Issuu

Summer 2026 Issue 149

LED therapy:hype or

game-changer?

seasonal K-Beauty reshapes lash lifts

SUMMER in the Salon

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The next-gen lash lift

K-Beauty is reshaping the traditional lash lift to care as well as curl.

YOUR FAQs How can I get my beauty courses accredited by AIT?

43 g n i l y t S for summer ESSENTIAL 26

23 The impossible pursuit of 50/50 Women in the beauty industry need to stop chasing an equal work/life balance, says Katie Godfrey.

The year-round

From bold tropical neons to timeless bridal elegance, Zsuzsanna Varga shares this summer’s nail art trends.

Educate clients that SPF is their most significant anti-ageing tool.

30Light Work

Professional LED therapy is coming of age as salons embrace its versatility.

Are you on the numbers?

Jennifer Evans highlights the benefits of reviewing your accountant.

High-impact brights, softened pastels, sheer shimmers and light-shifting magnetic effects make up summer ’26 nail collections.

Regulars 12 16 20 42 54

Industry News What’s New in Beauty What’s New in Skin What’s New in Nails What’s New in Hair

Nail art:

Irish Beauty is published by AIT (Associated Irish Therapists) Ltd www.irishbeauty.ie www.aitireland.com info@irishbeauty.ie Publisher Dave Horton dave@irishbeauty.ie

Editor Melissa Dennis melissa@irishbeauty.ie Design Darren Hassett darren@irishbeauty.ie

Natalia Belc-Dobrzynska shares how to create her seashell-inspired nail art.

Marketing Manager & Head of Brand Amelia Black amelia@irishbeauty.ie Marketing Executive Ella Figgitt ella@irishbeauty.ie

AIT Course Accreditation accreditation@abtinsurance.co.uk

Facebook.com/IrishBeautyShow Instagram.com/IrishBeautyShow AIT (Associated Irish Therapists) Ltd Registered office: One Creechurch Place, London, EC3A 5AF Trading from: 8 The Courtyard, Timothy’s Bridge Road, Stratford Upon Avon, CV37 9NP, UK

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Irish Beauty is published by AIT Ltd. The publisher has taken all reasonable measures to ensure the accuracy of the information in this issue of Irish Beauty and cannot accept responsibility for errors or omissions from any information given in this or previous editions of Irish Beauty or for any consequences arising there of.

Chloe Houston celebrates refined soft pastels with her summer collection. 5

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................................................................................................................................................................ From the Editor

Melissa’s must haves

This season…

Dear Readers,

Summer is always a vibrant season for the beauty industry. It’s a time when clients feel inspired to refresh their look, embrace new trends and invest in treatments that help them look and feel their best. This year, we’re seeing a particularly exciting blend of innovation, wellness and artistry, as professionals continue to elevate both the client experience and treatment outcomes.

In this issue, we take a closer look at some of the key trends and developments shaping the sector. One of the standout topics is the continued growth of LED light therapy. Once considered a specialist offering, LED has become a mainstream treatment option in salons and clinics, driven by growing demand for effective, non-invasive solutions that deliver visible results. We’re also exploring the ongoing rise of the beauty-from-within movement. As clients’ become increasingly focused on overall wellbeing, supplements and holistic approaches to beauty are gaining momentum, reflecting a broader understanding of the connection between health, confidence and appearance.

Another trend attracting significant attention is the Korean Lash Lift. Renowned for creating beautifully lifted, natural-looking lashes while

prioritising lash health, this technique is rapidly gaining popularity among clients seeking low-maintenance enhancement treatments. We explore why this Korean-inspired beauty innovation continues to influence professional services around the world.

“The GelBottle Inc’s opaque raspberry pink Paloma shade, from their new Glow collection, is perfect to wear on toes to show off a summer tan.”

Of course, creativity remains at the heart of our industry, and this issue is packed with inspiration. From Zsuzsanna Varga’s vibrant tropical nail designs and Natalia Belc-Dobrzynska’s stunning shell-inspired creations to Chloe Houston’s soft pastel hair colour collection, there is no shortage of fresh ideas to take into the season ahead.

What continues to inspire me most about our sector is its ability to evolve while keeping clients firmly at its centre. Whether through advanced technology, wellness-focused treatments or inventive new techniques, beauty professionals like you consistently demonstrate yourp assion, skill and commitment to excellence.

“Curated Beauty London’s Flawless Defence SPF50 & Primer is a hybrid skincare winner. I apply and go with my skin looking instantly smoother and fresher.”

I hope this issue introduces you to new ideas, helps you stay ahead of emerging trends and reminds you why the beauty industry remains one of the most dynamic and rewarding sectors to be part of. Best wishes,

Melissa Dennis Editor

“Nak Hair K.Revive’s Peptide Leave-In Power Mask has been fantastic at repairing and reviving my heat damaged hair, strengthening strands in minutes. ”

AIT Members’ News.........................................................................................................................................................

AIT Members’ News Ensuring you’re covered for summer risks

Summer is a peak moment for Ireland’s hair and beauty industry. Clients are booking holidays, weddings, festivals, race days and outdoor events, and many are more willing to invest in treatments that help them feel polished, confident and ready for the season. For Irish salons, beauty therapists and mobile professionals, this creates a valuable commercial opportunity while also bringing a sharper need for the right professional protection, particularly as warmer weather, increased UV exposure and clients trying quick-fix treatments can all affect treatment outcomes. Summer risk reminders for AIT members

• Ensure you carry out thorough consultations before tinting, tanning, waxing, peels, lashes, brows and advanced skin treatments.

• Make patch testing part of the client journey, particularly where products, adhesives, dyes or actives are used.

• Give clear aftercare advice for

For beauty professionals across Ireland, insurance should not be treated as a oncea-year admin task; it should evolve with the business. If your salon adds new seasonal treatments, introduces mobile appointments, starts retailing aftercare products or rents chairs to freelancers, the cover in place should be reviewed to ensure it reflects how the business is actually operating and growing. Don’t forget that AIT not only offers individual beauty therapist insurance, but you can also gain a specific cover for nails, makeup and tanning services, hair and barbering and complementary therapy, plus we also offer salon policies. If you have any questions or queries, please don’t hesitate to contact the AIT team on +44 1789 773573, email us at info@aitireland.com or visit the website at www.aitireland.com; we’re here to support beauty and hair professionals with cover that reflects the way you work.

treatments affected by heat, UV exposure, chlorine, salt water or sweating.

• Keep records of consent, contraindications, product use and client advice, especially for clients trying treatments for the first time.

• Check that freelancers, chair renters and mobile professionals understand their own insurance responsibilities.

As we pass the mid-way point of the year, trends are pointing towards a more considered client mindset in 2026. People are still spending on beauty, hair and grooming, but they are looking for visible results, convenience and treatments that feel worth the investment.

Amelia Black Marketing Manager - Head of Brand

........................................................................................................................................................................... Ask AIT

ASK AIT!

AIT How does the

AIT Accreditation

process work?

AIT Accreditation is a simple, low cost and efficient way to ensure your beauty and hair courses stand out from the crowd. It demonstrates that, on completion of your course, students can access AIT insurance and membership packages because your course content and delivery has been approved, endorsed and eligible as meeting AIT standards. This means that once they have completed your course, students will be able to add their new qualification to their AIT insurance and membership. Plus, you’ll receive an exclusive discount code for your students to use when joining AIT.

A successful application entitles your training establishment use of the AIT accreditation logo and your course will be discoverable on the online searchable database. In addition, you’ll receive numerous exclusive membership benefits to support the success of your training business.

Applying for AIT accreditation is straightforward; an accreditation professional will review your course manuals, materials and documentation and you can expect to receive an outcome to your application in around 28 days following receipt of required paperwork. Once successful, you’ll be assigned to the Accreditation Onboarding Team, who will support you in accessing your exclusive benefits, discount codes and marketing support.

Log into your AIT Membership Portal or sign up for an account at www.aitireland.com

Follow the online instructions based on the number of courses you are applying to gain accreditation for.

Submit your application; you’ll receive a result in around 28 days*.

Your course passes!

Your course doesn’t meet the criteria.

You’ll be assigned a member of the Onboarding Team to ensure you receive your benefits including discount codes and marketing support. Please note, this team is only able to deal with existing accreditations.

A member of the accreditation team will be in touch to support you in rectifying any issues and advise how to progress.

All information can be found online at www.aitireland.com (click on Accreditation); alternatively email accreditation@abtinsurance.co.uk *28 days following receipt of required paperwork.

AIT

AIT Accreditation It’s Time to Step out of the Crowd

AIT Accreditation

AIT Accreditation is a simple, low cost and extremely efficient way to step out of the crowd and show your potential students that you are approved, endorsed and eligible to offer, on completion of your courses, AIT membership and insurance via Howden Ireland.

AIT Accreditation isn’t just a logo, or a membership, it allows you to instil confidence and provide guidance to your potential students that they can get insurance with Howden Ireland. Once insured your students can continue practicing on the public with the new skills they have learnt.

A successful application would allow you access to the use of our accreditation logo, insurance for your students, as well as loads of membership benefits to becoming an AIT Accredited member. To complete the Accreditation process go to:

www.aitireland.com

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Industry News..................................................................................................................................................................

RevitaLash Cosmetics confirms Ireland distribution

RevitaLash Cosmetics has confirmed that Harpar Grace International will remain its exclusive distributor in the Republic of Ireland as the brand brings UK operations in-house. The move marks a new phase for the company, while maintaining its established Irish partnership. The brand is also launching upgraded lash serum formulas featuring time-release technology, available in Ireland through Harpar Grace International. Lori Jacobus, President and Global CMO of RevitaLash Cosmetics, said:

“We are delighted that Harpar Grace International will continue to represent RevitaLash Cosmetics in Ireland with these same upgraded formulas, and we look forward to maintaining a strong and collaborative relationship.” Harpar Grace International recently launched the HGI HUB, a platform that brings together ordering, payments, education and support in one place, helping clinics manage operations more efficiently. Harpar Grace International: harpargrace.com

Kiko Milano appoints Marcelo Gutierrez

Marcelo Gutierrez has been named as Kiko Milano’s first Global Make-up Artistry Creative Director.

