Issuu

Issue 29 September 26

Raising standards in beauty TRAINING

Learning Pathways

from beginner to specialist

Is YOUR career

at a crossroads?

THE

EDUCATION t

Edi

£6 Million Professional, Public & Product Liability

Our logo might have changed and our membership benefits have improved too, but the dedicated team behind it all remains the same, taking your questions via phone, live chat, social media and in person at events throughout the year.

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Beauty & Hairdressing is published by ABT (Associated Beauty Therapists) Ltd.

Publisher

Dave Horton dave@abtinsurance.co.uk

Scratch Stars Awards

celebrates nail industry excellence

Editor

Investing in young people, skills & the future

The National Hair & Beauty Federation (NHBF) highlight the importance of supporting apprenticeships in our sectors.

The learning ladder

How to build a career pathway in beauty and hair from beginner to specialist.

The course that changed my career…

Jennifer Evans shares the education path that has made the biggest difference to her professionally.

Covered for success How the right insurance cover can help protect beauty and hair professionals at every stage of your career.

30 Teach, don’t preach!

Zsuzanna Varga discusses educating clients to trust your professional aftercare advice.

It’s time to raise the standard

Your next career move

Could moving from the salon floor to the classroom be the next step in your profession?

Training with confidence:

why ABT Accreditation matters Tiana Williams explains how ABT Accreditation is helping to raise standards across the industry. 4

Design

Darren Hassett darren@abtinsurance.co.uk

Marketing Manager - Head of Brand Amelia Black amelia@abtinsurance.co.uk

Marketing Executive

Ella Figgitt ella@abtinsurance.co.uk

Accounts

Tracey Board tracey@abtinsurance.co.uk

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Chelsea Dugdale on why beauty and aesthetics training should deliver more than just a certificate.

Melissa Dennis melissad@abtinsurance.co.uk

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Beauty & Hairdressing is published by ABT Ltd. The publisher has taken all reasonable measures to ensure the accuracy of the information in this issue of Beauty & Hairdressing and cannot accept responsibility for errors or omissions from any information given in this or previous editions of Beauty & Hairdressing or for any consequences arising thereof.

Associated Beauty Therapists Limited is authorised and regulated by the Financial Conduct Authority Authorised Number 463052

................................................................................................................................................................ From the Editor

Dear Readers, September has always felt like a month of fresh starts. Even now, long after leaving school, there’s something about this time of year that brings a sense of possibility. Perhaps it’s the changing season, the memory of new notebooks (I’ve always hoarded stationery!) and new challenges, or perhaps it’s simply the feeling that there’s always something new to learn. That idea feels especially relevant in beauty, hairdressing and aesthetics.

No matter how long we’ve been in the industry, learning is part of the job. Trends evolve, techniques improve, client expectations change and new opportunities emerge. The most successful professionals I meet are rarely the ones who think they know it all. They’re the ones who stay curious, keep asking questions and never stop investing in themselves. That’s what makes education such an important theme for this issue.

As I was putting these pages together, I was struck by the many different forms learning can take throughout a career. For some, it’s an apprenticeship that opens the door to the industry. For others, it’s a specialist course that sparks a new passion or helps them build confidence in a treatment they’ve always wanted to offer. Sometimes it’s about taking the next step into teaching and sharing years of experience with the next generation. In this issue, we explore career pathways, apprenticeships, specialist training, accreditation and the opportunities that come from continuing to develop your

skills. We also hear from professionals whose training journeys have shaped the careers they have today, while experts share their thoughts on raising standards and building confidence across our sectors. What stood out most, though, is that education is about far more than qualifications. At its heart, it’s about growth. It’s about gaining the confidence to try something new, developing the skills to achieve your goals and creating opportunities that might not have seemed possible before. Learning benefits not only individual professionals, but the industry as a whole.

At a time when our sectors continue to evolve at pace, that commitment to learning has never been more valuable. Whether it’s embracing innovation, refining your craft or sharing knowledge with others, continued development helps keep our industries vibrant, professional and forward-thinking. Whether you’re just beginning your journey, considering your next move or looking for new ways to develop your expertise, I hope this issue inspires you to keep learning, keep growing and keep believing in what you’re capable of achieving. Best wishes,

Melissa Dennis

Editor, Beauty & Hairdressing

ABT News........................................................................................................................................................................

Education is the foundation of success September often brings a sense of renewal, college courses begin and training programmes welcome a new wave of learners ready to develop their skills. Yet while Autumn is a natural season for fresh starts, education doesn’t follow a calendar.

Education is the foundation of a successful and sustainable career in the beauty, hair and wellbeing industry combining creativity, confidence and continuous learning. Whether you’re a school leaver enrolling on your first beauty therapy course, a parent returning to work through a hairdressing qualification, or an experienced therapist expanding their expertise as an established professional, education plays a vital role at every stage of the journey. The industry has evolved significantly in recent years, offering far more than traditional hairdressing and beauty therapy qualifications. Today, students can access a wide range of courses covering specialist treatments, holistic therapies, advanced aesthetics, barbering, salon management, business development, digital marketing and client care. For example, a hairdressing student may begin with a Level 2 qualification before progressing to colour specialist training, while a beauty therapist might add qualifications in laser treatments or skin rejuvenation as client demand evolves. Lifelong learning enables professionals to stay ahead of trends, regulations and new technologies. This diverse educational landscape enables individuals of all ages to tailor their learning to their personal interests and career ambitions.

