates with landscapes that

spotlight nature’s creations”

colonial architecture and revolutionary tales set the tone for discovery.

Continue on by land to Creel, a place worth at least a night or two to explore.

From there, make a stop at Divisadero, perched on the canyon’s edge, where the views stretch endlessly into the Sierra Tarahumara. Spend a night here to watch the sunrise paint the cliffs in gold before boarding the Chepe Express.

The train journey winds its way through 86 tunnels and 37 bridges, crossing gorges and rivers on its unforgettable descent toward Los Mochis, the gateway to the sea.

Throughout, the views from the luxurious seats will provide all the entertainment you’ll need. From magnificent peaks against infinite skies and arid canyons against purple sunsets, this trip will stay with you forever.

Why Railbookers Group?

From our suggested best sellers to customising your customer's perfect trip from scratch, we do it all. Train, hotels, sightseeing, transfers and more

We take the complexity out of independent holidays by train.

Connecting the Dots

We are the one-stop shop for trains, hotels, sightseeing, transfers, and more

Instant Quotes

No more waiting days for a pricewe give you back your time so you can earn more money

Hotel Selection

Your customers can choose from 3-, 4-, and 5-star hotels throughout their trip

Extensive Product Collection

Independent itineraries including multi-country, multi-city, pre- and post-cruise, rail and sail, luxury, and more

Flexible Booking Window

Book and travel from today to two years out - secure space and lock in the best rate!

Train Travel Experts

We know the best routes and connections including luxury, scenic, and overnight rail

3-Way Calling Support

We simplify booking for travel agents by offering 3-way calls with your customers, ensuring expert assistance

24/7 Emergency Line

Global staff across five countries to handle any unplanned disruptions such as train delays, strikes or emergencies

Travel for Every Body Awards 2025

Winners

and

members of the disabled community took centre stage at the inaugural awards

This year Selling Travel took its commitment to accessible travel to the next level by launching the first-ever Travel For Every Body Awards.

On October 22, finalists, judges, sponsors and members of the travel industry gathered at The Mercure London Earl’s Court to hear the 2025 winners announced.

Closing the awards, Editor Charlotte Flach said it was vital to keep the momentum going so that the work being done does not become just about one day. She said: “We need to keep pushing the travel industry to do more –and to do better.”

A big thank you to our judges

Together we can make a difference

SPONSORS

Sophie Morgan, TV presenter, disability advocate and travel journalist; Jonathan Fletcher, Founder of Wheelie Good Travel; Dr Amo Raju, author and disability charity specialist; Lady Tina Reading, Editor at Lube Media and accessibility consultant; Emma Partlow, Director at Transreport; Paula Hansen, Founder of World Accessible Holidays; and Manuel Butler, from the Spanish Tourist Office.

We would also like to thank our sponsors – The Spanish Tourist Office, Ocean Florida, TUI and Mercure Hotels.

Finally, thank you to everyone who participated this year and attended the ceremony.

OUR WINNERS

Accessible Travel Initiative

– Destination

Dubai Department of Economy and Tourism

Highly Commended: Visit Lauderdale

Accessible Travel Initiative – Transport

East Midlands Airport

Accessible Travel Initiative – Cruise Virgin Voyages

Accessible Travel Initiative

– Accommodation

Marsham Court Hotel

Highly Commended: Amilla Maldives

Accessible Travel Marketing Campaign

Visit California

Best Website for Accessible Travel

Accessible Japan

Best Tech Innovation for Accessible Travel

Vacayit

Outstanding Achievement in Accessible Travel –Travel Agency/Agent

Danielle Jade Travel

Outstanding Achievement in Accessible Travel – Tour Operator

Ocean Florida

Highly Commended: Limitless Travel

Outstanding Contribution to Accessible Travel

Curb Free with Cory Lee

Highly Commended: The Wayfinding Centre

Travel Accessibility Champion

Paula Hansen, World Accessible Holidays

Highly Commended: Simon Miller, Enable My Trip

Lifetime Achievement

Robin Sheppard

THE FAMILY BUSINESS

When I first started in travel 15 years ago there were definitive Peaks. We were always busy in the run up to Christmas and then had a busy January-March.

Nowadays, it feels impossible to know! We’ve just had the busiest September for departures since Covid, but also a scarily quiet April followed by a busy May.

Generally, our clients tend to travel outside of the school holidays as they are mostly retired and have adult children. We try to make our clients aware of the savings they can get across the year, outside of high season, and also try to encourage them to book as far ahead as possible to take advantage of lower prices.

Anneka Desrosiers

Co-Director at Southern Cross Travel Wadhurst

Australia and New Zealand, which are usually booked 11-13 months in advance, have seen a lot of last-minute bookings. I think people’s financial stability has changed, so they commit once they know if the holiday is viable and affordable. As agents, we just have to go with the flow!

THE CRUISE SPECIALIST

There does not seem to be a peak season at the beginning of each year; clients look to book European river cruises either well in advance to cover a significant occasion or when thoughts turn to cruising in a particular season.

Festive season cruises tend to be booked in September and October and summer sailings are booked after Easter.

A new development is the rise in late bookings as operators issue discounts for unsold cabins for close-to-departure sailings. Clients in the UK can take advantage of short flight times to make late travel decisions.

I attended the Expedition Cruise Network conference recently. The sailings are more ‘once in a lifetime’ travels with no peak booking season. People will spend time researching before making a purchase decision. With a high price tag, the eventual decision to book may coincide with the release of pension or inheritance monies.

Is there still a Peaks booking period? Do you try to encourage clients to book outside the busy summer period?

THE HIGH STREET AGENCY

Our busiest months for new bookings are still January and February. Looking back on figures for the year, May was another peak booking time; despite a heat wave in the UK we did a lot of summer bookings and there were some good deals.

Last year there were some good offers for bookings around Black Friday (which lasted a couple of weeks), where there were some genuine discounts around.

In fact I booked my own holiday to Ischia in December and it was a great deal. We will be looking out for Black Friday deals again this year for our customers and promoting all those offers that we find. Across the year we theme our window displays and offers to promote different seasons and events – for example, autumn trips to New England, Christmas Shopping breaks and St. Valentine’s Day deals. In the summer, we get out the deckchairs and props to create a Greek taverna to set the scene and attract bookings!

THE PATA AGENT

During childhood, I remember my parents going into Lunn Polly each January to book a package holiday to Majorca or the Costa del Sol during the summer.

Now, more people can afford to travel long haul. Many clients still travel during summer, but to visit friends or family or their second home. They are confident to arrange these easy holidays themselves.

They seek our help planning a trip to a more exotic destination, looking for advice on when to travel and how to design a practical itinerary. Some clients with children or employment constraints are compelled to take these “big” holidays during the summer, but others are happy to travel throughout the year.

Much of our business is to Asia, Australasia or Africa, so July and August is not the best time to visit. But even to Europe or North America, clients who can avoid the crowded, hot and expensive summer need little encouragement.