In the newly created role, Marcelo will lead the overall make-up artistry direction for the Italian cosmetics brand overseeing product development, creative campaigns and the brand’s global beauty vision.

Known for turning innovative concepts into impactful, wearable looks, Marcelo Gutierrez’s remit includes guiding celebrity collaborations and the brand’s participation in cultural events. In addition, he will deliver masterclasses worldwide and also co-create social media content. Marcelo was responsible for Madonna’s gothic-styled makeup at this year’s Met Gala, created using Kiko Milano products, inspired by Leonora Carrington’s painting The Temptation of St. Anthony. Kiko Milano: kikocosmetics.com 12

..................................................................................................................................................................Industry News

Fresha introduces intelligent scheduling system

Fresha has unveiled an AI-powered scheduling upgrade designed to support salons, clinics and spas in managing complex operations while improving utilisation and revenue. The system adapts availability, staffing, resources and pricing dynamically, with a new Dynamic Reassignment feature that reallocates flexible bookings between team members when needed. This allows businesses to maximise capacity without compromising client preferences. Early data shows it can recover up to 11% of lost booking demand.

y r t s Indu s New

Marcin Dąbrowski, Deputy Chief Product Officer at Fresha. Says:

“Beauty and wellness businesses operate with an extraordinary level of operational complexity compared to most industries. Our scheduling system continuously adapts… helping businesses unlock efficiencies and revenue opportunities that static calendars simply cannot identify on their own.” Fresha: fresha.com

Boost Beauty announces relocation and key promotion Boost Beauty has announced its relocation to Riverview Business Park, Gallanstown, in Dublin, enhancing its operational capabilities as it continues to grow within Ireland’s professional beauty sector.

Alongside the move, Aoife O’Donohoe (pictured left) has been promoted to Operations Manager, taking responsibility for day-to-day operations and internal efficiencies. Boost Beauty founder and CEO Marsha Abrahams said:

“These developments mark an important milestone for Boost Beauty. The relocation provides the space and infrastructure needed to support our future ambitions, while Aoife’s promotion recognises her significant contribution to the business. Together, these investments position us strongly for continued growth and enhanced support for our salon, spa, and skincare partners throughout Ireland.” Boost Beauty is distributor for Juliette Armand Skincare, Storyderm and Azure Tan. Boost Beauty: skinboosters.ie

Industry News.................................................................................................................................................................. ........................................................................................................................................................................... Ask AIT

Maura Higgins leads new TRESemmé Professional era

TRESemmé® has introduced TRESemmé Professional®, signalling a shift towards salon-grade performance and advanced hair artistry. As part of this launch, Maura Higgins has been appointed as the brand’s first Head of Hair, whilst celebrity hairstylist Luke Pluckrose joins as Head Stylist. Backed by more than 75 years of salon expertise, the brand continues to focus on confidence through professional styling.

Commenting on the partnership, Maura Higgins says: “I’m all about women feeling powerful in their own skin - and their hair. I spent 10 years working in a hair salon at the start of my career, so I’ve seen firsthand the transformative power hair has. I can’t wait to create looks that show what’s possible with truly high-performance products. Because when your hair feels incredible, so do you - and every woman deserves that feeling.” TRESemmé Professional: tresemme.com

The GelBottle Inc. heads stateside with CosmoProf

The GelBottle Inc. has announced a major partnership with Beauty Systems Group, bringing the professional nail brand to 487 CosmoProf stores across the US.

The range includes BIAB™, gel colours, extensions, electronics and core essentials. Education plays a central role, with CosmoProf teams receiving dedicated training packs and nail professionals gaining access to ongoing education via CosmoProf Institute. Daisy Kalnina, CEO and Founder of The GelBottle Inc., comments:

“Partnering with CosmoProf is a defining moment for The GelBottle Inc. We have always believed that the best way to serve nail technicians is to be where they are, with the products they need, the education to back it up, and a community that supports them. Taking that mission into 487 stores across the US brings us one giant step closer to becoming a true one-stop shop for nail professionals everywhere.” The GelBottle Inc.: thegelbottle.com CosmoProf: cosmoprofbeauty.com 14

..................................................................................................................................................................Industry News

Hidden admin cost of salon payments highlighted

New data from Phorest has revealed the hidden operational cost of payment administration for Irish salons,spas and clinics. The software provider says the issue lies not in taking payments, but in the manual follow-up, including cashing up, reconciling transactions and resolving tip queries.

Phorest data shows that businesses using fully integrated payment systems spend up to 12 fewer hours a month on end-of-day admin. Digital tipping prompts are also linked to an average 25% increase in tips, while booking deposits can reduce no-shows by as much as 69%. Luke Doolin, Country Manager for Ireland, UK and UAE at Phorest, said:

“The highest cost of payments isn’t the transaction fee itself. It’s the time and energy salon teams absorb every day resolving issues that shouldn’t exist in the first place.” Phorest: phorest.com

Natura Bissé names spa partnership for Ireland Natura Bissé has named Exclusive Beauty Ltd as its official spa distribution partner for Ireland and the UK.

The collaboration brings together the global skincare brand and a distributor with expertise in spa consultancy, education and operations, aiming to enhance support for spa partners across both markets. Exclusive Beauty Ltd is led by Debbie Codron Merdjan (pictured), who highlighted the added value for spas and clients.

She said: “For spas and their clients, this partnership means greater support, deeper expertise and increased investment in the relationships that matter most. We are excited to work closely with Natura Bissé to help elevate the brand’s presence and success throughout the UK and Ireland.” Exclusive Beauty Ltd: exclusivebeautypro.co.uk

What’s New in Beauty.......................................................................................................................................................

APG Tech introduces triple-wavelength hair removal laser

APG Tech has unveiled the Epildream High Power Diode Laser 2000W, developed for professional use in clinics and salons.

Combining 755nm, 808nm and 1064nm wavelengths, the system is designed to treat a variety of hair types, including those that are traditionally harder to target such as light and fine hair, while remaining suitable for all skin types. The 2000W optical power supports efficient treatments, while the ergonomic 12x12 mm handpiece allows for precise application.

Its Macro-Channel Cooling (MCC) system uses a customised coolant to help maintain performance and comfort, with temperatures reaching as low as -6°C for continuous treatments. Xpert Hair: info@xperthair.ie

A calming & soothing waxing experience

Harley Lavender Hot Wax is designed for effective hair removal, gripping hairs as short as 1mm to support smooth, clean results. Infused with lavender oil, the formula harnesses calming and soothing properties to help provide a more comfortable waxing experience. Suitable for facial, underarm and intimate areas, the wax is ideal for precision work in sensitive zones. It delivers strong performance with minimal residue left on the skin, helping to streamline treatments, whilst the formula also supports reduced post-wax redness. Harley Wax Ireland: harleywax.ie

...................................................................................................................................................... What’s New in Beauty

w e N s ’ What in

y t u Bea

Fenty Beauty launches buildable liquid blush Fenty Beauty by Rihanna has launched Shake ‘N Play Buildable Liquid Blush, a long wear liquid formula designed for quick, customisable application.

“Life is busy! Sometimes you’ve got five minutes, sometimes you’ve got 30 seconds. I wanted a liquid blush that was actually easy to use – so I made Shake N’ Play. All you have to do is shake, dot, and blend for your best blush that lasts all day long,” says Rihanna.

Self-care for women on the go

Shéhu Beauty has launched with a lifestyle-led approach to modern self-care.

Designed for women on the go, the brand challenges the idea that beauty routines are limited to the bathroom only.

Available in five shades, blush delivers up to 12-hour transfer-proof, waterproof wear and 16-hour hydration, supported by cucumber extract. Fenty Beauty: fentybeauty.com

The launch includes compact lip glosses and twistup liners that eliminate the need for sharpening, combining portability with a polished finish. Each product is created to support quick, intentional moments of self-care throughout the day. Founder Janet Shehu says:

“I wanted to create something that fits seamlessly into real life, while providing a polished look. To me, self-care is not a luxury, it’s an essential and it can exist in small, intentional moments wherever you are. This brand is about making those moments feel elevated.” Shéhu Beauty: shehubeauty.com

What’s New in Beauty.......................................................................................................................................................

Laura Mercier updates complexion perfector

Laura Mercier has relaunched its Secret Camouflage Complexion Perfector, introducing a reformulated concealer designed for customisable, full-coverage results.

Now available in three adjustable shades, the product blends seamlessly into the skin to camouflage blemishes, redness and discolouration. Laura Mercier explains:

“Camouflage is the reason why I wanted to start my brand in the first place... it was a way to artisanally retouch the face in order to get the skin to be the most real and the most natural possible.”

The waterproof formula delivers a natural matte finish with up to 16-hour wear, resisting sweat, transfer and creasing. Enriched with vitamins C and E and chamomile extract, it also supports the skin barrier while helping to prevent discolouration. Laura Mercier: lauramercier.com

A new direction in self-tanning

Self Glow by James Read continues its skincare-led approach with the launch of Golden Days and Sun Drenched sunless tan products.

Golden Days is a milky facial toner with 3% DHA, designed to deliver a buildable glow while supporting hydration and helping to calm visible redness.

In addition, Sun Drenched Express Tan Mousse combines plant-based DHA with hydrating actives to create a natural, sun-kissed finish. The lightweight formula is enriched with mineral-rich marine water and includes a subtle tint for even application. Both launches highlight the brand’s focus on combining skin benefits with a natural-looking tan. Self Glow: jamesreadglow.com

...................................................................................................................................................... What’s New in Beauty

REFY introduces soft finish Watercolour Collection

REFY has introduced its Watercolour Collection, a line of sheer, water-based bronzers and blushers designed for a soft, buildable finish.

Created with a skin-first focus, the formulas feature Cerafluid to support the skin barrier and green tea water to help keep skin feeling fresh and comfortable. The collection includes three blush shades and five bronzer shades, presented in Korean-inspired cushion compacts for easy application. The accompanying Duo Brush 2.0, made with ultra soft vegan fibres, has been developed for smooth blending. REFY: eu.refybeauty.com

Neom Wellbeing reveals Summer Scenting collection

Neom Wellbeing has launched its Summer Scenting collection, a limited-edition range of 100% natural essential oil blends designed to bring a sense of balance and wellbeing into the home.