Insurance provides valuable protection for students and professionals and having the right protection in place helps build confidence and credibility while safeguarding careers against unexpected challenges.

As careers progress, ongoing education remains vital. New treatments, technologies, regulations and consumer expectations continue to shape the industry, making continuous learning a key factor in long-term success. Equally, reviewing insurance needs throughout a career ensures that protection evolves alongside qualifications, services and business growth. A newly qualified nail technician working from home will require different protection from a salon owner managing staff and multiple treatment rooms. By understanding insurance from the outset, professionals can make informed decisions that protect their livelihood and reputation. The beauty, hair and wellbeing sector offers rewarding opportunities for lifelong learning. By combining high-quality vocational education through nationally recognised courses or ABT Accredited training, students can develop the skills, confidence and resilience required to thrive. Supporting education at every stage, from classroom learning to established practice, helps create knowledgeable professionals who are well equipped for successful and sustainable careers in a dynamic and evergrowing industry. The most successful professionals recognise that education never truly ends!

However, success in the industry isn’t only about mastering technical skills. Understanding how to protect yourself professionally is equally important. As students begin offering treatments, undertaking work placements or launching freelance services, education around insurance becomes an essential part of their professional preparation.

Consider a student providing treatments during a college placement or offering services to friends and family while building experience. Many may not realise that accidents can happen, from allergic reactions to accidental damage of equipment. Learning about insurance helps students understand the importance of public liability, treatment risk, as well as equipment and business insurance cover before they begin working with clients.

Amelia Black

ABT Marketing Manager - Head of Brand

................................................................................................................................................................... Scratch Stars

Scratch Stars Awards

Scratch Stars Awards celebrates nail industry excellence

Winners of the Scratch Stars Awards 2026 were announced earlier this summer at a stylish ceremony that brought together nail professionals from across the UK and Ireland. We were delighted to discover that, out of the nominees, 32 were ABT insured or have their training accredited with us, whilst 11 of the 19 winners are ABT members, showing the excellence amongst our ABT community. Established by Scratch magazine in 2012, the annual awards have become a respected platform for recognising the talent, commitment and creativity of nail professionals, salons, teams and businesses across the industry.

This year’s competition attracted hundreds of entries, with applicants keen to showcase their expertise, growth and achievements

over the past 12 months. Following a careful evaluation process, finalists were selected across 19 categories before undergoing a second and final stage of assessment. ABT were delighted to act as sponsor of the Nail & Beauty Salon of the Year and Educator of the Year categories.

Hosted by JLS’ Aston Merrygold and Scratch’s Helena Biggs, with live entertainment from Big Brovaz and Booty Luv, the Scratch Stars Awards Party provided an opportunity for the sector to come together, acknowledge the achievements of its brightest talents and celebrate the passion that continues to drive the nail industry forward. The winners were…

Gel Tech of the Year

sponsored by LE UK Nails & Education Justyna Pryke

Natural Nail Specialist of the Year sponsored by HARA Professional Jessica Price – ABT Insured L&P Tech of the Year

sponsored by Katie Barnes Tool Range & Education

Kylea Wherry – ABT Insured and Glitterbels Accredited

Gel Polish Stylist of the Year sponsored by OPI Dannike Majewski

Scratch Stars................................................................................................................................................................... Mixed Media Artist of the Year

sponsored by HD Pro Nail Systems Alice Nali – ABT Insured and ABT Accredited

Builder Gel Tech of the Year

sponsored by The GelBottle Inc Lucy Price - OPI Accredited

Educator of the Year

sponsored by ABT part of Howden Michelle Brookes – ABT Insured and ABT Accredited

Pedicurist of the Year

sponsored by The Nail Lab UK Kristine Toce – ABT Insured

Nail Salon of the Year sponsored by Vodex

The Nail Group – ABT Insured

Mobile Nailist of the Year sponsored by Timely Jade Thornhill

Polish & Paint Nail Artist of the Year sponsored by Andreia Professional Monika Ferreira – ABT Insured

................................................................................................................................................................... Scratch Stars

Services to the Nail Industry sponsored by Sweet Squared Alex Fox

Nail Team of the Year sponsored by Cuticleco. OPI Education Team – ABT Accredited

Home Nail Salon of the Year sponsored by Gelish

Chell’s Beauty By the Sea

Nail Stylist of the Year

Social Media Star of the Year

sponsored by Halo Gel Polish Plus+

Kirsty McDonough

Katie Barnes Tool Range – ABT Accredited

Online Educator of the Year sponsored by Trafford & Stockport College

Hazel Dixon – ABT Insured and ABT Accredited

The Shooting Star Award presented by Scratch Zoya Mac

Nail & Beauty Salon of the Year sponsored by ABT part of Howden Kate Lifestyle

Apprenticeships...............................................................................................................................................................

Investing in young people, skills & the future The National Hair & Beauty Federation (NHBF) highlight the importance of supporting apprenticeships in our sectors.

At a time when youth unemployment is rising, apprenticeships have an important role to play. They are not just another route into education and training; they help young people into work and give businesses the chance to develop the skilled employees they need. ONS figures show that 981,000 people aged 16 to 24 were not in education, employment or training (NEET) between April and June 2026. That is 13% of all young people and 30,000 more than a year ago. At the same time, many of the businesses that traditionally give young people their first job are facing much higher wage and running costs.