Director,

RIVIERA RADIENCE

Suzy Woodmansey, a Travel Counsellor, sails the Danube roundtrip from Budapest to discover the ship’s top selling points and stunning stops along the way

1 On arrival in Budapest, we were whisked off to meet the rest of the group onboard Riviera Radiance. It was my first visit to Hungary and my first river cruise. The welcome was fabulous with friendly staff helping us settle in. After fabulous food and lots of welcome drinks we were shown to our cabins on the Diamond Deck which featured floor-to-ceiling windows, beautiful décor, welcome champagne chilling in the fridge, and a spacious bathroom.

2 On day two, we boarded the noddy trains which were waiting by the ship and headed to the Basilica for a guided morning tour, led by a local expert who really brought the complex history to life. In the afternoon, we set sail for Bratislava and had free time to sunbathe on deck, have a dip in the plunge pool and enjoy taking in the sights along the Danube.

3 Bratislava was a surprise gem. We had a walking tour through the charming Old Town, and then we wandered the cobbled streets, sampling apricot rum and ice cream. The ship docks right in the heart of the

city, so everything is walkable—another massive plus for those who prefer not to rely on transfers. Again we had lots of free time in the afternoon to chill onboard and enjoy the sunshine.

4 On day four we woke up in Dürnstein, a beautiful picture perfect, tiny town nestled between vineyards and the Danube. We visited the ruins where Richard the Lionheart was once held captive and then cruised through the stunning Wachau Valley—a UNESCO World Heritage site. That afternoon, we docked in Melk and toured the grand Melk Abbey. Dinner onboard was followed by a social night with live music in the lounge and bar.

5 On arrival in Linz, we were given a choice between a guided tour of the city or an excursion to Salzburg. I opted for Salzburg, which was worth the longer coach ride. The guide gave fascinating commentary en route, and as I’m a big fan of The Sound of Music I loved seeing exactly where the scenes were filmed. The city itself, with its baroque architecture and mountain backdrop, is breathtaking and definitely worth a visit.

6 Vienna was a real highlight. The guided city tour took us to the grand Ringstrasse, Hofburg Palace, and St. Stephen’s Cathedral. That evening, Riviera offered the ‘Signature dinner’ for everyone onboard followed by a Viennese classical music concert.

7 We arrived into Budapest passing the fabulous Parliament buildings, Buda Castle and the stunning buildings all along the riverside. It was truly magical and a real highlight of the trip. Coaches were waiting for us for a panoramic tour of the city before a fabulous walking tour of both Buda and Heroes Square.

TOP Selling TIPS

• Emphasise the value: Riviera includes most excursions, airport transfers and it’s a high-quality product at a very competitive price point.

• Cabin choice matters: Recommend upgrading to a cabin with a French balcony—waking up to riverside scenery is a major part of the experience.

• It’s hassle free: There’s no need to navigate busy train stations or coach schedules, and the ship docks right in the heart of most destinations.

• Solo travel: The group atmosphere is welcoming but not forced, and the ships are small enough that clients won’t feel too overwhelmed.

The taste of Kentucky

Mary Quinn Ramer, President of Visit Lexington

When people think of Kentucky, they usually mention horses, bourbon and Kentucky Fried Chicken.

I think Kentucky is a place of discovery. It hasn’t been overdone or over-visited, and the whole state looks like a national park—it’s breathtakingly beautiful.

I’m from Lexington, a smaller city in Kentucky and

the second most populous in the state. What many people don’t realise is that when they are picturing rolling hills, stone walls and pastures filled with horses, they are actually picturing Lexington.

There are a few Kentucky

experiences I always recommend to visitors. First, of course, are the horses: the state is home to the Kentucky Derby and the world’s largest thoroughbred auction sales.

Then there’s bourbon; 95% of the world’s supply is produced right here, so visiting a distillery is a must.

And Mammoth Cave is a real highlight: it’s one of the original national parks in the United States and offers an extraordinary cave system for visitors to explore.

I’m proud to be a Kentuckian for two main reasons: the people and the land.

The people are tremendous, and there’s a deep attachment to the landscape here.

We understand how lucky we are to live in a place that’s so abundantly rich in natural beauty and resources.

With our mix of mountains, lakes and rolling hills, Kentucky truly has a little bit of everything.

But more than anything, it’s the people who make Kentucky so special. It’s such a warm, inviting and welcoming place.

ACONNECT NORTH AMERICA SEPTEMBER 2025

gents discovered all the latest updates across the North America region at recent Selling Travel Connect events. Here are the top takeaways for agents.

Disneyland in Anaheim is getting a number of new rides, including new immersive attractions such as Frozen, Zootopia, Coco and Tiana’s Bayou Adventure at Disneyland.

Highlights from the Cincy region include the National Underground Railroad Freedom Center, the biggest Oktoberfest outside of Munich, and Newport – the original Sin City.

Delta’s daily service from Edinburgh to New York (JFK) will continue until January 2026, resuming again in March 2026.

Fort Myers is letting agents know that it is open for business, offering tranquil beaches, inviting neighbourhoods and adventure.

Louisville is home to the Kentucky Derby, the Louisville Slugger, some of the world’s finest bourbon and the birthplace of Muhammad Ali.

Norse flies to a number of U.S. destinations from the UK. Norse UK will introduce weekly flights from both London Gatwick and Manchester airports to Bangkok.

North American Travel Service offers rail travel from Orlando direct to Miami and New Orleans to Mobile, (Alabama) and is bookable as part of a tailor-made itinerary.

New Mexico is marking the

centenary of Route 66 in 2026. A yearlong celebration of the legendary road trip is planned in the state known as the Land of Enchantment.

Niagara Takes Flight, Ontario’s first flying theatre experience is open, depicting a journey through 13,000 years of history, celebrating its land and its people.

Halifax, Nova Scotia’s provincial capital, has six-hour direct flights from London Heathrow with Air Canada. Seasonal flights are available from London Gatwick with WestJet.

Six Flags Fiesta Texas has new rides including CYBORG Cyber Revolution, SHAZAM! Tower of Eternity and MEROPOLIS Transit Authority.

South Carolina has storied American battlefields, is proud of its reputation as the birthplace of barbecue and offers golfers more than 350 courses. St. Pete-Clearwater, a 30-minute

drive from Tampa International Airport, has daily flights from London with both Virgin Atlantic and British Airways. The Luce, St. Pete Beach, a Tribute Portfolio property with 200 rooms, is set to open this winter.

Sun Peaks, the second-largest ski area in Canada, offers award-winning downhill experiences. Other activities include alpine hiking, mountain sightseeing, a downhill mountain bike course and British Columbia’s highest 18-hole golf course.

Travelpack provides UK agents with flexible and expansive North America itineraries, tailoring trips to fit every client’s needs, and working with all major low-cost airlines to ensure competitive prices.

WestJet is rolling out free Wi-Fi on all flights by the end of 2026, which will allow guests to stream their own Netflix, Disney+ or Prime directly.