The collection features two signature scents: Squeeze the Day, with grapefruit, mandarin and eucalyptus for an uplifting feel, and Great Day, blending wild mint and mandarin for a calmer, more relaxed mood.

Offered in candles, reed diffusers and essential oil blends, the range supports flexible home fragrance rituals suited to different times of day. There’s also complementary Neom Wellbeing On-The-Go Travel Edit, comprising Super Shower Power Body Wash 50ml, Great Day Magnesium Body Butter 30ml and Calming Sleep Pen 12ml. Neon: neonwellbeing.com

What’s New in Skin...........................................................................................................................................................

Hypochlorous Mist supports active skincare routines

Irish brand Combat Care has launched RESET+ Multipurpose Hypochlorous Mist, designed to simplify skincare for busy, active routines. Formulated with hypochlorous acid, a skincompatible ingredient produced naturally by the body, the mist supports bacterial control, reduces inflammation and helps maintain skin balance.

The high-purity, pH-balanced formula is non-toxic and free from alcohol, fragrance and parabens, making it suitable for sensitive skin. It can be used across face, body, scalp and fabrics, with no rinse required.

Developed to tackle sweat-related breakouts, odour and environmental stressors, RESET+ also doubles as a post-shave tonic, travel refresh and gentle daily skin mist. Combat Care: combatcare.ie

Katherine Daniels introduces travel skin edit This summer, Katherine Daniels has revealed the brand’s Skin First Discovery Edit: Radiance & Revival, a travel-friendly skincare collection built around a complete, step-by-step routine.

The edit features five products spanning cleansing, toning, exfoliation and hydration, including Essential Cleansing Milk, Essential Toning Lotion with lotus flower extract and Essential Exfoliating Gel formulated with AHAs from red algae. Skin Defence Cream allows for personalised moisturisation across dry and sensitive skin types. The Anti-Fatigue Mask acts as the treatment focus, combining a Hydra-Energising Marine Complex, marine water, organic oat sugar and organic sunflower oil to help brighten and revitalise in just two minutes. Katherine Daniels: katherinedanielscosmetics.com

.................................................................................................................................................... What’s New in Skincare

w e N s ’ What in

Skin

Refine & renew skin with new overnight serum Curated Beauty London has unveiled Twilight Zone Overnight Refining Serum, a gentle leave-on treatment designed to support skin renewal during sleep.

Powered by natural fruit enzymes, bromelain and papain, the formula works to exfoliate and refine texture while encouraging a brighter, smoother complexion. A multimolecular hyaluronic acid complex delivers hydration across different skin layers, helping maintain moisture and plumpness. The addition of prickly pear extract supports antioxidant protection, while Boswellia Serrata helps soothe and maintain skin comfort.

Developed for midlife, sensitive or dehydrated skin, Twilight Zone promotes a hydrated, refreshed and more radiant appearance by morning. Curated Beauty London: curatedbeauty.london

Rituals expands male grooming collection Rituals has introduced new products to its Homme collection, highlighting the rise of men’s skincare routines.

The Mild Face Cleanser delivers a gentle cleanse for normal to sensitive skin, featuring aloe vera and Zinc PCA to soothe and rebalance.

The Skin Concentrates range includes a Recharging formula designed to brighten and support firmness, alongside a Hydrating option with hyaluronic acid and algae extracts to boost moisture with a lightweight feel.

The launch also features the Protection Face Cream SPF 20, combining UV protection with niacinamide and Vitamin E for everyday skin support. Rituals: rituals.com

What’s New in Skincare....................................................................................................................................................

Intensive cream addresses ageing and oxidative stress

Dibi Milano has introduced the Biostimulating System Lab Intense Biostimulating Cream, created to support skin resilience and counter oxidative stress.

Designed to prolong cell vitality and stimulate ATP production, the formula features Pure Sonicated Hyaluronic Acid for layered hydration and a Fermented Mineral Complex of silicon, magnesium, copper, iron and zinc. Testing on human keratinocyte cultures recorded a 35.6% increase in ATP production and a 46.8% increase in protein content after 24 hours.

Presented in two 10ml syringes, the waterin-oil formula can be used independently or as part of a 16-day Biostimulating protocol.

Dibi Milano Professional: info@xperthair.ie

Image expands skin longevity collection

Image Skincare has expanded its Image MD Molecular Defense range with three new professional formulations focused on skin longevity, barrier repair and gentle cleansing. The launches respond to growing demand for solutions supporting sensitive skin, compromised barriers, post-procedure recovery and age resilience. Image MD Biotech Longevity Creme is a clinicallytested formulation developed using AI and genomic technology to support skin vitality, collagen and elastin while soothing visible redness. Image MD Barrier Repair Recovery Balm features biomimetic lipids, beta glucan and colloidal oatmeal to help rebuild the moisture barrier and support visible recovery. Completing the trio, Image MD Gentle Cleansing Balm Travel Size gently removes impurities from sensitive and extra-dry skin using a calming, anhydrous formulation. Image Skincare: imageskincare.ie

.................................................................................................................................................................. Katie Godfrey

The Impossible Pursuit of

50/50 Women in the beauty industry need to stop chasing an equal work/life balance, says Katie Godfrey.

et me say something that might ruffle a few feathers. Balance, the kind we are constantly told to strive for, does not exist. Not the neat, tidy, perfectly divided version anyway and I think the sooner we stop pretending it does, the healthier and more successful we will all be. As women in the beauty industry, we carry a particular kind of weight. We are running salons and clinics, leading teams, serving clients, raising children, managing homes and somewhere in the middle of all of that, trying to take care of

ourselves. The pressure to do all of it beautifully and simultaneously is immense, but the idea that we should be splitting our time and energy equally across all of it, every single day, is not just unrealistic, it is is setting us up to feel like we are constantly failing.

From experience I know that balance is not a fixed state, it is a constant, fluid adjustment and the sooner we give ourselves permission to embrace that, the better. There are seasons in business when everything demands more of you; 23

Katie Godfrey...................................................................................................................................................................

“As women, we are not built to operate at the same pace and energy level every single day of the month”

a new treatment launch, a team member leaving, a growth phase, a difficult month. During those periods, the business is going to take more of your time and energy. That is not failure, that is reality. And then there are calmer seasons, when things are ticking along and you naturally have more space to be present at home, with your children, with yourself.

The key is not to divide yourself equally between all things, but to be fully present in whatever you are doing in that moment. This is where boundaries become everything. Set clear times when your team cannot contact you unless it is a genuine emergency. Create windows in your week where you are truly away from the salon. Make the time spent with your children sacred. These things do not happen by accident, they have to be designed and you have to be the one who designs them.

Start working with our cycles, not against them

Here is something we do not talk about enough, even in an industry built almost entirely by and for women… hormones. As women, we are not built to operate at the same pace and energy level every single day of the month. Yet most business models are designed as though we are and then we wonder why we feel like we are falling short.

There are times in our cycle where we feel sharp, creative, energised and ready to take on the world. Those are the days to schedule your consultations, your team training, your content creation, your big decisions. Then there are phases where our energy dips, where we need more rest, more gentleness and less pressure. Those are not the days to push through and prove something. Those are the days for the quieter work, the admin, the planning, the reflection.

.................................................................................................................................................................. Katie Godfrey

When we understand our own rhythms and start working with them rather than fighting them, everything shifts. We stop feeling broken for not being “on” every day. We become more strategic, more effective and a whole lot kinder to ourselves in the process.

Self-care sustains everything else

There is something quietly ironic about the beauty industry. We dedicate our careers to helping other people feel good, look after themselves and carve out time for self-care and yet so many of the women running these businesses are last in line for any of it.

As women, we are conditioned to put ourselves last, to pour into everyone else first and take what is left. But if you drop the ball on yourself and burn out, you cannot look after anyone else properly. Not your team, not your clients and, if you’re a mother, not your children. Self-care is not indulgent, it is how you sustain everything else. This might look like a morning routine that sets you up right or a workout that clears your head. It could mean booking your own treatments in advance so they actually happen, enjoying a meal not eaten standing over the kitchen counter or sleep that is prioritised. These are not treats, they are maintenance. Guilt is one of the biggest things that holds women back. The guilt of taking time for yourself when there is always more to do, but you are not a better mother because you are running on empty. You are not a better leader because you have sacrificed your own wellbeing. You are a more patient parent, a more inspiring leader and a more creative business owner when you are looked after. Full stop.

“You are not a better leader because you have sacrificed your own wellbeing” Redefining what success actually looks like

The pressure women in our industry feel to do it all and look effortless while doing it is something I want us to collectively release. So many of the salon and clinic owners I work with are fully booked, running busy teams and still feeling like they are not doing enough, because they have been sold the idea that success means having it all perfectly together, all at once.

Real success looks like a business that works without requiring you to destroy yourself. Stop measuring your balance by how evenly you are dividing yourself and start measuring it by how intentional you are being. Are you present when you need to be present? Are you boundaried when you need to be boundaried? Are you showing up for yourself, not just everyone else? That is the real work; not the impossible pursuit of 50/50 but the honest, daily practice of knowing what matters most right now and giving it everything you have got. Because you can have a busy beauty business and a beautiful family life and take care of yourself. Just not all at exactly the same time.

Scan me! Katie Godfrey is an award-winning business strategist, author of Get Off the Tools and host of The Life of KG podcast. She runs masterminds, events and retreats worldwide, helping beauty, hair and aesthetics professionals grow and scale their businesses. kgbusinessmentor.com instagram.com/kg_katiegodfrey

SPF..................................................................................................................................................................................

THE YEAR-ROUND

ESSENTIAL

Educate clients that SPF is their most significant anti-ageing tool and boost your retail sales with these skincare essentials. Super Ultra Nutrition by Storyderm, is a unique cream with SPF 50 PA++++.

“While SPF measures protection against UVB (burning), the PA rating measures UVA protection, which prevents deeper skin damage, tanning and premature ageing,” explains Clare O’Hanlon of Boost Beauty. “PA stands for Protection Grade of UVA, and PA+ ratings measure a product’s ability to block UVA rays. PA rating is most commonly found in K-Beauty sunscreens only. “A PA++++ rating means the product is more than 16 times more effective at blocking UVA rays compared to unprotected skin.” In addition to completely blocking UVA and UVB rays, plant extracts, natural antioxidants and panthenol hydrate the skin, accelerate skin’s regeneration process, soothe and restore damaged barrier functions. Boost Beauty: skinboosters.ie

Combining sun protection with cosmetic benefits, Nuxe Sun-Kissed Fluid High Protection SPF30 protects against UVA, UVB and blue light using an exclusive blend of three filters and two esters. It supports hydration, provides anti-ageing cellular protection and helps defend against oxidative stress.