This risks becoming a false economy. The government is making it more expensive for businesses to employ and train young people, while the long-term cost of having almost one million young people out of work, education or training could be far greater.

For the hair and beauty sector, the message is simple: we need to make it easier, not harder, for businesses to take on apprentices. Hairdressing and beauty have a long and successful history of apprenticeships. Learning while earning, working alongside experienced professionals and building skills gradually is a natural fit for our industry.

An apprenticeship is a real paid job combined with structured training. Apprentices learn both in the workplace and through off-thejob training, developing the knowledge, practical skills and behaviours they need to meet recognised industry standards. But apprenticeships offer something even more important: opportunity.

A different route to success

Academic education is not the right route for everyone and exam results should not be the only way we measure a young person’s potential.

Recent research into young people who are NEET shows why different routes into work are so important. In a 2026 survey of 417 young people aged 16–24, 84% said they wanted to be in employment, education or training, with 54% saying they wanted a job. Yet 81% felt there was too much focus on exams, 67% said education did not prepare young people well enough for work and more than half felt the education system did not suit people like them. Almost half (46%) also said they had a diagnosed mental health or neurodevelopmental condition, including ADHD and autism.

For some young people, learning in a practical, creative and people-focused environment can bring out skills and abilities that may not have been recognised in a traditional classroom. Cathy Weston, Director of Quality & Standards at the National Hair & Beauty Federation (NHBF), says:

“Hair and beauty can provide an incredibly positive career route for young people who may not thrive within a traditional academic environment. This is an industry where practical ability, creativity, communication, empathy and entrepreneurial thinking really matter. For many young people, including those who are neurodiverse, being able to learn by doing can give them the opportunity to discover strengths and talents they didn’t realise they had.”

.............................................................................................................................................................. Apprenticeships

The career opportunities are also far broader than many young people, and their parents, schools and careers advisers, realise.

A hair or beauty apprenticeship can be the first step towards becoming a stylist, barber, colourist, beauty therapist, nail professional, salon manager, educator, session artist, platform artist, brand ambassador, product expert or business owner. Careers can develop into fashion, film and television, photographic work, product development, education, events and international brand work.

It is a creative career, but it is also a commercial, technical and highly skilled one.

Apprenticeships make business sense The benefits are not one-sided. A wellrun apprenticeship is an investment in the business as much as the individual.

Employing an apprentice gives businesses the opportunity to pass their knowledge to a new generation while developing a loyal workforce around their own standards, culture and client experience. Apprentices also bring energy, creativity and commitment, while training someone from the beginning can be more costeffective than recruiting already skilled staff.

With the right training, supervision and progression, apprentices can become productive members of the team much earlier than many 11

Apprenticeships...............................................................................................................................................................

employers realise. They can increase service capacity, improve workflow, free experienced professionals to undertake higher-value appointments and contribute to a smoother client journey.

The key is to move away from the outdated perception of the apprentice as simply the person who shampoos, sweeps the floor and makes the tea. Apprentices are there to learn. Employers who give them meaningful responsibility, introduce services as their competence develops, provide mentoring and regular feedback and make them feel genuinely part of the team are not only developing better professionals; they are creating future revenue generators. As Cathy Weston explains:

“The strongest apprenticeship programmes are partnerships. The apprentice has to be willing to learn, the training provider has to deliver the right education and support, and the employer has to make a genuine commitment to developing that young person. When all three work together, the result can be transformational – for the apprentice and for the business.”

The NHBF’s Guide to Employing an Apprentice in the UK emphasises exactly this shared commitment. Employers need to give apprentices time to develop and practise their skills, provide training in the workplace, assign a mentor and work closely with their training provider throughout the programme.

From learning to earning

There are also practical ways businesses can make an apprenticeship commercially sustainable.

One example highlighted in the NHBF guide is introducing a competent apprentice, under appropriate supervision, to Keratin Express treatments. A treatment can generate around £60–£120, meaning two treatments in a day could bring an additional £120–£240 into the business while freeing a senior stylist to concentrate on highervalue cutting or colour appointments. Another excellent example comes from NHBF Member Jamie Mettyear and an idea originally inspired by his apprentice, Callum. The Mettyear Blow-Dry Club gives clients the opportunity to subscribe to a wweekly or monthly plan for blow-

dries, with the apprentice becoming the main person delivering those appointments under supervision.

It gives the apprentice a regular stream of clients and an opportunity to develop finishing skills, speed, confidence, client communication and column-management experience. For the salon, it provides predictable subscription income, creates additional availability for senior stylists and builds future client loyalty.

Crucially, the guide notes that subscription income can exceed the weekly cost of an apprentice’s wage, making that apprentice cost-neutral or even costpositive relatively early in their training. That is an important message for businesses under financial pressure.

Apprenticeships should not be regarded simply as a cost. Managed strategically, they can increase appointment availability, support retail sales and add-on services, improve team productivity and build the next generation of fee earners. Ultimately, the apprentice can progress from supporting other team members to running their own column and building their own clientele, creating a pipeline of skilled professionals who already understand the culture, standards and expectations of the business.