JANUARY

Inspiring those who sell travel Get Connected in 2026!

Connect Spain

Newcastle: January 19

Leeds: January 20

Connect Luxury

Solihull: January 26

Edinburgh: January 27

FEBRUARY

Connect Asia

London: February 9

Leeds: February 10

Selling Travel Connect

Manchester: February 23

MARCH

Connect Cruise

London: March 16

Connect North America

London: March 23

Bristol: March 24

APRIL

Connect Florida

April 13 & April 14

Locations to be confirmed.

Connect Australasia & South Pacific

London: April 20

Manchester: April 21

Selling Travel Connect

Cardiff: May 11

Connect Indian Ocean & Middle East

Edinburgh: May 18

Newcastle: May 19

Connect Adventure Holidays

London: June 1

Connect Kentucky

Edinburgh: June 8

Leeds: June 9

Connect Caribbean

Manchester: July 6

Leeds: July 7 AUGUST

Selling Travel Connect Edinburgh: August 26 SEPTEMBER

Connect Escorted Touring

London: September 14

Connect North America

Newcastle: September 21

Chester: September 22

OCTOBER

Connect Indian Ocean & Middle East

London: October 5

Nottingham: October 6

Solihull: October 7

Selling Travel Connect

Guildford: October 12

NOVEMBER

Connect Europe

Birmingham: November 16

Leeds: November 17

DECEMBER

Connect Africa

London: December 1

Chester: December 2

Connect Luxury

Harrogate: December 7

London: December 8

Register your interest at sellingtravel.co.uk/connectcalendar

Register your interest at sellingtravel.co.uk/connect-calendar sellingtravel.co.uk

With huge and ever-growing demand for the Middle East and Indian Ocean regions, Selling Travel held a number of dedicated Connect events for agents in October.

Some fantastic prizes were won including a five-night stay at Adaaran Select Hudhuranfushi in a Beach Villa.

Here’s a recap of the key messages from all the suppliers who attended:

Address Hotels and Resorts are situated in downtown Dubai and minutes from the renovated Dubai Fountain, which reopened on October 1.

Air Mauritius operates non-stop flights from London Gatwick to Mauritius. Codeshares with Air France from six UK airports offer access to double-daily Air Mauritius flights.

Ajman is a 30-minute taxi ride from Dubai Airport. It offers outdoor activities, rugged landscapes, whitesand beaches and luxurious resorts.

Attitude will open its first hotel beyond Mauritius’ shores in November, The Matemwe Attitude in Zanzibar a fivestar Superior adults-only retreat with an all-villa concept.

Barut Hotels has made new investments in eco-conscious design, combining its Turkish warmth with modern innovation.

Dubai Parks and Resorts sells combotickets which offer clients discounted tickets that pay commission.

Emirates has added six more weekly flights from London Heathrow. The additional flights will operate on all days except Fridays during winter.

TAAP Rewards offers agents a competitive commission structure and other incentives, including earning one point for every pound spent –redeemable on gift cards.

Heritance Aarah is an all-inclusive resort in the Raa Atoll, a 40-minute seaplane transfer from Male. It features elegant villas, an array of activities and six restaurants and five bars.

JA Resorts’ JA Lake View Hotel will launch the JA Sports and Shooting Club in April 2026.

Major Travel’s new flip brochure showcases the latest worldwide offers, from theme parks, scenic rail journeys and safaris to city breaks and beach holidays in the Indian Ocean.

CONNECT MIDDLE EAST AND INDIAN OCEAN OCTOBER 2025

The Lux Collective’s five-star resorts feature in Mauritius, Maldives and Zanzibar. Each LUX* hotel is unique and shaped by its setting – from palmfringed shores or desert stillness to storied city streets.

Oman Air has new double-daily flights between London Heathrow and Muscat.

By the summer of 2026, 14 flights a week will be on offer.

Qatar Airways was named World’s Best Airline for the ninth time at the 2025 Skytrax Airline Awards.

Saudi Arabia’s Winter is Alive tourism programme will feature more than 1,200 tourism products and over 600 special offers across destinations.

Sunlife’s new property in Mauritius is the Anahita Golf and Spa Resort.

Sun Siyam’s 10 new Signature Experiences showcase the island’s spirit through flavours, events and activities. Travelpack’s programme is growing fast in the Middle East and Indian Ocean, driven by strong demand for tailor-made luxury and cultural experiences.

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Shoulder seasons

Booking off-peak holidays has more benefits than clients may realise. With support from their agents, they can reap the rewards, says April Waterston

WHY SELL IT

It’s not just budget-conscious clients who can benefit from booking holidays in the shoulder seasons. Milder temperatures, fewer crowds and seasonal beauty can all be found either side of peak months.

“If you’re not tied to the school holidays, travelling in the shoulder season is a great way to really experience a destination,” says Hattie Hoffman, Commercial Product Manager at TUI.

“While there’s still plenty of sunshine and warm weather in a lot of European destinations it’s often milder, which makes it ideal for outdoor activities like sightseeing or exploring cities, so it really allows customers to experience the destinations in a more authentic way.”

Popular locations can be a bit more peaceful, too. “With fewer tourists than in the peak season, customers can explore destinations at a slower pace, and there’s often good deals to be had in spring and autumn,” adds Hoffman.

HOW TO SELL

Some clients may need a bit of reassurance when booking outside of

peak season to know that their holiday experience won’t be worse off for it.

“When it comes to actually selling shoulder season holidays to customers, agents can reinforce that holidays outside of peak season offer all the same benefits as booking in peak times, plus plenty of added value,” says Hoffman.

“For example, great weather and sunshine, continued flexibility on flights, great range of choice as some resorts stay open all year round, plus quieter resorts and less of the hustle and bustle,” she adds.

Shoulder season is an ideal time for agents to encourage clients to explore new locations that perhaps are not usually on their radar for peak months.

“I would encourage agents to suggest destinations to customers that they may not have thought of visiting before,” Hoffman advises.

“For example, Greece, Morrocco, Egypt and Cape Verde all offer warmth and sunshine beyond the summer months and have a flight time of less than six hours. Sometimes customers just need a little inspiration.”

WHAT TO SELL

Europe is packed with destinations that offer plenty of scope for shoulder season bookings. For example, although not as warm as the summer months, spring or autumn in Italy, Spain, Portugal and Croatia all offer moderate temperatures (compared to the UK, anyway!) and yearround culture and cuisine to enjoy.

Further afield, Morocco, Tunisia and Egypt stand out for warmer weather without long-haul flight times.

“Destinations like Cyprus, Egypt, Turkey, Crete, Rhodes and the Canaries generally have warm weather outside of peak season, and with an ever-increasing range of partner airlines, this has opened more routes than ever from regional airports over the off-months, giving true flexibility for customers,” says Hoffman.

Ultimately the client is always right, but agents can really prove their value with by helping clients find the perfect trip.

Book it with...