The fluid texture glides easily onto skin, leaving a smooth, non-greasy finish. With 100% natural-origin pigment particles, it adapts to all skin tones for a subtle, even, sun-kissed glow that resists transfer. Suitable for all skin types, non-comedogenic and dermatologically tested, it is finished with notes of coconut, tiare flower and vanilla. Nuxe: ee.nuxe.com

.................................................................................................................................................................................. SPF

Juliette Armand Face Mineral Fluid SPF 50 and Face Mineral Fluid Tinted SPF 50 have been upgraded with contemporary packaging, increased volume (50ml) and an advanced formula. With 100% natural mineral filters, each provides broad-spectrum sun protection against UVA, UVB, infrared (IR), visible light and blue light (HEV).

“Due to its inorganic filters, [mineral sunscreen] is particularly beneficial in minimising the inflammation and redness associated with acne, rosacea and skin sensitivity,” says Boost Beauty’s Clare O’Hanlon. “They offer immediate protection, unlike chemical sunscreens and do not get absorbed into the bloodstream.” Both lightweight, fluid textures absorb easily, leaving a matte finish, while their fragrance-free formulas and high water resistance means they’re suitable for sensitive skin. Boost Beauty: skinboosters.ie

Katherine Daniels Daily DNA Defence SPF30 is a feather‑light fluid designed to shield skin from the full spectrum of everyday environmental stress.

Its broad‑spectrum SPF30, combining both physical and chemical filters, protects against UVA, UVB and high‑energy visible light, including blue light from screens. This invisible formula not only prevents photo ageing but also repairs existing DNA damage thanks to advanced micro‑algae and plankton enzymes, whilst chamomile soothes and vitamin E defends against antioxidants. Katherine Daniels: katherinedanielscosmetics.com

SPF..................................................................................................................................................................................

Glow Recipe Watermelon Glow Dew Shield SPF 30 combines UV protection with hydration and radianceenhancing benefits. Suitable for all skin types, the lightweight sunscreen features Korean skincare actives and a moisture-boosting blend of glycerin, watermelon seed oil, niacinamide and vitamin E. The fast-absorbing, fluid texture delivers a luminous finish without greasiness or white cast, making it ideal under make-up or worn alone. Applied as the final step in a skincare routine, it helps unify skin tone while supporting long-lasting hydration and a naturally glowing complexion. Cult Beauty: cultbeauty.co.uk

Rather than relying on ultra‑high SPFs, Environ’s RAD Activé Antioxidant Sun Cream SPF20 takes a skin‑first approach with broad‑spectrum UVA/UVB defence and proven sweat resistance, ideal for active, real‑life wear.

This new product represents the evolution of the brand’s RAD® formulation, the world’s first sunscreen to combine antioxidants with UV protection, originally launched in 1992.

It combines physical filters to reflect harmful UV away from the skin, low levels of organic filters to absorb and neutralise penetrating rays and an advanced antioxidant network of vitamins C, E and beta carotene, to defend against UV-induced free radical damage, while reducing unnecessary chemical load. iiaa: iiaa.co.uk

.................................................................................................................................................................................. SPF

To Save Face SPF50+ Matte Sun Serum delivers effective sun protection alongside targeted skincare benefits. The lightweight formula absorbs easily, leaving a matte finish without clogging pores or feeling greasy.

Powered by white willow bark, it helps manage shine and minimise the appearance of pores. Gluconolactone supports smootherlooking texture and a brighter complexion, while niacinamide helps improve radiance, hydration and the appearance of fine lines. Ideal for daily use, this non-comedogenic sun serum offers a practical solution for clients who want reliable SPF protection with added skin-perfecting results.

Mecca Cosmetica: meccacosmetica.com

The Ritual of Karma SPF 50+ Sun Protection Stick combines high-level sun protection with everyday convenience. Offering broad-spectrum UVA and UVB defence, the lightweight solid formula glides effortlessly onto the skin, leaving a mattifying, non-sticky finish without a white cast.

Formulated with a Hydra-Boost Complex including squalane, aloe vera and algae, it supports hydration while helping maintain skin comfort. Water-resistant and easy to carry, it suits busy lifestyles and travel. Finished with the uplifting scent of white tea and lotus flower, it adds a sensorial aspect to daily SPF use. Apply generously before sun exposure and reapply regularly. Rituals: rituals.com

LED Therapy....................................................................................................................................................................

Light Work

Professional LED therapy is coming of age, with Irish salons and clinics embracing its versatility across skin, scalp and advanced aesthetic treatments.

ED therapy has firmly moved into mainstream professional use, bridging the gap between non-invasive treatments and results-driven outcomes. Across Ireland, where demand for low-downtime services continues to grow, practitioners are weaving LED into facials, advanced aesthetic treatments and increasingly scalp services, often alongside targeted skincare to enhance results.

“Once viewed as a niche add-on within advanced facials, LED therapy is rapidly establishing itself as a core category within professional beauty,” says David Sneddon of +maskology® (maskology.co.uk). “As clients continue to prioritise non-invasive, results-driven

treatments with minimal downtime, salons and clinics are increasingly integrating LED into both skin and scalp protocols, not simply as a trend-led enhancement, but as part of a more sophisticated, evidence-informed treatment approach.”

“LED therapy has become one of the fastestgrowing technologies within advanced skincare and aesthetic practice, with increasing demand for treatments targeting skin rejuvenation, acne management, inflammation support and scalp health,” adds Joanne Quinn Geoghegan, educator and founder of Beautorium Training Academy (beautoriumtrainingacademy.ie), based in Waterford.

................................................................................................................................................................... LED Therapy

“LED phototherapy requires a strong understanding of skin health, wavelength selection and combination protocols” – Joanne Quinn Geoghegan.

“After a chemical peel, red light supports barrier recovery and stimulates fibroblast activity at precisely the moment the skin is primed to respond. These are not arbitrary combinations. There is a photobiological rationale for each one, and that is how LED should be used.”

Understanding how LED works

Expanding into scalp services

“Blue light and red light therapies are not the same. They work at different wavelengths, penetrate the skin at different depths and treat different concerns,” explains Lauren Evans of CACI (cacibeauty.com).

“The story in professional hair and scalp practice is earlier, but it is building,” notes Farrah. “Trichologists and forward-thinking salon owners are beginning to explore near-infrared therapy for scalp health, specifically for its ability to improve microcirculation and reduce inflammation linked to common scalp concerns.”

LED therapy uses specific wavelengths of light, each associated with different treatment outcomes. Delivered through panels, masks or handheld devices, it allows therapists to tailor treatments to individual concerns.

Blue light (around 405–470nm) works at surface level and is best known for targeting acnecausing bacteria. Red light (typically 630– 660nm) penetrates deeper and is associated with supporting collagen production, reducing inflammation and improving overall skin quality. Near-infrared (700–1100nm) reaches deeper into tissue and is often used to support healing and recovery.

“Emerging clinical evidence suggests these wavelengths may help support healing responses, reduce visible inflammation and improve overall skin recovery following aesthetic procedures,” adds Kate Monteith Ross, member of the Dermalux Clinical Advisory Board (dermaluxledpro.com). “Near-infrared light can be particularly useful when managing compromised or highly inflamed skin.” Farrah Mohamed, neuroscientist and director of Neo Elegance (neoelegance.co.uk) emphasises the importance of using LED with intention. “Take post-microneedling, for example. The skin is in an active inflammatory state, that’s by design,” she says. “Near-infrared light at that stage accelerates the resolution of that inflammation and supports the skin’s natural repair process, without disrupting what the treatment has set in motion.

While widely established in facial aesthetics, LED is also gaining traction in scalp and hair treatments across forward-thinking Irish salons.

As the concept of ‘scalp as skin’ continues to gain ground, LED is expected to become a more routine part of treatment menus.

Why LED is seeing renewed demand

Although LED technology is not new, several factors are driving its resurgence in Ireland and beyond. Improved device performance, clearer clinical understanding and rising consumer awareness have all contributed. “LED has reached an inflection point in professional practice,” explains Farrah. “We are past the era of novelty. Practitioners are now asking for irradiance data, peerreviewed evidence and structured protocols before they invest. When you understand the photobiology, LED is not an optional extra – it is one of the most powerful tools in a modern treatment room.”

Earlier concerns around underperforming devices are also being addressed, with newer systems offering greater accuracy and sufficient energy output to deliver meaningful biological responses.

Consumer awareness is growing too, fuelled by high-profile endorsements and increased accessibility of at-home devices. This, in turn, is driving clients into clinics seeking professionalgrade results.

Sunless Tan..................................................................................................................................................................... LED Therapy....................................................................................................................................................................

Training, compliance & choosing devices

Despite its accessibility, LED therapy requires more than a basic understanding to deliver safely and effectively. “While LED phototherapy is often marketed as a simple treatment, professional application requires a strong understanding of skin health, wavelength selection, treatment planning, contraindications and combination protocols,” says Joanne Quinn Geoghegan. For Irish practitioners, completing accredited training and selecting devices that meet recognised safety standards is essential. Device quality remains a key differentiator.

A modern treatment essential

In today’s results-driven and increasingly knowledge-led professional environment, LED therapy is no longer a simple add-on. Instead, it is evolving into a clinically relevant modality that rewards precision, consistency and education. For Irish salons and clinics willing to invest in training, high-quality devices and structured protocols, LED offers a compelling combination of versatility, safety and measurable results. As understanding of photobiology deepens and technology continues to advance, its place in the modern treatment room looks only set to strengthen.

“Not all LED devices are equal,” stresses Farrah Mohamed. “It comes down to irradiance, wavelength accuracy and protocol. Without sufficient irradiance, you are not triggering a cellular response. Without accurate wavelengths, you are not targeting the biological mechanisms the research is based on. And without a structured protocol, even a good device will produce inconsistent results.”