Government must recognise the bigger picture

None of this removes the reality facing employers. Hair and beauty businesses are predominantly small and micro businesses. Taking on an apprentice requires time, mentoring, supervision and financial commitment. At a time of increased employment and operating costs, even businesses that passionately believe in apprenticeships may decide they simply cannot afford to recruit. That should concern Government.

If businesses stop providing those first opportunities, young people lose one of the most effective bridges between education and sustainable employment. The research shows that lack of work experience is already a significant barrier: young people describe being trapped in a cycle where employers demand experience, but they cannot obtain that experience without someone first giving them an opportunity.

.............................................................................................................................................................. Apprenticeships

The same young people are actively asking for more entry-level jobs, apprenticeships, work experience and personalised employment support. Government policy must therefore support the businesses prepared to provide those opportunities. Cathy Weston says:

“We cannot say that we want to reduce youth unemployment and improve skills while simultaneously making it increasingly difficult for small businesses to employ young people. Apprenticeships are part of the solution. Government needs to recognise the investment employers make in training the next generation and create the conditions that encourage more businesses to take apprentices on, not fewer.”

Investing in the future

Hair and beauty has always been an industry where people can build extraordinary careers from practical beginnings.

An apprentice entering a salon, barbershop or beauty business today could become tomorrow’s business owner, educator, creative director, session stylist, brand ambassador or employer of the next generation of apprentices. That progression starts with somebody opening the door.

For businesses, apprenticeships provide an opportunity to grow talent, strengthen succession planning, increase productivity and develop loyal team members in their own culture and standards. For young people, they provide something equally powerful: a genuine job, skills, confidence, experience, income and a clear route into a career.

And for Government, supporting apprenticeships is an investment that can help tackle skills shortages and youth unemployment while strengthening the small businesses that create employment within communities across the country. With almost one million young people currently outside education, employment or training, we cannot afford to waste talent. Hair and beauty is ready to develop it. What our businesses need is the support to do so.

NHBF: nhbf.co.uk/advice-and-resources/apprentices

For general information about apprenticeships: England: gov.uk/education

Scotland: apprenticeships.scot Wales: careerswales.gov.wales

Northern Ireland: nidirect.gov.uk/campaigns/apprenticeships

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The Learning Ladder........................................................................................................................................................

The Learning Ladder

How to build a career pathway from beginner to specialist.

....................................................................................................................................................... The Learning Ladder

A career in beauty is rarely linear. For some, it begins with a first qualification taken after school or college; for others, it starts later, following a career change, a return to work or a long-held ambition to become self-employed. Whatever the starting point, the journey from beginner to specialist is shaped by much more than enthusiasm alone. It depends on the choices made along the way, such as the training you invest in, the experience gained, the clients served and the professional standards maintained.

who wants to become an advanced skin specialist will need a different training plan from the MUA who hopes to build a bridal makeup business, teach in college and work freelance or mobile. Each route may be valid, but each requires different decisions.

Why recognised training matters

The quality of learning matters; recognised training gives you a stronger professional footing because it demonstrates that a course has been taught with structure, assessment and appropriate standards. It can also provide reassurance to clients, employers and insurers.

“Ongoing courses and low-cost learning should Short options will always have appeal, for those trying to be seen not as particularly build a business on a limited but the cheapest an optional extra, budget, route is not always the most one. Before but as part of sustainable In the early stages, breadth of enrolling, it is worth considering experience can be invaluable. As reputation of the training a newly qualified professional, professional life” the provider, the level of practical you need time to develop confidence, refine your technique and understand how to work safely and professionally with different clients. For example, a beauty therapist may begin with facials, waxing, massage and manicure services before discovering a passion for skin. A broad foundation allows you to discover where your strengths lie and which services offer the best fit creatively, commercially and personally.

Mapping the route ahead

What separates a developing professional from a future specialist is often the ability to see beyond the next course. Mapping a career pathway means thinking about progression as a connected route rather than a collection of certificates. The therapist

Keeping skills current

For that reason, ongoing learning should be seen not as an optional extra, but as part of professional life. The beauty and hair sectors move quickly; products change, techniques evolve, treatment protocols are updated and clients become more informed. Continuing professional development can take many forms, from advanced qualifications and manufacturer training to refresher workshops, trade events, webinars, mentoring and business education. The important thing is that learning remains active. A qualification may open the door, but it is continued development that helps you to stay relevant once inside the industry.

supervision, the assessment process, the support available afterwards and whether the qualification will meet insurance requirements. If you choose an ABT Accredited course, you can be confident that you can add your new skill to your ABT insurance policy.

Choosing courses with purpose

Strategic course choices can save both time and money. The industry is highly responsive to trends and social media can create a sense of urgency around the latest treatment launch. Yet not every trend belongs on every service menu. The question should not simply be whether a treatment is popular, but whether it supports your professional direction of travel.

The Learning Ladder........................................................................................................................................................

For example, a therapist with a loyal facial clientele may gain more from advanced skin analysis, peels or microneedling training, provided the right prerequisites are in place, than from adding an unrelated service. If you’re a lash artist, you may strengthen your business through advanced styling, mapping and retention education before branching into a completely different treatment category.