TUI has a seven-night holiday to Paphos, Cyprus, staying at the TUI BLUE Pioneer Beach Hotel. It is priced from £631pp, based on two sharing, and departs from London Stansted on March 1, 2026. Tui.co.uk

Family fun in Columbus, Ohio

Recognised as one of the top 10 best big cities in the U.S. by Condé Nast Traveler and one of AFAR’s ‘Where to Go in 2025’ destinations, Columbus is making headlines for its year-round family activities.

Spring splendor

Spring is a fantastic time for the family to explore Columbus.

Wander through the colourful Franklin Park Conservatory and Botanical Gardens, enjoy outdoor art and cafes in the Short North Arts District, or cycle along the lush parkland of the Scioto Mile.

The award-winning Columbus Zoo and Aquarium is a must-see for the family, For interactive exhibits and hands-on fun, visit the Centre of Science and Industry (COSI) Downtown.

SUmmer splash

Summer in Columbus is all about outdoor fun and festivals. Locals and visitors flock to the Scioto Mile for concerts, kayaking and riverside dining.

The Columbus Commons hosts open-air film screenings and food truck nights, while the German Village offers shaded walks and cafés.

Sports fans can catch a Columbus Crew football match or visit the Ohio State Fair for rides and local food.

Warm weather, lively events and friendly neighbourhoods make summer unforgettable in Columbus.

fall faves

Columbus in autumn combines scenic fall landscapes with festivals, outdoor experiences, and group-friendly attractions.

Visitors can explore Topiary Park and Scioto Audubon Metro Park for scenic walks, or attend harvest festivals at local farms and markets.

The Short North Gallery Hop and HighBall Halloween provide arts and entertainment experiences, while craft breweries, cafés, and Ohio State University football weekends add seasonal appeal.

With a mix of outdoor activities, cultural attractions, and city events, it’s

the perfect time to experience the city’s culture and community spirit.

winter wonders

Winter in Columbus sparkles with festive charm.

The Columbus Zoo’s Wildlights and the Conservatory Aglow at Franklin Park have dazzling seasonal displays.

“Columbus: top 10 U.S. city for year-round family fun”

Shoppers can explore Easton Town Center and Short North boutiques for gifts and treats.

Seasonal shows at the Ohio Theatre and Wanderlights at Columbus Commons Downtown add a touch of holiday magic.

With twinkling lights, cosy dining, and welcoming neighbourhoods, Columbus offers an inviting winter escape for visitors of all ages.

Easily added to a Midwest fly-drive adventure, Columbus seamlessly offers big attractions and charming local experiences.

With accessible travel options and year-round activities, it’s a destination where visitors of all ages can effortlessly enjoy everything the region has to offer.

Amazonas, Brazil

Move over Rio, the Amazonas region in Brazil offers an Indigenous festival that rivals the energy and flamboyance of Carnival, says Charlotte Flach

Asingle bolt of white light tears through the night sky, prising apart the inky shroud that hangs over the arena. For a split second the frenzied faces of the crowd are illuminated, a roar rising from the stands, building into a crescendo. The audience is ravenous, hungry for their team to take home the crown.

It’s Capulets versus Montagues, a battle for the ages between two teams with a long-standing rivalry: the blues, Caprichoso and the reds, Garantido.

Each year in June, in the small Amazonas town of Parintins, Brazil, they compete in the Boí-Bumbá folk festival, in a surreal and fantastical display of song, dance and gargantuan handcrafted floats, which tell Indigenous and Afro-Brazilian folk stories.

Residents are assigned a team at birth, depending on family allegiance, remaining furiously loyal until the end of their days. The town is split almost down the middle around the festival- which

“Residents

runs for three days, with almost nonstop partying during that time - with the streets awash with the teams’ colours. Some queue for days in the hopes they will be able to enter the stadium to cheer on their beloved team.

The headquarters for each are even located on opposite sides of town, but it’s all good clean fun. It’s also the only place on the planet where for a handful of days you can find blue coke cans –even global brand goliaths can’t afford to show any favouritism.

us. Isabelle Nogueira, a celebritylevel Indigenous Brazilian dancer, and Guarantido sweetheart, turns her head and makes eye contact. A slow smile spreads coyly over her face, before she snaps back to attention, jostling her way back into the fray of undulating dancers.

Those deemed worthy of the front row, including photographers, journalists and influencers clutching camera phones, flick sweat off their bodies as they push closer to the barrier for the perfect shot.

The bull, or Boí-Bumbá, the central character of the celebration, dips his horns to be caressed by alternating female dancers, while behind him a plethora of resplendent floats depicting Indigenous deities and characters breathe smoke in time to the glowing of their glassy eyes.

Later, from our private box up in the skies, I spot the bull being tossed around on a giant flag by a sea of bodies in the crowd, moving under him in a never-ending wave. Their song reverberates in worshipful ecstasy: “Boi, boi boi” they chant, as fireworks rupture the darkness.

It’s a spectacle of dizzying colour, extravagance and passion, echoing the deep cultural significance the festival represents. It is a testament to how Indigenous culture is an integral part of the Brazilian experience.

first peoples

There is, however, more to learn about –and from – Brazil’s first people.

are assigned a team at birth based on family alleigance” An en m s

Boi, boi,boi!

Down in the standing pit of the arena, I’m almost eyeball to eyeball with some of the dancers, only a low wall separating

The following day we head into the jungle, taking slate-grey freeways which diverge into dusty roads, where the small convenience shops and clusters of houses turn into infrequent farmsteads and remote communes. Where the road ends, we turn into Anavilhanas Jungle Lodge, secreted away among the dewy vegetation on the banks of the Negro River, and adjacent to the Anavilhanas National Park, a Unesco World Heritage Site.

Cruising the River Negro

“A sunrise morning cruise offers the stillness to contemplate life, the universe and everything in between”

Miles of preserved forest unfold in the surrounding environs, while the dark, acidic waters of the river watch on –mosquitos are not welcome here.

We take a jungle walk with a local Indigenous guide, Roberlan, where we discover how ill-equipped we are to survive among nature.

He shows us plants that can be used as medicine, how to climb a tree using only palm leaves and upper-body strength, and how hitting the trunk of a particular tree echoes for up to 10km to alert kin to your location.

“All you need in the jungle to survive is a machete,” he intones, as he crafts a fire seemingly out of nowhere and proceeds to char several fat grubs.

I am told they taste like bacon but politely decline. One volunteer tries a raw live one and describes how it bursts in his mouth releasing “a coconut flavour.” I’m not even a little tempted.

the flooded forest

The river offers up a multitude of fascinating nature and glimpses of endemic wildlife. With the help of our guide we spot alligators, birds and fireflies, plus a sloth, almost invisible in his lethargy, on a night boat ride. Only the chirp of the distant cicadas and the rhythmic slosh of the oars breaching the

water break the silence.

The following day, a sunrise cruise offers the stillness to contemplate life, the universe and everything in between. We float in the centre of the river, as the milky sun kisses the horizon.