Protocols, consistency & aftercare

Consistency is critical when it comes to LED results. A structured course of treatments, followed by maintenance sessions, is typically recommended. “The reason we see stars like Victoria Beckham using these masks regularly is simple: consistency is the bridge between a good result and a transformative one,” highlights facialist and aesthetician Eavanna Breen (eavannabreen.ie). CACI’s Lauren Evans adds: “Visible results can often be seen after just one treatment. However, the best outcomes are achieved through a course of treatments, as the benefits build progressively over time.” Aftercare is another of LED’s positives, making it particularly appealing to busy clients.

“One of LED’s real strengths in a professional setting is how well clients tolerate it,” says Farrah. “There is no downtime, no barrier disruption, no peeling. Post-treatment guidance is straightforward: avoid strong active ingredients for 12–24 hours and apply broad-spectrum SPF.” To enhance outcomes further, therapists can incorporate targeted skincare before and after treatment. Hydrating serums, vitamin C and niacinamide-based products can all support results between appointments.

Launching as an extension of the brand’s existing LED Mask, the Skinvity Silicone LED Neck Mask combines advanced red, blue and infrared LED light therapy within a flexible Silicone device designed specifically for the neck and décolleté area. It features five clinically supported wavelengths, including antibacterial blue light and 1072nm – the deepestpenetrating wavelength available.

Designed to mould comfortably to the skin for optimal LED coverage, the device works to support skin firmness, elasticity and overall skin quality while targeting visible signs of ageing and fatigue. Skinvity: skinvity.com

......................................................................................................................................................................Sunless Tan .................................................................................................................................................................... LED Therapy

The +maskology® Photon LED Mask comprises five high intensity energy wavelengths to target acne, blemishes and signs of ageing, promoting collagen production and cell renewal. The mask features 108 light beds which deliver red (630nm), blue (450nm), yellow (580nm), infrared (830nm) and purple (560nm) light. Ahead of treatment, the +maskology® Skin & Scalp Analysis Device, which uses Bioelectrical Impedance Analysis (BIA) technology, helps you to build a clearer picture of clients’ skin conditions before selecting the most appropriate LED protocol. Treatments are enhanced further through the introduction of a suitable +maskology® serum to create a bespoke facial. +maskology®: maskology.co.uk

The Dermalux Tri-Wave MD features proprietary Tri-Wave LED technology, integrating specific precision parameters to output clinically validated 415nm, 633nm and 830nm wavelengths at an optimised consistent dosage.

It has a four panel LED head for treating the face, scalp and body and an integrated cooling system for consistent performance. Medically CE certified and FDA cleared, the system offers a wide range of proven applications across medical indications, skin health protocols and regenerative treatments.

Alternatively for smaller clinics, the Compact Lite is a versatile tabletop three panel device also powered by Dermalux Tri-Wave LED technology, presented in a sleek space saving design. Dermalux: dermaluxledpro.com

The Neoelegance Lumineo Advanced LED Panel is designed around irradiance, wavelength accuracy and clinical protocol. It delivers red light at 630nm, associated with fibroblast stimulation, collagen synthesis and wound healing, alongside near-infrared at 830nm to target deeper dermal layers, helping to resolve inflammation and support barrier recovery. The device is supported by Lumineo LED Protocols, which provide guidance on wavelength selection, session duration, working distance and frequency for concerns including acne, rosacea, pigmentation and ageing.

Training covers contraindication screening, positioning for consistent dose delivery, integrating LED into treatment plans and communicating evidence-based outcomes to clients. Neoelegance: neoelegance.co.uk

Designed for professional salon use across the full body, Celluma Light Therapy can be integrated into treatments such as microneedling, facials, massage and post-procedure care. This technology has received five FDA clearances across 11 indications, including anti-ageing, acne, body contouring, hair restoration and pain management.

Alternatively, the Celluma Elite (pictured) is a multi-mode system featuring five treatment settings and up to three LED panels for increased coverage in a single session. Suitable for clinical environments, it includes a rolling stand and articulating arm for ease of use. Each device is supplied with complimentary training and marketing support materials. Celluma: cellumauk.co.uk

The Pro by Déesse Pro hard-shell LED mask harnesses four clinically proven wavelengths across six treatment modes, stimulating natural biological processes to restore and maintain optimum skin function.

Additionally, the Express by Déesse Pro offers a streamlined, travel-friendly mask utilising red and near-infrared light to help reduce the appearance of fine lines and wrinkles, penetrating deeply into the skin’s dermis, energising cells and promoting collagen, elastin and hyaluronic acid production. Both devices can be used pre- or posttreatment, or as a standalone therapy. Déesse Pro: deessepro.com

Using the CACI Synergy Flex, you’re able to introduce LED therapy into every stage of your facial protocol, combining the technology with multiple treatment modalities whilst tailoring treatments to individual skin conditions.

Integrated across a range of CACI’s intelligent handsets, the system includes Microcurrent Dual Probes, Quad Probes and Hydratone Rollers featuring CACI’s S.P.E.D® technology, which combines microcurrent with simultaneous red and blue LED stimulation. LED is also incorporated into the Orbital Abrader, Wrinkle Comb (pictured) and Infusion Atomiser to support exfoliation, hydration and skin rejuvenation. CACI: cacibeauty.com

Jennifer Evans .................................................................................................................................................................

Are you on the

Numbers? A

As business owners, we often review everything – our services, pricing, team performance and marketing strategies, but one area that is frequently overlooked is our accountant. Many of us stay with the same accountant for years, even decades, assuming everything is being handled correctly behind the scenes.

Jennifer Evans highlights the benefits of reviewing your accountant and asks whether they’re supporting your business’ growth.

But here’s the reality: just because your accounts are being filed on time doesn’t mean your accountant is actively supporting your business growth. I recently experienced this firsthand. After over 20 years with the same accountant, I made the decision to switch. Within just four months, I learned more about my finances than I had in the previous two decades. So why is it important to review your accountant regularly?

1. Compliance vs. growth

There is a big difference between an accountant who ensures compliance and one who actively supports your business growth. Filing your tax return and submitting VAT returns to the Revenue Commissioner is essential, but it’s the bare minimum.

A proactive accountant should help you understand your numbers. They should provide clear insights into your profit margins, spending and areas for improvement. If you don’t know your gross profit, your break-even point or where your money is going each month, your accountant may not be giving you the full picture.

................................................................................................................................................................. Jennifer Evans

2. The power of going digital

One of the biggest changes I noticed after switching accountants was moving to a more digital system. Real-time financial data has completely transformed how I run my business.

Instead of waiting until year-end to understand performance, I can now track everything monthly or even weekly. This allows for quicker decisionmaking, better budgeting and more control over cash flow.

In today’s fast-paced industry, having up-to-date financial information isn’t a luxury, it’s a necessity.

4. Don’t be afraid to ask questions After years with the same accountant, it’s easy to assume everything is “just fine”. When was the last time you asked:

• Am I structured in the best way for tax efficiency?

• Could I be saving more? • Are my prices aligned with my financial goals

If you’re not having these conversations, it may be time to reassess.

3. Navigating big changes like VAT registration

Becoming VAT registered is a significant milestone for many businesses and it can feel overwhelming without the right support. A good accountant doesn’t just process your VAT, they guide you through it. They help you understand pricing, margins and how VAT impacts your overall profitability. They should also support you in planning ahead, rather than reacting after the fact.

5. Reviewing your

accountant is healthy

Changing accountants can feel daunting, especially if you’ve built a long-term relationship. However, reviewing your options doesn’t mean you have to switch, it simply ensures you are getting the best service for your business. Think of it as you would any other area of your business. You wouldn’t keep a treatment, product or system that no longer serves you, so why do it with your finances? Your accountant should be more than just a service provider. They should be a partner in your growth.

And sometimes, the biggest growth comes from asking, is my accountant still the right fit for where my business is now?

Scan me! Jennifer Evans has more than 25 years’ experience as a skin specialist, salon owner and educator, at Posh Style Academy. instagram.com/poshstyleacademy poshstyleacademy.co.uk

Korean Lash Lift...........................................................................................................................................................

The next-gen lash lift K-Beauty is reshaping the traditional lash lift to care as well as curl.

In an industry where ‘results’ used to mean maximum curl at all costs, the conversation around lash enhancement has shifted: clients now want impact with integrity. The Korean Lash Lift has arrived at precisely that moment, a method shaped by South Korea’s meticulous approach to natural enhancement and powered by a new wave of gentler bond‑restructuring chemistry.

Here in Ireland, it’s not just another Lash Lift rebrand, the Korean Lash Lift is a service that changes the way we think about product choice, application and even how we sell Lash Lifts. Today treatments are less about drama, more about precision, flexibility and supporting the health of lashes long-term.

What is the Korean Lash Lift?

A Lash Lift, in any form, is a chemical reshaping service: the technician softens Katie Godfrey explains why the hair’s disulphide bonds (the internal being fully bookedshouldn’t bridges that hold shape), moulds the lash always your goal. into a newbe position and then fixes it there.

The hallmark Korean results tend to deliver a smooth, more uniform curl pattern rather than a ‘hinge’ effect at the root, because the method focuses on base direction and controlled shaping.

A cleaner lash separation and a tidier grow‑out can be achieved, especially when technicians prioritise lash mapping and shield pairing rather than a one‑shield‑fits‑all approach. Many systems also promise a softer, glossier ‘natural lashes at their best’ look compared to a bold perm‑style curl. “The Korean Lash Lift differs from traditional lash lifting techniques in its focus on lash health, precision and finish,” explains Joanne Quinn Geoghegan, 38

founder of Beautorium Training Academy (beautoriumtrainingacademy.ie). “It uses gentler, often cysteamine-based systems, combined with advanced wrapping and setting techniques to create a softer, more natural lift while maintaining lash integrity.”

“Clients can expect to see a noticeable lift right from the roots, creating a breathtakingly wide-eyed look,” adds Leisa Roberts, MD and Director of Brow Spa at H Beauty (brow-spa.com). “The longevity and finesse of the curl set the Korean Lash Lift apart, giving a more pronounced and polished appearance that lasts significantly longer than traditional lifts.” In addition to those who prefer the aesthetic delivered by the Korean techniques, the products used mean it is also suited to clients with fine, fragile or previously lifted lashes and those who are sensitive to traditional solutions. In addition, you can achieve results on lashes with stubborn, downward or tricky growth patterns, where starting on a flat shield can help correct direction at the base before the final curl is set.