When to specialise

There also comes a point when building a broad menu gives way to building a reputation. In the early years, variety helps you learn what you enjoy and what clients respond to. Later, specialisation can become a powerful way to stand out. Clients often seek out experts for treatments that require precision, trust and advanced knowledge, whether that is skin, permanent makeup, lashes, brows, colour correction, bridal makeup or specialist nail services. A niche, when chosen carefully, can give a business clearer identity and greater authority. The decision to niche down should be led by both passion and evidence. Enjoying a treatment is important but so is client demand, repeat booking behaviour and the opportunity to charge appropriately for expertise. If you are consistently achieving strong results in skin treatments and clients are returning for structured programmes, advanced skincare may be a natural next step. Specialising too soon can narrow experience before you are ready, but leaving it too late may make it harder to create a distinctive position in a crowded market.

Building earning potential

Advanced qualifications can also influence earning potential, although they should never be viewed as a guarantee of higher income; their value lies in the opportunities they can create. Training in advanced skincare, laser and light-based treatments, permanent makeup, specialist lash techniques, education and assessment, colour correction or business management may allow you to offer higher-value 18

services, attract a more focused clientele or move into teaching roles. The strongest pathway is usually the one where each qualification adds depth rather than simply adding another treatment to the list.

Beyond qualifications

Technical skill, however, is only part of the picture. The professionals who build lasting careers tend to pair expertise with clear consultation, careful record keeping, realistic client communication and consistent customer care. They understand how to price their services, encourage rebooking, retail appropriately and create a professional experience from first enquiry to aftercare.

These business and communication skills may not always carry the same glamour as a new treatment certificate, but they often make the difference between occasional bookings and a sustainable client base.

Reviewing the pathway

A career pathway should also be revisited regularly. Ambitions change as confidence grows, personal circumstances shift and the market moves on. The goal set in the first year of business may not be the same goal five years later.

Reviewing qualifications, service menus, pricing, client feedback and future ambitions allows you to make informed decisions rather than simply reacting to the next trend or opportunity.

A career built with intention

Building a career from beginner to specialist takes patience, but it is also one of the most rewarding parts of working in such a creative and fastmoving industry. With recognised training, ongoing learning and a clear sense of direction, you can develop a career that is not only more profitable, but more purposeful. The most successful specialists are rarely those who rush; they are the ones who build carefully, learn consistently and understand that every stage of the journey has a role to play.

....................................................................................................................................................... The Learning Ladder

“Ambitions change as confidence grows, personal circumstances shift and the market moves on”

Accreditation for your Training Courses

ABT Accreditation

ABT Accreditation is a simple, low cost and extremely efficient way to step out of the crowd and show your potential students that you are approved, endorsed and eligible to offer, on completion of your courses, ABT membership and insurance packages to them.

ABT Accreditation isn’t just a logo, or a membership, it allows you to instil confidence and provide guidance to your potential students that they can get insurance with ABT. Once insured your students can continue practicing on the public with the new skills they have learnt.

A successful application would allow you access to the use of our accreditation logo, insurance for your students, as well as loads of membership benefits to becoming an ABT Accredited member. To complete the Accreditation process go to:

www.abtinsurance.co.uk or call 01789 773 573

We Also Provide Insurance Beauty | Hair | Complementary | Nails, Tanning & Make-Up | Salon

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As an ABT Accredited College What do my Students and I Receive? One Off Fee* ABT is an accreditation provider for the industry offering a one-off fee for your initial application of courses. There are no annual renewals or price per certificate issue costs for those holding an ABT Insurance policy.*

Free Promotion in our Bi-Weekly Newsletters Personalised Onboarding

Once your accreditation has been verified and a digital accreditation pack has been sent, you will be eligible for a personalised onboarding session to show you around your portal taking advantage of all the benefits available to you and your students.

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any of our individual membership packages.

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* There are no annual renewals or price per certificate issue costs for those holding an ABT policy.

Jennifer Evans..................................................................................................................................................................

Salon owner and educator Jennifer Evans shares the education path that has made the biggest difference to her professionally.

When people ask which course changed my career, they often expect me to name an advanced skin treatment or the latest beauty qualification. The truth is, it wasn’t a treatment course at all. It was my teacher training qualification – and looking back, it’s the one investment that continues to shape every decision I make today.

................................................................................................................................................................. Jennifer Evans

Like many therapists, I spent years investing in advanced treatments to grow my salon. Every course added new skills, confidence and opportunities. But it was a fellow educator and friend who encouraged me to take the next step and become a trainer myself. At the time, I wasn’t sure it was the right path, but I’m incredibly grateful she believed in me.

One thing I feel strongly about is the importance of working therapists becoming educators. Whilst colleges play a vital role in introducing students to our industry, there is huge value in learning from someone who is still treating clients, running a salon and adapting to the ever-changing beauty industry. Students deserve to be taught by educators who understand today’s clients, trends and business challenges because they’re living them every day.

Then Covid-19 changed everything.

students who are simply looking for a certificate or a little extra income. My passion is developing therapists who genuinely want to build successful careers, create thriving businesses and raise standards within our profession. The biggest outcome of becoming an educator hasn’t just been opening an academy, it’s the impact it has had on my own business. Over the years, I’ve evolved my salon from a self-employed model to a hybrid team and, more recently, to a fully employed business. That journey has taught me that investing in people is one of the greatest investments a salon owner can make.

