The Sotheby’s International Realty® brand’s global media plan
is strategically designed to deliver truly global impact while
promoting properties represented by our worldwide network.
Our plan includes significant, exclusive and first-to-market
partnerships with an elevated focus on video integration,
editorial alignment and omni-channel sponsorships in order
to provide relevant content to potential clients in an alwayson,
anywhere environment. Brand marketing combined with
property advertising allows the Sotheby’s International Realty
brand to present the properties represented by our network
to a broad audience of buyers who value and seek the unique