The Korean technique

Traditional lifting is often curl‑first (wrap onto a curved shield/rod, then process), while Korean lifting is frequently direction‑first (control the base/direction with a flatter tool, then refine).

Many Korean methods are taught as a two‑stage shield approach, often starting with a flat/ultra‑thin ‘Korean’ shield to set direction at the base, then transferring to a shaping shield to refine the curl. In many systems, a ‘glueless’ or minimal‑adhesive workflow is part of the appeal, achieved via tacky lotions, balms or a powder‑lotion mix that increases viscosity and grip.

............................................................................................................................................................ Korean Lash Lift

“The Korean Lash Lift focusses on lash health, precision and finish” – Joanne Quinn Geoghegan

The difference in these two techniques means it’s imperative you upskill with specific training when you’re introducing new cysteamine-based treatments. Choose an AIT-accredited course to easily add the treatment to your AIT insurance policy for no additional cost. Laura Victory (lauravictorylashartist.com), Lash Artist and Educator, offers Korean Lash Lift education in the Glueless Lash Lift Method. Created for lash artists looking for structured guidance on the Korean processing method as well as Lash Lift shield shapes, height and placement, the course will help you to customise every Lash Lift and eliminate flat or underwhelming results.

The products used

Both traditional and Korean lash lifting treatments work by temporarily breaking disulphide bonds in keratin so the lash can be reshaped and set.

Traditional Lash Lifts commonly rely on thioglycolic acid (TGA)/thioglycolates), widely characterised as faster‑acting and often more alkaline in hair restructuring contexts. This is why the risk of over‑processing can increase if a technician misses the timing window. Korean lifting systems are frequently built around cysteamine (often cysteamine HCl), which is widely described as acting more gradually and, in many formulations, at a more moderate pH.

Korean Lash Lift...........................................................................................................................................................

“K‑beauty’s influence isn’t just a trend; the Korean Lash Lift is for anyone who wants lifted lashes but worries about dryness, stiffness or an over‑curled look.”

This enables a more flexible processing window, although still requiring strict protocol is followed.It should be noted that cysteamine itself isn’t automatically conditioning; the feel and finish achieved through the Korean treatment often comes from extra ingredients in the formula such as amino acids, hyaluronic acid and glycerine along with aftercare. “For those looking to introduce Korean Lash Lifts into their treatment menu, we always recommend starting with a complete system that’s been specifically designed for the technique,” advises Anna Szilagyi, Head Educator & Product Specialist at LashBase. LashBase (lashbase.co.uk) offers both the Korean Lash Lift Kit and the Lifted. Cysteamine Treatment Bundle, each of which includes everything needed to

perform the treatment. Plus you’ll get free access to LashBase’s Online Korean Lash Lift Masterclass.

“Our goal was never just to create another system, but to introduce a new approach to Lash Lifting, inspired by Korean techniques, that makes treatments safer, more controlled and easier for technicians to master,” Anna explains. Alternatively, Salon System’s cysteaminebased formula balances science and care, with the addition of a small, safe level of ethanolamine thioglycolate to ensure reliable, consistent results, along with nourishing collagen and panthenol to strengthen and condition lashes. In addition, Glue Balm is a gentle, messfree alternative to traditional adhesives enabling better control, precise lash positioning and client comfort.

............................................................................................................................................................ Korean Lash Lift

Lisa Stone, Head Educator at Salon System (salonsystem.com), says:

“I love the Salon System cysteamine-based trio products. They provide a gentler yet highly effective treatment that’s compatible with classic, Korean and brow lamination techniques, creating beautifully soft, fluffy and long-lasting lifts. The system performs exceptionally well on even the straightest and most resilient lashes, with a lashloving formulation trusted by professionals for consistently stunning results without compromise or damage.” Training in Salon System’s Korean Style Lash Lift technique is available through local wholesalers.

The Lash Perfect (lashperfect.co.uk) Korean Lash Lift Intro Kit includes a cysteamine-based formula plus all you need to perform the treatment professionally. Plus, when you purchase this kit you’ll receive free access to the Lash Perfect online Korean Lash Lift Masterclass. An in-person accredited course is also available at an additional cost. Supporting precise wrap-and-lift application, Elleebana (elleebana.com) has developed ElleeMIX Powder professional-grade thickening agent to transform Lash Lift emulsions into a creamy texture.

adhesive. It is intended for use in glueless lash techniques where control and placement accuracy are key.

Infused with Biotinoyl Tripeptide-1, panthenol, vitamin E, glycerin and botanical oils including sweet almond and jojoba, the formula also conditions lashes during treatment.

Trend or future staple?

K‑beauty’s influence isn’t just a trend, there’s real substance behind it. The reason the Korean Lash Lift is sticking around is simple – it actually fixes the issues many lash artists and clients have struggled with for years. It’s a great option for anyone who wants lifted lashes but worries about dryness, stiffness or an over‑curled look. Plus, it gives lash artists more flexibility to tailor the lift to each client. While the Korean Lash Lift won’t completely replace traditional TGA lifts, it does give you more choice. Match the treatment to your client’s lash type, routine and the overall look they’re after; and remember, that extra level of personalisation means you can price your Korean Lash Lifts as a premium treatment.

By enhancing the viscosity of lifting and setting lotions, ElleeMIX helps prevent runoff and improves adhesion to silicone shields, creating a tacky finish without the need for

ElleeMIX Powder (left) transforms Lash Lift emulsions into a creamy texture, whilst Salon System’s Glue Balm (above) is a gentle alternative to traditional adhesives. Alternatively, LashBase’s Lifted. Cysteamine Treatment Bundle (below) includes everything needed to perform a Korean Lash Lift treatment..

What’s New in Nails..........................................................................................................................................................

w e N s What’ in

s l i a N

The GelBottle Inc™ adds colour to Fibre BIAB™

Following the launch of Fibre BIAB™ Clear, The GelBottle Inc™ has expanded its Fibre BIAB™ system with the addition of 10 colour options.

The new Fibre BIAB™ Colour collection combines microfibre reinforcement with established BIAB™ shades, creating a web-like internal support structure that remains invisible once cured. The formula delivers durability, flexibility and stress resistance, making it suitable for clients with weaker natural nails. Colours includes Aurora, Lady, Baby, Teddy, Bella, 20, Cutie, Dreamer, Bubble and Bunny, colour-matched to ten of The GelBottle Inc’s best-selling hues. The GelBottle Inc.: thegelbottle.shop

New two-step prep for consistent results

Andreia Professional’s All In One Smart Prep and All In One Smart Primer offer a streamlined approach to nail preparation.

Smart Prep removes moisture and oil from the nail plate to improve adhesion and help prevent lifting. The 60-second air-drying formula supports efficient treatments. Smart Primer follows with an acid-free and HEMA-free formula that enhances bonding while remaining gentle on the natural nail. Both products are vegan and compatible with gel, acrylic and gel polish systems. Together, they provide a simple system to support durability and consistent results. Salon Services: salon-services.com

................................................................................................................................................................ Susanna Vargra

g n i l y t S for Summer S

Summer is finally here, and for us nail technicians, that usually means two things: holiday nails and wedding nails.

From bold tropical neons to timeless bridal elegance, Zsuzsanna Varga shares this summer’s nail art trends.

As soon as the temperatures start rising, clients begin thinking about sunshine, holidays abroad, weddings, garden parties and special occasions.

It’s one of the busiest and most creative times of the year in the salon because summer nails can be as subtle or as bold as our clients want them to be. When it comes to holiday nails, bright colours always make a comeback. Neon pinks, vibrant corals, electric blues, lime greens and sunshine yellows are popular choices every year. Some clients love a full neon manicure, while others prefer something a little softer with just a pop of colour.

Neon fades continue to be a favourite because they instantly create that summer feeling without needing complicated nail art. Tropical-inspired designs are also incredibly popular, including palm leaves, hibiscus flowers, exotic fruits and sunset-inspired colour blends. For clients heading to the coast, seaside-inspired nails never go out of fashion. Think ocean blues,

shimmering mermaid effects, shell details, sandy textures and waveinspired nail art.

Mediterranean-inspired designs are also becoming increasingly popular, with beautiful blue-and-white tile patterns inspired by destinations such as Greece and Spain. Of course, not every client wants bright colours. Pastel shades remain a timeless summer option, especially butter yellow, soft peach, baby blue and delicate lilac. These colours give a fresh seasonal look while remaining elegant and wearable for everyday life.

Sophisticated wedding styles Summer is also wedding season and bridal nails deserve special attention. While trends come and go, some styles remain favourites year after year.

French manicures continue to be one of the most requested bridal looks, but modern brides often choose softer versions. Baby Boomer nails, also known as French fade nails, remain incredibly popular because they create a beautiful, elegant transition between pink and white without the harsh smile line of a traditional French manicure.

Susanna Vargra................................................................................................................................................................

Soft French designs are another popular choice, offering a delicate and sophisticated look that complements any wedding dress without stealing attention from it. When it comes to bridal nail art, less is often more. Delicate lace details, fine white line work, subtle shimmer, pearl effects and tiny hand painted flowers are all beautiful options. These details add a touch of luxury while keeping the overall look timeless and elegant.

Nails that fit the holiday

Holiday nails aren’t just about colour. I always encourage clients to think about what they’ll actually be doing on holiday. If they’re planning to spend two weeks relaxing by the pool, they might happily wear longer nails than usual, but if they’re heading off on an active holiday packed with walking, sports or outdoor activities, a shorter length is often the more practical choice. The best holiday nails are the ones that fit the holiday as well as the outfit.

Protecting products in a heatwave

As nail technicians, we often spend so much time helping our clients cope with the summer heat that we forget our products can struggle too. Higher temperatures can make gels noticeably thinner and more difficult to control, especially during long, busy salon days.

................................................................................................................................................................ Susanna Vargra

If your salon doesn’t have air conditioning, try keeping your gel pots and jars on a cool pack between clients. It’s a simple trick, but it can make a huge difference. Working with smaller amounts of product, keeping lids closed and avoiding direct sunlight on your nail desk can also help keep your gels behaving themselves during a heatwave.