Now, my focus is on developing apprentices. My teaching qualification has given me the confidence and skills to mentor the next generation of therapists from the very beginning of their careers. Rather than recruiting people who already fit my business, I have the opportunity to help shape them into skilled professionals who share the values, standards and client experience that define my brand.

“Education isn’t about collecting certificates, it’s about creating opportunities”

Like so many salon owners, my business came to an unexpected stop. Instead of standing still, I used that time to write my own training manuals, develop my courses and gain professional accreditation. What could have been the most difficult period of my career became one of the most productive and by the time salons reopened, Posh Style Academy had been born.

The challenge came afterwards. As the industry reopened, training became increasingly competitive, with many therapists deciding to become educators. I was advised to reduce my course prices simply to fill classrooms, but that never reflected the type of academy I wanted to build.

Education has never been my main source of income; my salon has always remained my priority. That has allowed me to focus on quality rather than quantity. I don’t want to teach

The beauty industry never stands still and neither should we. I’m now reinvesting in my academy by developing online education, working alongside the same educator who first inspired me to become a teacher. It feels like my journey has come full circle.

If my career has taught me one thing, it’s that education isn’t about collecting certificates, it’s about creating opportunities. One course gave me the confidence to become an educator, launch an academy, transform my business and now develop the future of my team. That single investment continues to shape my career every day, proving that the greatest return on investment isn’t a product or a machine, it’s believing in your own education.

Scan me!

Jennifer Evans has more than 25 years’ experience as a skin specialist, salon owner and educator, offering ABT Accredited courses at Posh Style Academy. instagram.com/poshstyleacademy poshstyleacademy.co.uk

Insurance.........................................................................................................................................................................

Insurance may not be the most exciting part of training, but it is one of the most important. Here’s how the right cover can help protect beauty and hair professionals at every stage of their career.

Covered for

success

......................................................................................................................................................................... Insurance

When you enrol on a course, insurance may not feel like a priority. Most learners are focused on kits, products, case studies and building confidence. However, if you are carrying out treatments on others, even before you qualify, insurance should be considered an essential part of professional practise.

Insurance is part of professional practise

Learning a new treatment often involves practicing on real people. That may take place in a college, private training academy, salon, treatment room or home-based business. It may also include case studies completed on friends, family members or volunteer models.

Even whilst learning, there is potential for complaints to arise. A client may believe they were injured, given incorrect advice or treated negligently during a service. Professional liability insurance is designed to help protect practitioners if a complaint relates to injury, negligence or incorrect advice linked to a treatment they have provided. It can assist with legal defence costs and any compensation or damages awarded. Without suitable insurance in place, those costs could become your personal responsibility.

This is particularly relevant within beauty and hair, where treatments are practical, hands-on and often involve products, chemicals or tools. A colour service may lead to concerns around allergies or unexpected results. A lash treatment involves close work around the eye area. A spray tanning service requires product application to the skin, whilst advanced facial treatments may involve specialist equipment and products. Insurance does not replace good training, consultation procedures or professional standards, but it provides an important safety net should a complaint occur.

“Insurance does not replace good training but provides an important safety net should a complaint occur” Understanding the different types of cover

Professional insurance typically comprises several forms of protection, each designed to address different risks.

Professional liability insurance typically relates to allegations of negligence, incorrect treatment or unsuitable advice. Public liability insurance may respond if a member of the public is injured or their property is damaged as a result of your business activities. Product liability insurance may provide protection if injury or loss arises from products you have supplied. For example, ABT policies include unlimited defence costs per claim, up to £6 million professional liability insurance, £6 million public liability and £6 million product liability. Professional liability insurance may apply when an insured person is carrying out a treatment or acting in their professional capacity, subject to policy terms, conditions and treatment eligibility.

However, cover levels are only one consideration. The most important question is whether your policy covers the specific treatments, products and activities you plan to undertake. A beauty therapist insured for facials may not automatically be covered for advanced skin treatments. A hair professional may need to confirm cover before introducing extensions or specialist colouring services. A nail technician should ensure all systems and techniques being used fall within their policy scope.

Insurance.........................................................................................................................................................................

“ABT’s teaching extensions support individual educators and training providers employing multiple tutors” Why students need to check their cover

When you enroll on a course, whether it is an entry-level qualification or advanced continuing professional development, you should establish exactly what protection is in place. Training providers should hold adequate insurance to cover practical sessions delivered under supervision in the learning environment. However, classroom cover does not always extend beyond the training room. A provider’s insurance may not protect a student personally if a complaint relates to treatments carried out elsewhere, including case studies completed at home or practice sessions performed on friends and family members. This is where confusion often arises. Many learners view case studies as informal practice, but from a client’s perspective they are still receiving a treatment. Products are being applied, advice is being given and professional skills are being performed. Whether a treatment is free, discounted or completed on a family member, responsibility remains important.

Developing professional habits early can make a significant difference. Students should treat every case study like a client appointment by completing consultations, discussing contraindications, keeping treatment records and providing appropriate aftercare advice. These practices support both client safety and professional standards. Practising outside the classroom

Case studies help students develop confidence, improve timings and gain experience working with different client needs. Before carrying out treatments outside the classroom, focus on three key areas: competence, scope and supervision.

Firstly, ensure your training provider has deemed you competent to practise.

ABT student insurance can protect learners before qualifications are obtained, provided they have been deemed competent to practise, remain within the scope of their training and comply with the policy requirements regarding supervision.