Perhaps most calming is kayaking through the submerged forest, where only the tops of trees are visible.

Heavy rainfall causes the river to swell creating a vast flooded forest, or igapó, where the trees have adapted to survive. My imperfect navigation is in stark contrast to the pristine surface of the water, with uninterrupted reflections of the forest canopy stretching out forever through the sunlit breaks in the haunting tree tops.

It is here that I reflect on the resilience of the Amazon and its Indigenous people; how the richness of their culture, customs and traditional way of life are not dependent on the rules of capitalism. When all else is gone, they will still be here.

book it

Audley offers a 12-day Brazil in a Nutshell: Iguaçu Falls, Amazon and Rio trip. Priced from £5,650pp, it includes a visit to the Amazonas capital, Manaus, and a stay at Anavilhanas Jungle Lodge. audley.com; visitbrasil.com/en

Fall for Michigan all year round

A true four-season destination, Michigan offers endless opportunities for adventure, with each season delivering new ways for travellers to experience the full breadth of the Great Lakes State’s outdoor attractions.

Spring brings wildflower trails and outdoor festivals, while summer is made for lakeside adventures and scenic drives. Autumn showcases picture-perfect foliage, and winter delivers snow sports and cosy smalltown escapes – ensuring travellers can explore the Great Lakes State any time of year.

Sensational spring

As the snow melts and days grow longer, Michigan bursts into life. Wildflower trails, blossoming orchards, and scenic drives offer travellers

fresh adventure opportunities, while early-season kayaking, canoeing, and cycling allow for active exploration. Spring festivals showcase local culture – making Michigan a vibrant, earlyseason destination before the summer travellers arrive.

SUmmertime adventures

Summer is peak activity time in Michigan, with the Great Lakes and inland waterways inviting sailing, swimming, fishing, or paddleboarding. For more adventurous visitors, there is an abundance of hiking and biking trails, and national and state parks provide countless options for guided tours or independent exploration. Summer festivals, celebrating everything from the state’s culinary abundance and music to cultural fairs, make summer in Michigan an attraction for families and groups alike.

autumn glow

Autumn offers a striking, visually rich experience. Travellers are drawn to the state’s stunning foliage along scenic drives, coastlines, cycling routes, and hiking trails. Harvest-season activities such as apple picking, pumpkin festivals, and farm tours are ideal for foodies. Cooler temperatures create perfect

conditions for outdoor excursions, transforming Michigan into an adventure destination full of seasonal charm.

winter wonders

Winter transforms Michigan into a snowy adventure playground. Skiing, snowboarding, snowshoeing, and snowmobiling appeal to active travellers, while ice fishing, holiday markets, and cosy small-town activities and experiences are perfect for a true winter experience. Unique experiences in vibrant cities like ice skating on Detroit’s iconic rink and exploring the festive German Christmas markets make Michigan a memorable travel destination even in the coldest winter months. With direct flights from the UK and Ireland to Detroit, Michigan is easily accessible year-round. Detroit is the gateway to explore the state’s seasonal attractions, from outdoor adventures and scenic drives to cultural events and festive city experiences. It’s a destination that offers something for everyone seeking a fresh and memorable adventure.

“Michigan offers endless opportunities for year-round adventure”

GREENLAND

Ben West travels to the final frontier of undistrubed nature to see exactly why Donald Trump is so adamant to lay claim to its icey wildernesses

The journey to the magnificent Saqqarliup glacier is as thrilling as hiking on the glacier itself. After a beautiful boat ride cruising past the mouth of the ice fjord, we jump into off-road vehicles for a dusty, yet exciting ride across rugged, hilly terrain towards the Tasiusaq fjord.

A boat takes us 40 kilometres nearer the inland ice, through a forest of towering icebergs. A huge bank of white suddenly appears - the glacier. The temperature drops rapidly as we approach.

Our anticipation rises as we put on our insulated protection suits and crampons and start climbing the glacier. Occasionally we hear a crack in the distance - calving, the breaking off of ice chunks from the glacier to form icebergs. I keep away from crevasses, gaps in the ice that are far deeper and more dangerous than they look.

more accessible than ever

Until now, Greenland has not been an option for most travellers due to its inaccessibility and cost. While it remains an expensive holiday option, numerous factors have collided recently to trigger greater interest in the destination than ever before.

“Greenland is one of the last great wildernesses left on the planet”

Donald Trump’s rather surreal desire to either buy it or take it over by force has provided worldwide publicity this year. Overtourism has been a buzz word in the last couple of years, causing travellers to explore quieter climesand Greenland is one of the last great wildernesses left on the planet.

Added to this, climate change causing temperatures to increasingly rise to uncomfortable levels in many traditional holiday destinations has triggered a growing popularity of ‘coolcations’.

The opening of Nuuk’s new international airport in November 2024 has been another gamechanger. Now able to accept larger planes - which will lead to lower airfares - new routes from both Denmark and the U.S. has made Greenland more connected than ever, supplementing existing gateways via Denmark and Iceland.

New airports at Ilulissat (the gateway to the stunning Ilulissat ice fjord, a UNESCO World Heritage Site) and Qaqortoq in the southern part of the island, are scheduled to open in 2026, making exploring Greenland even easier.

“Greenland is seeing a significant rise in interest, especially from adventureseeking travellers looking for raw nature, cultural authenticity, and a sense of space,” says Anne Nivíka Grødem, CEO, Visit Greenland.

“Greenland offers immersive and authentic experiences shaped by our connection to nature. Whether travellers seek everyday adventures or once-in-a-

lifetime moments, the journey is always guided by nature.

“If I were to offer tips to agents selling Greenland, I’d say firstly that it is not a product - it’s a perspective. You don’t come to tick off boxes. You come to feel something different. Greenland isn’t for everyone - and that’s exactly the point.”

She advises travel agents to position Greenland as a destination for those seeking unfiltered adventure across three levels: soft - cultural visits, scenic hikes, wildlife viewing; immersivedogsledding, boat tours, fjord trekking; and ultimate - remote camping, glacier trekking, heli-skiing.

“Greenland’s commitment to sustainable tourism and cultural respect is a strong selling point,” says Grødem. “Agents are encouraged to collaborate with DMCs in Greenland to design tailored, authentic itineraries. These experts help provide safe and meaningful experiences that honour local communities and the environment.”

Core experiences across the country include dog sledding, hiking trails,

the Northern lights, iceberg, whale and coastal settlement boat tours, local cuisine featuring musk ox, Arctic char, seaweed, and storytelling, snowmobiling, glacier walks, and ice and snow exploration. Additional highlights include heliskiing, the Ilulissat Icefjord, natural hot springs, remote camping, wildlife photography, settlement visits, fishing, and local folklore.

“At Greenland Travel we offer support to agents and have an ‘Agent’s Area’ on our webpage that tells people the basic facts about Greenland and provides good selling points,” says Jesper Kunuk Egede, Marketing Consultant at Greenland Travel.