Make your work stand out

Summer also brings plenty of opportunities for beautiful nail photography. If you’re photographing your work for social media, don’t be afraid to add a few seasonal props to help tell the story. Seashells, sunglasses, miniature cocktail umbrellas or even a sprinkle of bath salts to mimic sand can instantly create a summer feel and make your images stand out. Whether your clients are preparing for a beach holiday, a destination wedding or simply want to embrace the brighter side of summer, this season offers endless inspiration. From bold tropical neons to timeless bridal elegance, summer nails allow us to showcase creativity while helping our clients feel confident for their special moments. After all, summer memories may fade,but the photos last forever.

Scan me! Zsuzsanna Varga is a professional nail technician, educator and founder of Susan’s Nail Academy. With over 15 years’ industry experience, she continues to work hands-on in her own salon delivering bespoke nail services, whilst also sharing her experience through education and industry writing. instagram.com/susansnailacademy

Summer Nail Colours.......................................................................................................................................................

Summer ‘26 nail colour trends are all about high-impact brights, softened pastels, sheer shimmers and light-shifting magnetic effects, with tropical hues, glowing finishes and playful neons setting this season’s tone. The GelBottle Inc.’s Glow comprises 10-shades designed to reflect the relaxed atmosphere of late summer. Moving away from bold seasonal tones, the range combines trend-led magnetic effects with brights, pastels, opaques and shimmers.

The GelBottle Inc.: thegelbottle.shop

OPI’s Trip to the Brite Side collection delivers a bright seasonal colour story across Nail Lacquer, GelColor Intelli-Gel System™, Powder Perfection and Infinite Shine, drawing inspiration from tropical destinations.

OPI: uk.wella.professionalstore.com/our-brands/opi

HONA’s A Fairytale Begins…, is a 10‑shade edit blending pastel neons, iridescent sparkles and sheer, light‑catching shimmers along with a cat eye magnet. Designed to shift and glow with movement, these cat eye gels span playful brights to ethereal sheers. HONA: homeofnailart.com

....................................................................................................................................................... Summer Nail Colours

The Manicure Company’s Heatwave limited-edition collection features six bold summer-inspired shades, offering a mix of neon oranges, coral, mango, fuchsia and pink hues. The Manicure Company: themanicurecompany.com

Glitterbels’ Celestial Summer Magnetic Hema Free Gel Polish Collection brings together pastel shades and magnetic effects in four colours plus an additional universal shade. A 5-In-1 Magnet is available to purchase separately or within a bundle. Glitterbels: glitterbels.com

The Artistic Colour Gloss Electric Euphoria Collection introduces six vibrant shades: Fae Fire, Hypercharged, Glowdelic, Pixie Pulse, Blue Voltage and Lucid Bloom. Purchase the full collection and receive a complimentary Soo Boss’d Up Base Coat. Sweet Squared: sweetsquared.com

Nail Art...........................................................................................................................................................................

Natalia Belc-Dobrzynska (@natalia.bee.nails) shares how to create her beautiful seashell-inspired nail art.

Step #1: After prepping the nails as

usual, apply one coat of your favourite gel polish base colour. I used Nailac Glammy Pink Base. Do not cure.

Step #2: Using contrasting light and

dark gel polish colours, apply a few dots of colour onto the wet base.

Step #3: Using vertical and horizontal

strokes, drag these dots to mix the colours into a satisfactory effect, now’s the time to cure.

Step #4: Add some shiny elements; it

could be foil, glitter, powder or glitter gel.

............................................................................................................................................................................ Nail Art

Step #5: Apply matte top coat over the entire nail.

Step #6: Enhance the shell-like design by

adding ridges using a no-wipe builder gel or shine top coat, starting from the free edge and dragging towards the cuticles. Freeze each line to prevent it from spreading. Cure everything for 30 seconds.

Step #7: Now you can add extra elements

like rhinestones, pearls or other decorations.

Step #8: Finish the design with small dots of no

wipe top coat to make the shell look more realistic.

Supplements ........................................................................................................................................................ Beauty Supplements. ......................................................................................................................................................

Nutritional therapist Ros Simmons answers our questions about the rise in wellbeing supplements and ‘beauty-from-within’.

Why are supplements becoming such an important conversation within the professional salon industry?

RS: I think consumers are becoming far more aware that beauty isn’t just about what you look on the outside like it’s also about supporting the body from within. With so much information at our fingertips we’re seeing women, especially, becoming increasingly interested in their energy, stress, sleep, hormonal changes and longevity, because all of those things can impact your skin and hair so it makes sense that they’re looking to their beauty expert for advice. Hair and beauty professionals are often the people clients speak to most openly, so naturally these conversations come up in salons and clinics. 50

Customers want holistic advice and they want to feel looked after during their treatment but with some top tips to take home with them too.

How can beauty and hair professionals talk about supplements responsibly?

RS: The most important thing is to stay within your scope of expertise. Professionals can absolutely talk about wellbeing and the role nutrition can play in supporting healthy skin or hair, but they should avoid making medical claims or suggesting supplements can treat or cure conditions. I always think the best approach is education rather than prescription. It’s about saying: “Here’s what this ingredient is generally known for,” rather than “This will definitely fix your problem.”

It’s also important to remind clients that supplements are designed to support a healthy lifestyle, they’re not a replacement for medical advice, a balanced diet or professional healthcare. However, we do know that people are confused on what to take, so any advice from beauty and hair professionals to help cut through the clutter is helping to give customers great service.

What should professionals look for in a quality supplement?

RS: Transparency is key. Professionals should look for brands that clearly state ingredient levels, sourcing and the science behind their formulations. You will be surprised at how many brands don’t do this!

........................................................................................................................................................Beauty ........................................................................................................................................................BeautySupplements Supplements

I also think it’s important to look at whether dosages are meaningful rather than simply trendy. Sometimes products include fashionable ingredients at levels too low to have any real benefit. We see this a lot. When people say they are taking magnesium to help them sleep, when we look at what they are taking, they often have bought the wrong type of magnesium or at a level that really won’t make any difference. Cheaper products do not mean better when it comes to supplements! For beauty professionals, trust matters enormously. Recommending supplements should feel like an extension of client care, so choosing reputable brands with clear messaging and responsible claims is essential.

Are clients becoming more educated about ingredients?

RS: Definitely. Clients are researching ingredients more than ever before, whether that’s collagen, biotin, NMN, adaptogens or vitamins linked to energy and skin health. But there’s also a huge amount of misinformation online, which is why trusted beauty professionals can play such an important role in simplifying the conversation and helping clients understand what may realistically support them. Consumers don’t necessarily want complicated science explained to them; they want honesty and realistic expectations.

How can salons or clinics introduce supplements without sounding sales-driven?

I think it works best when supplements are positioned as part of a broader wellbeing conversation rather than a hard sell. For example, if a client is talking about feeling tired, stressed, menopausal

or concerned about hair or skin quality, that opens the door naturally to discuss nutrition and supplements that may complement their routine. The key is authenticity. Clients can tell when something is genuinely recommended because it aligns with their concerns versus simply being another retail product on a shelf.

What trends are you seeing within beauty supplements right now? RS: We’re definitely moving beyond “quick fix” beauty supplements into more sophisticated wellness support. Women are increasingly interested in healthy ageing, energy, cognitive wellbeing, sleep support and stress resilience, because all of those areas affect how we look and feel.

There’s also growing demand for formulations that feel premium, science and expert led that easily integrate into everyday life. Ultimately, consumers want products that support vitality and feeling good in their own skin at any age.

Any final advice for beauty professionals discussing supplements with clients?

RS: Keep the conversation informed and realistic. Beauty professionals don’t need to become nutritionists or doctors, but they do have an opportunity to guide clients responsibly by encouraging healthy habits and credible products.

Sometimes simply listening to a client and understanding how they’re feeling is the most valuable part of the conversation. Supplements should support that wider journey, not replace it.

Ros Simmons is co-founder of Curated Beauty London, qualified nutritional therapist and women’s wellness advocate. www.curatedbeauty.london

Beauty Supplements .......................................................................................................................................................

The Supplement Shift

Increase your salon’s retail sales whilst supporting clients’ treatment programme with these ingestible beauty and wellness products.

Monpure’s Hair Longevity Supplement targets multiple stages of the hair growth cycle, helping to support follicle function, scalp circulation and cellular repair for thicker, more resilient-looking hair over time. The formula combines 12 key nutrients, including biotin at 300% NRV, zinc, selenium, vitamin C and collagen, selected for their role in maintaining healthy hair and promoting shine, strength and density. Monpure: monpure.com

Bio-Synergy® Beauty From Within is a hydrolysed marine collagen supplement formulated with premium fish collagen. Produced in the UK, the powder is designed to help maintain the structural integrity of connective tissues while supporting overall wellbeing and a more youthful appearance. Bio-Synergy®: bio-synergy.uk

Curated Beauty London’s Inner Confidence supports healthy ageing, energy and mental clarity, thanks to 500mg of NMN (nicotinamide mononucleotide), a longevity-focused ingredient linked to supporting NAD+ levels, which naturally decline with age and play a key role in cellular energy and metabolism. High-strength vitamins B, C and D3 support collagen production and hormone balance as well as brain function, immunity, resilience and focus during periods of stress, low energy or hormonal change.

The brand also offers Inner Power Pure Creatine Monohydrate for women navigating midlife changes, and Inner Power Quiet Shift, formulated with three highly absorbable forms of magnesium.

Curated Beauty London: curatedbeauty.london 52

........................................................................................................................................................Beauty Supplements

Innermost’s The Glow Blend is designed to support radiant skin, stronger hair and healthier nails. The formula combines hydrolysed collagen peptides, hyaluronic acid, biotin, folate and vitamin C to help support skin hydration, elasticity and smoothness while promoting a healthy, lit-from-within glow. Each serving delivers 6g of hydrolysed collagen peptides alongside 100mg hyaluronic acid, plus biotin and folate to support hair and nail health. Innermost: innermostglobal.com

UKLash is expanding its haircare offering with the launch of UKHair Advanced Hair Supplements.

