CELEBRATING 50 WONDERFUL YEARS
BRABY MOTORS 1965 - 2015
Congratulations!! 50 years of a successful family-owned business!
Thankful for community support B
Salmon Arm 2430 - 10th Ave. SW • 250-832-7044
Congratulations on 50 successful years from all of us at‌
#2 - 320 3rd Ave. SW • 250-833-0132
NEW CAR DEALERS ASSOCIATION OF B.C. 70 - 10551 Shellbridge Way, Richmond, BC T 604.214.9964 | F 604.214.9965 | E info@newcardealers.ca www.NewCarDealers.ca Facebook.com/NewCarDealersAssoc
raby Motors owners Derrick and Mike are celebrating more than their 50th anniversary, they’re maintaining their commitment to their families, employees and the community. Derrick is the second generation Braby to move into the auto industry in Salmon Arm. He joined the company his father Ernie began in 1979 after completing his B.Com and a threeyear career with Touche Ross. In his younger years Mike worked in all Braby departments, including detail, parts, and service. Almost his entire adult working career has been in the sales and management of Braby Motors. Over the past 40 years, the brothers
Congratulations on celebrating
50 years of business in the community
Braby Motor’s owners Mike and Derrick Braby.
have grown up in the business, putting in long hours to make the dealership a success. “We have been blessed with caring and nurturing wives, Wendy and Debbie, who looked after family needs,� says Derrick. “In spite of the long hours, both families have enjoyed many happy shared and individual holidays and summers at the cabin on the lake.� Each of the brothers’ four children have returned to Salmon arm to live – Tara works at Scotiabank, Chelsea is a
social worker, Ashley will be working at Shuswap Lake General hospital and Justin has joined the dealership. The family oriented brothers feel fortunate to have their children close by, particularly with the arrival of Derrick’s first grandchild, Madison. “Many people in the community are not aware that our sister Cathy lives in the community,� Derrick says. “Although not active in this business, she does share some business interests and has been one of
Congratulations Braby Motors!
our best supporters.� Proud to provide stable employment to so many people in the community, Mike and Derrick see construction of their building on the highway as one of their major achievements. “We were proud to have have built during a time when Salmon Arm was in a deep recession,� says Derrick. “It was our turn to spend money in the community.� The only other construction going on at the time was the Shaw Centre and the brothers were proud to be featured
in a Salmon Arm Economic Development film as a business that believed in the community. Shortly after their building was completed, more construction investment took place in the building of the Prestige Harbourfront Resort and the Podollan Inn. Derrick and Michael remain active in the business but do not have to be onsite as much, thanks to their capable team of professionals. Chris Davis and Justin Braby look after day-to-day sales operations and Brandon Payne and Ken Kuchta look after parts and service. “We have complete confidence in these people and their ability to represent and replicate the Braby values when doing business,� says Derrick. “We want to thank the community and our many employees, both past and present, for many years of support and encouragement and hope we have had a positive impact on their lives.�
Congratulations from all of us at‌
NJOPS EFOUT t IBJM EBNBHF t EPPS EJOHT REPAIR WITHOUT REPAINTING w w w. d e n t i q u e . n e t
1371A 10 Avenue SW (250) 832-1123 Over 140 locations across Canada to serve you! wwwfountaintire.com
2
Braby Motors 50th Anniversary
DAVID DEFEHR 250-938-0787
t %003 %*/(4 t .*/03 %&/54 t #6.1&3 3&1"*34 t 413": 0/ #09 -*/&34
MOBILE BUMPER & DENT REPAIR
BARTON INSURANCE
tions! a l u t a r g from all of us at n o ... C Country Camping
3101 10th Avenue SW • Salmon Arm www.countrycampingrv.com • 250-832-6688
Stacey, Tracey and the team at Fix Auto, Pro Body Shop would like to say Thank You for the many years of business and wish you every success for the coming years.
Creating a positive experience A
s their business was rooted in a service station, service continues to be integral to operations at Braby Motors. Like other aspects of doing business at the dealership, this area has transformed over the years. Mechanics are now technicians who must diagnose and repair much more complicated vehicles that are heavily reliant on computers. As well, computers are also a huge part of the diagnosis process. “The investment required for the purchase of special tools is staggering and the technical training requirements relentless,” says Derrick Braby. Braby has always recognized this need and currently has two apprentices (one just placed second in his class for knowledge) and another candidate working in the shop waiting to start his program. “In terms of staff, our best success in any department has been hiring and training inexperienced young people,” he says. “Our industry, and our dealership, like many others, was seriously impacted by the boom in the oil industry as many technicians left the industry.”