“Long summer nights and midnight sun in northern Greenland are a good selling point, as are the northern lights from September to early April. Greenland is also one of the last truly untouched frontiers of nature and culture.”

2025 has seen new legislation to regulate tourism, which includes a new licensing system forcing tourism operators to comply with safety and environmental standards. It will also

“Greenlandic dishes are, unsurprisingly, distinctly different”

manage tourism growth so that visitors won’t feel they are holidaying in a place suffering from overtourism.

Top experiences

Greenland has very few roads so a cruise is ideal for exploring.remote fjords and Inuit communities, hiking to waterfalls and stopping at an abandoned World War II military base. steppestravel.com

At Igloo Lodge, reached by snowcat, not only can you stay in a traditional igloo but also snowshoe hike over a frozen lake, with jaw-dropping landscapes a given. worldofgreenland.com

Greenlandic dishes are, unsurprisingly,

distinctly different. At the restaurant at Hotel Icefjord in Ilulissat sample local products such as reindeer, musk ox and hand-picked herbs. hotelicefjord.com

Topas Travel offers dog sledding trips from under four hours to overnight multiday tours for the truly adventurous. greenlandbytopas.com

booK it

Eight-day bestselling summer tour, Summer, Sun and Huge Icebergs in Greenland takes in the capital, Nuuk, as well as UNESCO World Heritage Site the Ilulissat ice fjord. Priced from £2,551pp. greenland-travel.com

OKLAHOMA CITY

From hootin’ hollerin’ cowboys, to world-class museums and swoon-worthy eateries, there’s no place quite like OKC

DAY

ONE cultural immersion

Morning: Kick off your day with a feast at Harvey Bakery and Kitchen for a pastry and mimosa (or two) that will set you up for the day ahead. Sufficiently fortified, head over to Bricktown, OKC’s entertainment district, and hop on a water taxi. As you cruise along the canal, the driver will spin tales about the city’s lively history.

Afternoon: The First Americans Museum, located next to the OKANA Resort, offers a fascinating insight into the diverse cultures and histories of the 39 tribal nations who reside in Oklahoma state.

Though a sometimes heartbreaking story, a mixture of artifacts, video, and profiles of notable First Americans offers an invaluable insight to an undersung aspect of American history. Afterwards, settle in for lunch at the museum’s chic, newly refitted 39 Restaurant. The food is excellent and is Indigenous-inspired.

From there, it’s a short drive to the State Capitol. Opt for a guided tour of its accomplished art collection. The artworks tell the story of Oklahoma’s journey, providing a unique lens through

which to understand the state’s heritage. Evening: As evening falls, treat yourself to dinner and happy hour at the Jones Assembly. This multi-use space - part restaurant, part bar, part music venueoffers delicious dishes and many of the city’s most fashionable citizens. Check the listings to see what’s on, as its musical guests are uniformly brilliant.

DAY TWO westERN AESTHETIC

Morning: Begin with coffee and pastries at Bradford House before making your way to the National Cowboy and Western Heritage Museum. This vast institution is unapologetically sincere about its subject matter, housing an extensive collection of Western art, rodeo memorabilia, and an entire indoor replica Western town. The guided tours are led by enthusiasts whose passion for the material borders on the evangelical, in the best possible way. Their storytelling brings the exhibits to life.

Afternoon: Stockyards City is authentically Oklahoma. Settle in for lunch at Cattlemen’s Steakhouse, a local institution since 1910. The interior evokes classic Western

saloon aesthetics, and the steaks are superb. Surrounding shops offer every conceivable cowboy accessory.

View of the city from the water; the State Capitol has a large art collection (Sundance Photography); Take a water taxi for an easy, and fun, way to get around (Sundance Photography); Make brunch an occasion

From there, visit the Oklahoma City National Memorial and Museum. This moving tribute commemorates the 1995 bombing that claimed 168 lives. The outdoor memorial features empty chairs - one for each victim. The museum itself is thoughtfully curated and is essential viewing for understanding the city’s recent history. Evening: Wrap up your whirlwind escapage at Tellers, formerly the historic First National Bank building, now a boutique hotel. The restaurant has retained the building’s original architectural grandeur - soaring marble columns, ornate awnings, and capacious vault. Sip cocktails in a former safe deposit box room to add a cinematic quality to the evening.

BUDAPEST

A new Time Out Food market, some of Europe’s best Advent fairs and a swathe of cultural performances call for a festive visit, says James Rampton

Sparkling lights twinkle on every thoroughfare, and gorgeous decorations hang from the streetlamps. The festive illuminations on Andrássy Avenue and Váci Street are particularly splendid.

Christmas trees are dotted around many of the city’s elegant squares, while Hungary’s official Christmas tree, situated in front of the Parliament on Kossuth Square, is the most spectacular.

Array of activities

Budapest, known as The Pearl of the Danube, is arguably the best place to celebrate the festive season, with an array of seasonal activities.

The city has some of the most enchanting Advent fairs in Europe, and wherever you turn in the magnificent city centre over Christmas, you have the added attraction of stalls selling all manner of foodie delights: mulled wine, roasted chestnuts and the most enticing cinnamon-flavoured kürtöskalács (chimney cakes.)

The city boasts a wide range of cultural events, too, encompassing everything from Christmas concerts and orchestral performances to circus shows and Hungarian folklore revues.

In addition, visitors can enjoy glistening ice rinks, historic thermal baths and a host of restaurants serving hearty traditional dishes. These only burnish Budapest’s reputation as one of the culinary capitals of Europe.

FESTIVE FAIRS

At Christmas time, there are few better sights than the Hungarian capital decked out in its festive finery. There are more Advent fairs in Budapest than you can shake a Christmas bauble at. The most popular is in Vörösmarty Square, which is festooned with splendid decorations.

The festive atmosphere is heightened by the array of enticing aromas that fill your nostrils in every corner of the square. Don’t leave without trying the stuffed cabbage, lángos (scrumptious fried bread), strudel and flódni (a delicious cake composed of apple, walnut and poppy seeds).

The Vörösmarty Square event also has a marvellous craft fair. Visitors can pick up lovely handcrafted artifacts from the atmospheric wood pavilions that ring the mighty Christmas tree in the centre.

Also well worth a visit is the Advent fair in St Stephen Square in front of the Basilica. Here you can choose from a dizzying collection of local handmade items and crafts.

It is not hard at all to see why the St Stephen Square Advent fair won the Best Festive Event award in a competition run by the European Best

“Budapest is reputed as one of the culinary capitals of Europe”

Destination travel portal last year.

You can explore all of these fairs in all their glory on a professionally guided Budapest Christmas Markets Tour, which includes a slice of chimney cake and a glass of mulled wine.

Christmas cULTURE

The acclaimed Budafok Dohnányi Orchestra is giving a special festive concert, entitled “Igazából Karácsony” (Christmas, Actually), at the MVM Dome on December 28.

This entrancing performance showcases a variety of well-loved international Christmas tunes from the worlds of classical, jazz and pop.