The vegan capsules are powered by AnaGain™ NU, an ingredient shown to help reduce hair loss in 86% of users after two months. Formulated with biotin, vitamin C and ginseng root extract, the daily supplements are designed to support the hair growth cycle while promoting fuller, stronger-looking hair from scalp to strand. UKLash: uklash.com

Scandinavian Biolabs’ Bio-Silacumin Supplement combines 1% orthosilicic acid (OSA), a highly bioavailable source of silicon linked to collagen formation and hair strength, with zinc and selenium.

The liquid formula also includes curcuma (turmeric) extracts, providing antioxidant support. The ingredients work in synergy to support collagen synthesis, healthy cell division and overall hair maintenance, while promoting stronger hair structure and resilience. Scandinavian Biolabs: scandinavianbiolabs.co.uk

What’s New in Hair...........................................................................................................................................................

Dr.PawPaw streamlines travel haircare

Dr.PawPaw’s It Does It All Hair Treatment Styler has been developed as a compact solution for simplified haircare, particularly while travelling. The 7-in-1 formula combines a leave-in conditioner and styling spray in one step, helping reduce the need for multiple products. The serum delivers heat protection, detangling, frizz control, nourishment, split end reduction, blow-dry support and shine. Enriched with pawpaw (papaya fruit) and aloe vera, it is crueltyfree and suitable for all hair types. Available in mango and coconut or the Beach Paradise scent, both come in full sizes as well as a 100ml version suitable for hand luggage and gym bags. Dr.PawPaw: drpawpaw.com

Leaf launch scissor storage solution

Leaf Scissors has introduced the Kit Roll by Leaf, designed for hairdressers and barbers seeking a practical way to store and transport their tools.

The structured roll holds multiple scissors and includes dedicated comb storage, helping keep equipment organised and protected. Available in Forest Green and Midnight Black, the Kit Roll features a secure fastener and hand strap, making it suitable for use in the salon, on set or on the move. The clean, minimal design reflects Leaf’s focus on simplicity and functionality. Leaf: leafscissors.com

........................................................................................................................................................... What’s New in Hair

w e N s ’ What in

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Extension line gets upgrade

Beauty Works has launched a redesigned version of its bestselling Invisi® Tape Extensions, marking a decade since the original debuted.

ApHogee professional haircare now available ApHogee has entered the Irish market with four new product lines focused on hair repair, hydration and curl enhancement. Developed in the USA, the brand is recognised for its protein-based approach and its TwoStep Protein Treatment. Each line features the Prophytamine Complex, combining proteins, amino acids and vitamins to strengthen hair, improve elasticity and restore balance.

Designed for chemically treated, heat-damaged and naturally textured hair, the range includes the Protein Treatment System, Keratin Treatment Series, Moisture Series and Curlific Series.

The upgraded system features a refined root injection tab that mimics natural hair growth for an even more seamless, scalp‑blending finish, particularly suited to clients with fine or thinning hair.

A new curved‑edge design improves comfort and placement control, helping stylists work more efficiently around delicate hairlines and low‑density areas.

The expanded collection now spans 30+ shades and four lengths, including a new 16‑inch option, all crafted from 100% Cuticle Remy hair. With maintenance recommended every four to six weeks and reusable tabs, the system supports both creative services and repeat salon revenue. Beauty Works: beautyworksonline.com

ApHogee’s formulations aim to deliver reliable, easy-to-use routines suitable for a wide range of hair types and textures. The ApHogee collection is available from wholesalers nationwide. ApHogee: aphogee.com

What’s New in Hair...........................................................................................................................................................

Alfaparf Milano enter their Blonde Era

Alfaparf Milano Professional has launched the Blondera Pro System with Betabond Technology, a 16-piece, vegan lightening range designed to work seamlessly across every stage of a salon service.

The system introduces new products including Violet High Lift 9, Easy Lift Cream 7 and a Harmonizer toner (.08), as well as pre and postservice care such as Anti-Metal Primer and pH balancing formulas. Betabond Technology supports the hair’s internal structure during lightening, helping to reduce breakage and maintain strength. Supporting the launch are UKI Blonde Creators Siobhan Jones, Marianna Arnaut and Sabrina Hill, alongside five dedicated techniques and the ‘Your Blonde Era’ education programme, including training for Intermediate to advanced level colourists. Alfaparf Milano Professional: alfaparfmilanopro.com/gb-en

Fox & Vamp expands professional range Fox & Vamp has introduced 1L professional sizes of its Extensions Shampoo and Conditioner. Developed over two years of salon testing, the formulas are clinically proven for extensions and include the brand’s Care Full Complex, excluding more than 500 ingredients such as silicones and sulphates that can weaken bonds.

The larger format supports salon efficiency with a lower cost per use, reduced packaging and reliable performance designed to extend the life and condition of extensions. The shampoo has also been recognised as a Harper’s Bazaar Best of the Best award winner. Fox & Vamp: foxandvamp.com

........................................................................................................................................................... What’s New in Hair

Philip Kingsley extends curl care line

Philip Kingsley has introduced Elasti-Styler Curl Cream, formulated to enhance curl definition while protecting against frizz and humidity for up to eight hours. Designed for all curl types, the lightweight, leave-in product provides flexible hold without residue, stickiness or crunch, while strengthening the hair fibre and reducing breakage by 70%.

The formula features an Oil & Butter Nutri-Elixir with avocado, olive, mango butter and cotton oils to support hydration and manageability. Consumer testing showed 82% agreed hair looked and felt less frizzy. Anabel Kingsley comments:

“Our goal was to create a daily-use curl cream that showcased every kind of curl, yet left strands feeling soft and frizz free.” Philip Kingsley: philipkingsley.co.uk

Day Two styling dry shampoo & spray gets a new look

Osmo has unveiled a redesigned version of its Day Two Styler Dry Shampoo, combining a modernised appearance with its established, high-performing formula. The spray helps extend time between washes by absorbing oil and restoring freshness and volume. Using corn starch, the lightweight formula revitalises hair instantly, leaving it refreshed, lightly fragranced and ready to restyle.

Suitable for all hair types, it also enhances texture and hold. Commenting, Osmo Ambassador Adele Clarke says:

“This ingenious product provides a quick and easy alternative to a daily wash, giving hair staying power and body while leaving a fresh, light fragrance for a revitalised feeling throughout the day. The Osmo Day Two Styler is also fantastic for adding volume and hold to finer hair types.” Osmo: osmohair.co.uk

What’s New in Hair...........................................................................................................................................................

New brush collection crafted for comfort

Alfaparf Milano has unveiled eight new additions to its Pro Tools range, designed to elevate styling performance. Created with professional comfort in mind, the collection includes three ceramic radial brushes (Pro 25, Pro 33 and Pro 43), ideal for precision blow‑drying, body and volume. For everyday versatility, the Mosaic, Superdry and Lollypop brushes offer gentle detangling, smoothing and dry‑styling support.

Launching soon, Velvet Crush and Silk Slider extend the line with innovative designs for effortless glide, scalp comfort and reduced breakage, catering to all hair types including textured and finer hair. Alfaparf Milano: alfaparfmilanopro.com

Mood’s new colours neutralise unwanted warmth

Mood has introduced Arctic Vibes Color Cream, a new range developed to meet growing demand for cooler, more naturallooking shades. Designed to neutralise unwanted warmth, the collection supports the creation of deeper, cleaner results with a contemporary feel.

Suitable for resistant grey bases and hair that struggles to retain pigment, the advanced formula helps improve coverage and reduce colour fade. It is enriched with quinoa extract for protection and shine, cranberry extract for anti-fading benefits, and an extra-shine technology derived from pumpkin seeds. The range includes 12 shades, spanning six Cool Naturals and six Intense Cool Naturals. Mood: moodhaircolor.ie

........................................................................................................................................................... What’s New in Hair

Neutralise brassiness with new shampoo

For blondes that skew warm between salon visits, K18 Triple Bright is a new-generation purple shampoo designed for real-world water quality.

The triple-action formula targets the root causes of brassiness, helping lift metals and mineral build-up linked to hard water and neutralising existing yellow/orange tones without staining or over-toning, while supporting longer-lasting brightness with continued use.

The result is a cleaner, more even blonde and a smoother-looking finish, ideal for highlighting services, toned blondes and clients who struggle with dullness. Sweet Squared: sweetsquared.com

Create touchable airy texture & volume

Aveda has expanded its styling lineup with the launch of Tousle Texture Dry Texture Spray, a new pro‑approved essential designed to deliver soft, modern, lived‑in texture without dryness or residue. Developed in collaboration with Aveda Artists, the vegan formula uses zeolite minerals for lightweight grip and airy volume, while cassava extract helps hold styles in place. The spray also provides heat protection, making it a versatile addition to session kits and salon backbars.

Suitable for fine to medium hair and textures 1A–3C, it boosts root lift, adds definition to blowouts and revives day‑two styles with a natural, touchable finish. What’s more, the spray is infused with Aveda’s Pure‑Fume™ aroma, bringing a sensory edge to styling. Aveda: avedastore.ie

Hair Colour Trends...........................................................................................................................................................

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........................................................................................................................................................... Hair Colour Trends

Chloe Houston celebrates refined soft pastels with her Arise Collection this summer. Having won British Hairdresser Awards Newcomer of the Year in 2025/26, Chloe Chloe Houston, of Ballymena, Northern Ireland, operates from the family-run Houston Hair salon. Describing her new collection, Chloe says:

“Arise represents a defining moment in my creative journey – an exploration of colour, texture and form. Working with a refined palette of soft, universal pastels, I’ve created a series of considered shapes across short and longer lengths, each with its own distinct identity. Clean, minimal make-up and understated styling allow the hair to take focus, highlighting both technique and finish. “This collection signals a growing confidence in my work and offers a glimpse of the creative direction I’m continuing to evolve.”

Hair Colour Trends........................................................................................................................................................... Trends......................................................................................................................................................................

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Credits:

Hair: Chloe Houston: @chloe_houstonhair Assistants: @tori_houstonhair, @sofiarose_houstonhair and @chloewatt.x Make-up: Maddie Austin @maddieaustinmua Styling: Clare Frith @clarefrithcreative Photographer: Kevin Luchmun @kevinluchmun

............................................................................................................................................................ Nails Step by step ................................................................................................................................................................. Did You Know?

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Irish Beauty Magazine Summer 2026 Issue 149