But Braby says Salmon Arm remains a desirable place to raise a family, provides an unbelievable lifestyle and people are returning to the trade. “We are thrilled with the recent additions to complement our long-term skilled team of technicians,” he says. “We have developed an impeccable reputation in the auto industry and remain a highly sought-after business for employment.” Owners Mike and Derrick Braby believe much of this reputation can be attributed to keeping the family feeling at the dealership where they truly appreciates their staff and spend a lot of time nurturing their employees. “We are very proud
of the fact that we provide stable longterm employment to 35 people, most of whom have been able to advance their careers within the dealership,” says Braby. “And we are still very proud of the building that was built 16 years ago and remains one of the most unique dealerships in the province.” He says new clients and guests always think the dealership is brand new, part of the Braby philosophy to provide a warm, caring environment for guest as well as employees. “We budget and spend large sums of money to ensure the building is kept pristine and clean,” he adds. Braby Motors also considers them-
Congratulations!! FIX AUTO SALMON ARM T. 250 832 4097 F. 250 832 4430 391 5th Street SW, Salmon Arm, BC, Canada
fixauto.com
Congratulations on celebrating 50 years!! 2350 Trans Canada Hwy. NE 250-832-9433 • Toll Free 1-888-290-3388 hilltoptoyota.net
selves fortunate for the planning and research that went into the design of this facility. Provisions were made for growth and the change in marketplace from being predominately a car/ minivan company
From the new Guys to the old Guys…
Congratulations on celebrating 50 years!
3901 11 Ave NE • 250-832-6066 salmonarmgm.com
to the current trend of trucks of all sizes and sport utilities. Business and growth have been so great in the past couple of years that plans are being investigated for the completion of more shop and office space.
Wishing you continued success! & Auto Wrecking Ltd. T.C. Hwy. West, Salmon Arm • 250-832-6512
Congratulations
BRABY MOTORS
50
on Celebrating
years
& 171 Shuswap St reet ., Salmon A rm
Co nt ac t: 2 50 .8 32 .21 31
Braby Motors 50th Anniversary
3
wishes to congratulate
Braby Motors
on their 50 years in business! 250-515-0420
www.salmonarmsecurity.ca
A Licensed and Insured Security Services Company
! ! s n o i t a l u t a r g Dealership evolves with technology n Co A
s with many companies, the Internet has changed the face of their business by opening Braby Motors to a worldwide market. The award-winning Chrysler dealership has sold vehicles to neighbouring provinces and as far away a Germany, where one customer wanted a large
North American truck. Co-owner Mike Braby says the dealership created a website in 2000 but didn’t do much with it. “In more recent years, companies have sprung up by the thousands that help guide potential customers to your site through various search engines,” he
says. “Internet has become a huge benefit to our dealership partially due to our location; we’re in a smaller centre but we’re able to draw more customers.” While the region lacks the population of large centres, Braby says the dealership is really quite central being close to airports and right on the Trans-Canada Highway between Calgary and Vancouver. “It would be the service,” he says of the dealership’s reputation for excellence. “If you’re competitively priced on the Internet and
if we have a specific vehicle they want and price, they’ll come from wherever.” And the truck that went to Germany? The customer ordered a full-sized, slightly used, fully loaded one-ton Dodge truck. “The money arrived and we shipped the truck; I can’t remember all the details as we do sell a few,” Braby says. “We also get a lot of sales with Canadian r e s i dents
who are working in, say Saudi Arabia; they’ll call and say they’re coming home and can you have their truck ready.” Braby says statistics reveal that 90 per cent of people buying vehicles today have researched on the Internet so they are more product savvy. “They know what they want and what the price is,” he says.
Congratulations on achieving this remarkable milestone. We recognize Braby Motors’ commitment to staff and the Salmon Arm community.
Congratulations from all of us to all of you at Braby Motors for 50 outstanding years!
EXEL 250-832-7192 6
Braby Motors 50th Anniversary
www.drewleehai.ca
Wishing you continued success for generations to come.
CONSTRUCTION LTD.