Secondly, stay within the techniques and treatments you have been taught. Finally, make sure appropriate supervision or review arrangements are in place where required.

Students should also be transparent with clients about their training status and ensure any fees charged reflect their experience level. Whether you’re completing lash case studies, practising barbering techniques or offering treatments to family members, clear communication and professional standards remain essential.

Apprentices should check they’d covered

Apprenticeships offer valuable experience but often involve multiple workplaces. An apprentice may spend time both at a training provider and within a salon, spa, barbershop or beauty business. Insurance protection should therefore be reviewed across both settings. As apprentices progress, their responsibilities can evolve from observation and assistance through to delivering services under supervision. Understanding exactly what activities are permitted at each stage helps avoid misunderstandings and supports safer practice. Employers can support this process by documenting which treatments apprentices may observe, assist with or perform under supervision. Reviewing this regularly provides clarity for apprentices, employers and clients alike.

......................................................................................................................................................................... Insurance

Already insured? Don’t assume you’re covered

A common misconception is that existing insurance automatically extends to every new treatment a professional chooses to learn. Whether you’re adding extensions, spray tanning, advanced facials, brow services or barbering techniques, your insurance should reflect the treatments you currently provide, not those you originally trained in.

ABT policyholders may not require additional cover during training if the course is ABT Accredited, the relevant prerequisites are held and the treatment falls within the scope of their current policy. However, some new treatments may require a policy upgrade. Before enrolling, confirm accreditation status and check how your cover applies during training and once qualified. After completing the course, remember to update your policy and retain your certificates and training records.

Why educators need the right insurance too

Insurance considerations do not stop once you begin teaching. Educators are responsible for delivering accurate instruction, assessing competence and maintaining appropriate learning standards. If a complaint relates to training delivery, course content or assessment procedures, suitable insurance can be invaluable.

Training providers should also verify that freelance educators hold insurance appropriate to the treatments and courses they deliver.

Think beyond treatment cover

Professional indemnity, public liability and product liability are often the starting point, but they may not be the only forms of protection a business needs. Depending on how you operate, you may also need cover for premises, contents, equipment, vehicles or cyber-related risks. A mobile therapist, salon owner and training academy will each face different risks. Reviewing your insurance regularly helps ensure your protection evolves as your business grows and changes.

An investment in your professional future

Insurance may not be the most exciting part of learning a new skill, but it is one of the most important. Whether you are completing your first qualification, building experience through case studies, starting an apprenticeship or expanding your treatment menu, understanding your insurance responsibilities can help you train and work with confidence.

After all, professional success is not just about mastering treatments. It is also about building a business that is prepared, protected and ready for the opportunities ahead.

Importantly, many standard practitioner policies do not automatically include teaching activities. Educators should therefore review whether teaching extensions or specialist cover are required. ABT offers teaching extensions that can support individual educators and training providers employing multiple tutors.

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Zsuzanna Varga................................................................................................................................................................

Teach don’t preach! Zsuzanna Varga discusses how educating clients to trust your professional aftercare advice can lead to a better salon experience.

When we think about client education, most of us probably think about aftercare first. Apply cuticle oil. Wear gloves. Avoid harsh chemicals. Don’t use your nails as tools. We’ve all said these things countless times and of course they matter, but is that really where client education begins and ends? I don’t think it is.

Long before a client walks through our salon door, they’ve already started gathering information. They’ve searched online, scrolled through social media, spoken to friends, family or colleagues and perhaps compared their nails with somebody else’s. By the time they book an appointment, they may already have an idea of what they want and expectations about what their treatment should achieve. This is where our role as professionals begins.

Guide your clients in the right direction

Our job isn’t to dismiss the information clients have found or make them feel that they’re wrong; it’s to listen. What are they hoping to achieve? What are their expectations? What has or hasn’t worked for them previously? From there, we can use our knowledge and experience to guide them towards what is most suitable for them. The consultation is our first real opportunity to turn information into understanding.

By asking the right questions about lifestyle, daily activities, previous experiences and expectations, we can make professional recommendations based on the individual sitting in front of us. Taking a few moments

............................................................................................................................................................... Zsuzanna Varga

“Client education helps them make informed decisions with confidence” to explain why we’re making those recommendations does more than educate – it starts to build trust.

And trust isn’t built by telling clients they’re wrong; it’s built by listening first.

These conversations might only take a minute or two, but together they form a huge part of client education. They aren’t lectures, they aren’t sales pitches. They’re simple, honest conversations that help our clients understand the reasoning behind the advice we give them.

Sharing your expertise

Client education delivers better results

And it certainly doesn’t stop once the consultation is over. Some of the most valuable teaching moments actually happen during the everyday conversations we have with our clients.

Ultimately, client education doesn’t just support better treatment results; it can improve the entire salon experience.

When clients feel heard and understood, they’re much more likely to trust our professional judgement. Client education isn’t about proving that we’re the expert in the room; it’s about sharing our expertise in a way that helps clients make informed decisions with confidence.

How many times have you heard something along the lines of, “My friend can go five weeks between appointments, so why do I need to come back after four?” Rather than seeing that as a challenge, it’s an opportunity to explain that no two clients are the same. Nail growth, lifestyle, length, daily activities and many other factors can influence the maintenance schedule we recommend. Once clients understand the reasoning, they’re less likely to compare their treatment journey with somebody else’s.