Under the expert baton of music director Gábor Hollerung, the orchestra joins forces with aerialists, dancers, and a 150-voice choir to conjure up the magical music of Christmas.

Just as spellbinding is a new immersive show, Walk My World. Created by the highly innovative Recirquel company, the spectacle takes place in a 6,000-square-meter space. With no auditorium or stage,

the realm is constructed like a series of mighty cinematic sets.

Here contemporary circus and dance fuse to recreate Virgil’s epic, in which Aeneas and Dido, the mythical heroes of Troy and Carthage, play out their tragic love story.

FOOD GLORIOUS FOOD

When it’s snowing outside, seek refuge in The Paprika Revue House. Every part of you will be warmed by this welcoming venue, which combines the joys of a Hungarian folklore revue show with authentic local cooking.

A 50-minute performance recounting

the country’s rich traditions is teamed with exceptional food and also with unlimited drinks.

Among the many tasty dishes on the menu are: goulash soup served in a cauldron with Hungarian pinched noodles and fresh sourdough bread; pressed “chicken paprikash”, paired with Hungarian egg barley risotto containing mushrooms and garnished with fresh sour cream.

For dessert, the Somlói Galuska sponge cake trifle (traditional layered Hungarian dessert with chocolate, rum and whipped cream) is an indulgent must try.

“Pay a visit to the Great Market Hall for stocking - loads of festive treats”

Equally memorable is the indoor Time Out Market at the Corvin Palace on Blaha Lujza Square, which opened recently on September 20. Dishing up the city’s most irresistible food under one roof, the market includes a total of 11 kitchens, three bars, five event spaces, and 540 seats. Tuck into a wood-fired pizza at Anyukám Mondta, Vietnamese far at Hai Nam Pho or traditional Hungarian cusine at CANTEEN by Pesti István.

You might also want to pay a visit to Nagy Vásárcsarnok (the Great Market Hall). Budapest’s biggest and most renowned indoor market has stockingloads of festive treats. The wonderful Hungarian sausages come particularly recommended.

If one restaurant is not enough, try one of Budapest’s enjoyable guided food tours.

FIVE FESTIVE HIGHLIGHTS

1 Városháza (City Hall) Park hosts an excellent Varázsliget (Wonder Park) every December. Here families can lap up festive activities, including a children’s train, and a carousel. One of the highlights is The Magic Workshop where youngsters can expand their imaginations in a dreamy world of bright colours and shapes. The great news is, it’s all free. Adults and children will delight in skating across the frozen surface of the ice rink in City Park.

2 Festive celebrations are not complete without music and seasonal performances. The Hungarian State Opera House is especially wonderful at this time of year, where The Nutcracker brings the magic of Christmas to life and fills the grand venue with a truly festive atmosphere.

3 Széchenyi Thermal Bath is one of the best-loved, and most famous, attractions in Budapest. Not just a summer time activity, both the indoor and the outdoor pools are open in

winter, meaning you can luxuriate in the hot soothing waters even in December’s sub-zero temperatures.

4 A plethora of boutiques across the city offer an astonishing selection of distinctive and beautiful fashion and design pieces created by Hungarian designers and makers, making them ideal gifts to take back home.

5 Budapest is home to several Michelin-starred restaurants, where guests can enjoy exquisite fine dining in a truly festive atmosphere. At Babel Budapest, diners are treated to a refined, intimate setting near the historic Inner City Parish Church, one of the city’s oldest Gothic-style buildings. Meanwhile, Rumour by Rácz Jenő, hidden behind the entrance to a stylish deli shop, offers an immersive gastronomic experience built around the chef’s open-kitchen counter. Each venue combines world-class gastronomy with warm Hungarian hospitality, making every meal a celebration in itself.

“The Hungarian State Opera House is particularly wonderful this time of year”

ISloping off MOUNTAIN RESORTS ARE

t’s unusual to find yourself in just a swimsuit at 1,900m in a snowy mountain valley, alabaster white still twinkling as twilight falls and streetlights gleam into life. But with only my head bobbing above the warmth of the pool at my hotel spa in Obergurgl, in Austria’s Tirol, the whole experience took on a certain magic.

It isn’t the only time I have enjoyed what’s becoming known as a winter wonderland break with non-skiers.

At another spa resort in the southern Austrian state of Carinthia, I left the crowded slopes and made for the sauna, and its open-air deck onto an icy Lake Weissensee.

Another time, after the ski hills had closed in Italy’s Dolomites, I joined a

skidoo adventure, the wind powering us on under inky skies.

Snowy landscapes hold many adventures for Brits – for whom winter often means grey and drizzly – from life-affirming exhilaration felt partaking in winter sports to serene spa moments. And I know I’m not alone in seeking out ski-adjacent experiences.

Is skiing on ice?

In short, no. According to a 2025 survey conducted by Iglu, hitting the slopes is still the main attraction for its base of dedicated skiers, with value for money the major driver. A smaller share of respondents – 6.2% to be exact – said non-ski options influence their choice of resort, however.

Once mainly the preserve of those looking to race down their slopes, ski resorts are introducing a host of new activities, writes Sarah Lee

It’s a more varied picture for Ski Independence, says Marketing Manager Victoria Mclean: “While we have a very strong core of clients who want to ski all day, they are increasingly seeking other activities.

“There’s a portion of clients who don’t even want to ski but are seeking winter wonderland experiences to soak up the scenery, clean air and impressive facilities. This is especially true for destinations that are easy to reach from the UK, or where the journey is a key feature of the holiday; Switzerland in particular.”

Ski Beat’s Sales and Marketing Director Laura Hazell adds: “In the four decades Ski Beat has been hosting guests in slope-side French ski

▶

chalets, we have seen ongoing investment by ski resorts in a range of non-ski activities. This suits clients very well, especially families and groups of friends travelling together.”

Snowy attractions

Skiing is eternally popular, but with everything from city breaks to glacier adventures skiers and non-skiers are taking the opportunity to slope off and make the most of the season.

“Dining and wellness are key components of a successful ski holiday for many of our clients, as well as the ever-increasing array of off-theslopes activities resorts are offering,” explains Mclean.

Epicureans of all kinds are heading to the Dolomites, well-known for its excellent culinary scene, and Mclean highlights the Aman Rosa Alpina, which re-opens in Alta Badia this winter after a two-year renovation. Meanwhile she says, the Falkensteiner Hotel Kronplatz is a resort with exceptional spa facilities across 1,400m2 and four floors, plus for those looking for more action, it even has a climbing wall.

There are similar offerings in Gastein, Austria, where clients can visit its thermal spas Alpentherme Bad Hofgastein or Felsentherme

Bad Gastein, then round it off with a gourmet full moon dinner out in fresh mountain air at 1,950m, while Ishgl is another top spot for gourmets.

Described in Austrian Tourism’s marketing as “a splash of happy right in your face”, ice-bathing is the latest mindful winter travel option in Zillertal, Ötztal and Hintertux.