GENERAL CONTRACTORS • PROJECT MANAGERS
250-832-8181
Congratulations on 50 years of service to our community from Rob & the team at…
250-803-0010
autoquestbc.com • 5041 Auto Rd., SE, Salmon Arm
Congratulations
Sales team and staff a driving force in dealership’s success S
ales are the lifeblood of Braby Motors so owners Derrick and Mike Braby have assembled a top-notch sales team. “There is a lot for sales people to know as the vehicles are changing so rapidly, particularly in areas of technology to do with efficiency and just the plain electronic features offered today,” says Mike, noting keeping up with the changes is a necessary part of each salesperson’s job. “We have a huge amount of repeat business and we do get a lot of good feedback so we have a good cross section of ages and backgrounds on the sales team.” All Braby salespeople are licensed with the Vehicle Sales Authority (VSA), the administrative authority delegated by the provincial government to administer and enforce the Motor Dealer Act and its regulations, the Business Practices and Consumer Protection Act as it relates to the sale of motor vehicles and other related statutes. “This provides protection for the customer much the same as any profes-
“
We have a huge amount of repeat business and we do get a lot of good feedback.
sion,” says Mike. The sales team at Braby Motors is a diverse mixture of ages and gender. Members of the sales team are trained by a wellknown and wellrespected company within the industry which provides online and classroom training. “Chrysler provides in-depth knowledge on the product lines, their features and benefits of the models as well as comparisons to other competitive models, as well as periodic classroom training workshops when new models come out,” Mike says. “Sales training focuses on gathering
the correct information for what the customer is looking for and helping to match them to a product or vehicle that will suit their needs.” The sales team is comprised of 10 people: Chris Davis – sales manager; Justin Braby – sales manager pre-owned; Lisa Honcoop – business manager; Brenda Andreas – business manager; Brooks Christensen – Internet sales and salespeople Warren Inskip, Mickey Sims, Don White, Brent Ross and Christine Gaberel. New members of the sales team are integrated with those who have longtime
Congratulations on serving the Salmon Arm area for the past 50 years!
experience. “We like to have experienced people, but we also recognize people with sales potential and we’re happy to take them and train them,” Mike says. “Our sales team
has doubled in size in the last couple of years and continues to grow.” Anyone considering a career in automotive sales should contact either Chris Davis or Justin Braby.
Congratulations on your
50th ANNIVERSARY!
250-832-9455
Congratulations!
Cell: 250-833-8858
Herb Fieber
Congratulations Braby Motors on your
50th Anniversary!! 250.832.4832 • 1200 TCH SW, Salmon Arm
250•832•7558 www.mlocksmith.ca 450-7th Street SW, Salmon Arm
Congratulations!! from Lindsay, Mike & staff.
We sell the best and service the rest.
Congratulations Braby Motors! from…
P.O. Box 311, Salmon Arm, BC V1E 4N5 Phone (250) 832-3995 • Fax (250) 832-2325
Thank you for all your dedication and hard work!
Congratulations Braby Motors! 416 - 4th St. N.E., Salmon Arm
on your 50th Anniversary!
Congratulations on 50 years of serving our community!
1-250-832-4431 • 81 Shuswap St., Salmon Arm 9:00 a.m. to 4:30 p.m. Mon.-Fri.
Braby Motors 50th Anniversary
7
From back then to now our product has come a long way!
2016 Dodge Challenger
1994 Dodge Ram 1500
2016 Dodge Ram 1500
1992 Dodge Viper
2016 Dodge Viper
1994 Jeep Grand Cherokee
2015 Jeep Grand Cherokee
1957 Chrysler 300
2016 Chrysler 300
1978 Jeep Cherokee
2016 Jeep Cherokee
1940’s Power Wagon
2016 Dodge Ram Power Wagon
1984 Dodge Grand Caravan
2016 Dodge Grand Caravan
brabymotors com
8
Braby Motors 50th Anniversary
DL 5099
1970 Dodge Challenger
Celebrating our 50th Anniversary Mike Braby Owner
Chris Davis Sales Manager
Thursday November 19th to Wednesday November 25th
Derrick Braby Owner
2015
M A 0 R 0 5 5 1 1 20 X4 4 D A U Q SXT
E G D DO
VP C Y E N R JOU
2015 DODGE P V C N A V RA A C D N A GR
Justin Braby Sales Manager
Don White Sales
19,998 WEEK* $ Or Finance: 55
28,998 $ B/W* Or Finance: 159 Sale Price:
$
*
Sale Price:
$
*
19,998 WEEK* $ Or Finance: 55 Sale Price:
$
*
Join us Saturday, Nov. 21st
from 11 am-3 pm
for a
BBQ & Cake Cutting!