Nature’s Ice Palace cave, in the Hintertux glacier, is also attracting sightseers and adventurers for standup paddle boarding and ice-swimming.

Further afield, Canadian resorts like Whistler, British Columbia, and Banff, Alberta, stand out for their abundant off-slope activities . There are plenty of unusual activities too – escape rooms, zip-lining and bob-sleighing at Whistler Sliding Centre, and axe-throwing and ice canyon walks in Banff.

Canada is also seeing a trend towards twin- and multi-centre holidays, with skiers hitting the slopes for seven to nine nights for example in Whistler,

then adding on two- to three-night city breaks in Vancouver.

But this is not only a North American phenomenon. In Europe clients are using the slick Swiss Rail system to combine two or three resorts into one trip, or hitting Geneva or Paris while en-route to the likes of SaintGervais in France. Food is an attraction in this corner of France, and with top restaurants in Le Bettex easily accessible by gondola even non-skiers can enjoy the best of its mountain fare.

Holidays for the generations

Perhaps the beauty of this expansion in non-ski offerings is there’s something

Tourismus); Mountains in the Swiss Jungfrau region (Jungfrau Region Tourismum); Forest bathing in Austria (Carla Ravens); Relaxation in Alberta (Travel Alberta/ Cakewalk Media)

for everyone, making for great multigenerational holidays.

Hazell says: “We have seen a huge increase in mixed generation groups, where perhaps grandparents enjoy a mountain holiday, while spending quality time with grandchildren and sharing in childcare.

“The togetherness provided by ski chalet holidays mean guests, often of mixed interest or ski ability, can enjoy a variety of pursuits on and off the slopes, then return ‘home’ to socialise and eat together.”

Clients should consider towns instead of just resorts , says Didier Josephe, Director of Saint-Gervais Mont Blanc Tourism: “Saint-Gervais has shops, markets, some lovely churches and fascinating museums. Then there’s the Mont-Blanc tramway taking non-skiers up the mountain for snow shoeing, ice climbing, paragliding, dog-sledding and ice-skating, plus Thermes de SaintGervais Mont Blanc, a 200-year-old spa focused on dermatological and respiratory treatments alongside the usual wellness.”

With ski resorts taking a fresh look at providing plenty of variety for winter holidays, this means there are a growing number of “off-piste”

experiences for clients and plenty of ways for agents to reinvent staple winter holidays.

book it

Ski Independence’s Classic Switzerland package includes seven nights in a classic room at the Braunbaer Hotel and Spa, costing from £2,388pp (half board). The price is based on two sharing and includes British Airways flights from London Heathrow to Zurich and first-class Swiss Rail transfers. Departs March 7, 2026. ski-i.com

Peak Retreats has a seven-night break at Les Sources de Canopée, three minutes from the gondola in St Gervais, staying in a two-bedroom self-catering apartment. It is priced from £244pp, based on five sharing. It includes return Eurotunnel LeShuttle crossing for one car with a free FlexiPlus upgrade. peakretreats.co.uk

Ski Beat has a week’s holiday for two sharing a twin or double en-suite room at Chalet Vallon Blanc in La Tania, priced from £784pp. The deal includes a chalet host, afternoon tea, three-course

“Non-ski offerings mean there’s something for everyone, making for great multi-generational holidays”

evening meals with wine, transfers, plus return flights from London Gatwick or Manchester. skibeat.co.uk

Ski Independance also offers six night’s skiing at Banff Mt. Norquay, Banff Sunshine Village and Lake Louise Ski Resort, with three days to enjoy the other activities. Including 10 nights at Otter Hotel in a Superior Mountain View Room, it leads in at £2,403pp, based on two sharing, Air Canada flights from London Heathrow to Calgary and transfers. Depart by March 15, 2026. ski-i.com

Explore Canada’s Alberta

A land of snow-capped peaks, exceptional ski resorts, and memorable accommodation. With first-hand local knowledge, Ski Independence will tailor-make your client’s perfect Alberta adventure. We feature 3 amazing resorts, each offering a unique experience, from the vibrancy of Banff and tranquillity of Lake Louise, to the rugged escapism of Jasper. Superb Early Booking Savings when booked by 30 November.

THINGS TO DO IN BOSTON

With its mix of history, culture, sport and distinct neighbourhoods, Boston serves up an experience-rich city break, says Steve Hartridge

BOSTON COMMON

The 44 acres that make up this central-city park has played a key role in Boston’s history since 1775, when over 1,000 Redcoats made camp there during the British occupation before leaving for Lexington and Concord and the battles that kicked off the American Revolution. Today it is the starting point of the Freedom Trail, and a place for summer picnics, autumn foliage and winter ice-skating on Frog Pond.

VIEW BOSTON

On the top three floors of the Prudential Centre, the 360° Observation Deck offers orienting views of Boston’s skyline. Spot the golden dome of the Massachusetts State House, ant-size sailboats on the Charles River and locate the distant string of islands that make up Boston Harbor Islands National and State Park. The Beacon bistro is a popular spot for sunset or evening cocktails and small plates inspired by regional produce.

FENWAY PARK

There’s no more historic place to watch baseball or take a stadium tour than the home of the Boston Red Sox, which remains much like it did the day it opened on April 20, 1912. Tour guides lead groups through the stadium’s hallowed halls and explain legendary bygone moments. On game days, the Red Sox offer free bike valet parking for those with match tickets arriving on Bluebikes, the city’s public bike sharing scheme.

AFTERNOON TEA AT BOSTON PUBLIC LIBRARY

What could be more apropos than a Boston tea party? In Copley Square, overlooking the Italianate courtyard in the Boston Public Library’s historic McKim Building, the Courtyard Tea Room offers a refined old world-style tea of sandwiches, pastries – highlights include smoked salmon fingers, rhubarb scones and mushroom tart – and loose-leaf teas. First and last seatings are 11.30 and 15.00 respectively.

ISABELLA STEWART GARDNER MUSEUM

In 1903, socialite Isabella Stewart Gardner opened her eclectic collection of art, sculptures, tapestries, furniture, musical instruments, flora and more “for the education and enjoyment of the public forever”. Stewart believed in the potential of art to change lives, but wouldn’t have had in mind what happened in 1990: the theft of 13 works of art including Rembrandt’s Christ in the Storm on the Sea of Galilee.

JFK PRESIDENTIAL LIBRARY AND MUSEUM

This homage to the country’s 35th president is located on the University of Massachusetts campus and is easily reached from downtown Boston via the Red Line line on the city’s subway (called the ‘T’). The museum charts the life and times of JFK and brings to life his 1,000 days in office. Many of his best-known phrases ring true today, such as: “The common enemies of man are tyranny, poverty, disease, and war itself.”

EXPLORE THE OTHER SIDE OF THE POND.

DISCOVER BOSTON AND BEYOND.

Enjoy the rich history, delightful flavors and beautiful views of the East Coast with nonstop flights to Boston in partnership with Virgin Atlantic.