Six D ays Only!
(We are
closed
2015
JEEP
E E K O R E AND CH
E G D DO
DART SE
GR
2015
JEEP RT O P S E E K RO
CHE
Mickey Sims Sales
Brooks Christensen Sales
Brent Ross Sales
Lisa Honcoop Financial Services Manager
Brenda Andreas Financial Services Manager
4
17,498* $ WEEK* Or Finance: 48
41,498* $ WEEK* Or Finance: 114 Sale Price:
$
Sale Price:
$
24,998* $ WEEK* Or Finance: 68 Sale Price:
$
* All price and payments do not include tax. Payments are for 96 months at 3.49%, Cherokee 2.99%. OAC. See dealer for details.
ALL OUT CLEAROUT
Here’s what you do:
1. Go to www.alloutclearoutevent.com and enter code: BRABY 2. Get your free Black Book Trade-in Value SALES EVENT 3. Come in on sale days and one of our representatives will show you a Brand New Vehicle with a Brand New Payment!
Door s e z i r P ...and a draw for a Houseboat Vacation!!
Saturday, Nov. 21st only
20
%
*
OFF
Ken
brabymotors com
Braby Motors 50th Anniversary
Parts Manager
Service Department Special November 19th - 25th With any vehicle service or repair on these dates you will receive a
FREE 25 d r a C s d r Rewa $
*
*See the service department for complete details DL 5099
Sales
2015
)
Parts Department Special
*Excludes sale items. Warren Inskip
Sunday
Brandon Service Manager
1250 Trans Canada Highway SW, Salmon Arm 250-832-8053 or 1-888-832-8053 www.brabymotors.com Braby Motors 50th Anniversary
5
Celebrating our 50th Anniversary Mike Braby Owner
Chris Davis Sales Manager
Thursday November 19th to Wednesday November 25th
Derrick Braby Owner
2015
M A 0 R 0 5 5 1 1 20 X4 4 D A U Q SXT
E G D DO
VP C Y E N R JOU
2015 DODGE P V C N A V RA A C D N A GR
Justin Braby Sales Manager
Don White Sales
19,998 WEEK* $ Or Finance: 55
28,998 $ B/W* Or Finance: 159 Sale Price:
$
*
Sale Price:
$
*
19,998 WEEK* $ Or Finance: 55 Sale Price:
$
*
Join us Saturday, Nov. 21st
from 11 am-3 pm
for a
BBQ & Cake Cutting!
Six D ays Only!
(We are
closed
2015
JEEP
E E K O R E AND CH
E G D DO
DART SE
GR
2015
JEEP RT O P S E E K RO
CHE
Mickey Sims Sales
Brooks Christensen Sales
Brent Ross Sales
Lisa Honcoop Financial Services Manager
Brenda Andreas Financial Services Manager
4
17,498* $ WEEK* Or Finance: 48
41,498* $ WEEK* Or Finance: 114 Sale Price:
$
Sale Price:
$
24,998* $ WEEK* Or Finance: 68 Sale Price:
$
* All price and payments do not include tax. Payments are for 96 months at 3.49%, Cherokee 2.99%. OAC. See dealer for details.
ALL OUT CLEAROUT
Here’s what you do:
1. Go to www.alloutclearoutevent.com and enter code: BRABY 2. Get your free Black Book Trade-in Value SALES EVENT 3. Come in on sale days and one of our representatives will show you a Brand New Vehicle with a Brand New Payment!
Door s e z i r P ...and a draw for a Houseboat Vacation!!
Saturday, Nov. 21st only
20
%
*
OFF
Ken
brabymotors com
Braby Motors 50th Anniversary
Parts Manager
Service Department Special November 19th - 25th With any vehicle service or repair on these dates you will receive a
FREE 25 d r a C s d r Rewa $
*
*See the service department for complete details DL 5099
Sales
2015
)
Parts Department Special
*Excludes sale items. Warren Inskip
Sunday
Brandon Service Manager
1250 Trans Canada Highway SW, Salmon Arm 250-832-8053 or 1-888-832-8053 www.brabymotors.com Braby Motors 50th Anniversary
5