Scan me!

They may genuinely believe they’re helping. That gives us another opportunity to explain why we would rather they contact us and allow us to assess the nail professionally than attempt a DIY repair that could create further problems.

Or perhaps a client contacts you because a nail has started lifting and says, “Don’t worry, I’ll just glue it back down.”

Of course, aftercare still has an important role to play, but clients who understand why that aftercare matters are far more likely to follow it. They’re also more likely to attend maintenance appointments at an appropriate time and contact us when something doesn’t seem right instead of attempting to solve the problem themselves.

As professionals, we invest a great deal of time in developing our technical skills and rightly so. But the way we communicate that knowledge is important too. Every explanation, every recommendation and every question we answer is another opportunity to build trust. Client education isn’t about showing clients how much we know, it’s about helping them feel informed, listened to and involved in their treatment journey.

Because when a client understands the why behind our professional advice, they’re no longer simply receiving a treatment. They become an active part of achieving the best possible result.

Zsuzsanna Varga is a professional nail technician, educator and founder of Susan’s Nail Academy. With over 15 years’ industry experience, she continues to work hands-on in her own salon delivering bespoke nail services, whilst also sharing her experience through education and industry writing. instagram.com/susansnailacademy

Chelsea Dugdale..............................................................................................................................................................

It’s time to raise the standard Chelsea Dugdale on why beauty and aesthetics training should deliver more than just a certificate.

We’re no longer in the 1940s yet sometimes, it feels like parts of our industry still are. From outdated learning methods to the complete absence of business education, many students are stepping into the beauty and aesthetics world full of passion, only to feel completely lost the moment they qualify. I know this because I was one of them. Now, five years into running my own two clinics and training academy, I’ve seen firsthand what today’s therapists actually need and it goes far beyond what many courses are currently offering. It’s time to talk about it.

The problem with traditional training Let’s be honest, much of the industry is still teaching the way we were taught decades ago: tick box learning, textbook heavy and with very little focus on how to thrive once you’re actually working with real people. The structure hasn’t changed, but the world has.

Clients are more informed than ever. Social media has changed how we market ourselves. Technology is evolving rapidly. Yet many training academies haven’t moved with the times.

We’re still teaching students how to pass an exam, but not how to think, adapt or connect. Not how to use their voice, navigate challenging consultations or stand out in a saturated market.

The gap between qualifications & confidence A certificate means nothing if the person holding it doesn’t feel confident. One of the most common things I hear from newly qualified therapists is: “I just don’t feel ready.” And it’s not their fault.

They’ve passed all the assessments, but no one taught them what to say when a client asks about side effects, or how to adjust settings mid treatment, or how to write proper clinical notes that protect them legally. These are real life skills, not theory. That’s the gap I’m campaigning to close: the space between getting qualified and actually feeling confident.

Why the business side matters (and no one teaches it)

If I had a pound for every therapist who said, “I wish someone taught us this at college,” I’d have opened a third clinic by now.

Running a business is a completely different skill set. Yet in most courses, it’s barely mentioned. We’re leaving people to figure it out on their own; how to price treatments, market themselves, handle noshows, rebook clients, manage cash flow and more. I’ve learnt an abundance of knowledge in my six years as a business owner, but none of it was covered when I trained. It was trial, error, burnout and rebuilding; it doesn’t have to be that way.

.............................................................................................................................................................. Chelsea Dugdale

“We should be setting therapists up for success, not just handing them a certificate and saying good luck” We should be setting therapists up for success, not just handing them a certificate and saying “good luck.”

Mental health, burnout & building a business that lasts

This industry is rewarding but it’s not always easy; burnout is real. The pressure to be online 24/7, to take every booking, to always say yes… it adds up. And yet, nobody talks about how to look after your mental health while building a beauty business. I truly believe mental health awareness needs to be built into our education, not as an afterthought, but as a vital part of running a sustainable business.

Your wellbeing is a business strategy. When you’re supported, educated and confident, your business grows. When you’re exhausted and overwhelmed, everything suffers, including your clients. And let’s not forget the pressure of comparison. With social media, it’s easy to look at others and feel like you’re behind or not doing enough. But comparison can leave us feeling worthless, like we’re failing before we’ve even got started. I want to change that narrative. We should be empowered to focus on what we can achieve, not just where we are right now. You don’t need to be the biggest or the most followed to build something powerful. You just need the right knowledge, support and belief in what you’re capable of.

What I’d love to see across the industry This isn’t about tearing down training providers, it’s about building something better. I’d love to see more academies step into the modern world and start offering:

learning, with tools • Digital-ready that reflect how we live now talk about rebooking, selling • Real without pressure and earning trust business modules that actually • Stronger show how to run a clinic on client psychology, body • Education language and communication health check-ins and strategies • Mental built into the course coaching, not just • Confidence qualification coaching We’re shaping the future of our industry with every student we teach. Let’s make sure that the future is one where they not only survive… but truly thrive.

If you’re a therapist reading this and feeling like you missed out on the education you really needed, it’s not too late. There are educators out here, myself included, who are ready to teach differently.

As a Laser and IPL expert, I’ve created an eBook covering the core fundamentals of this industry, from the most common mistakes to the settings, safety and techniques that truly deliver results. But what’s become clear over the years is that these principles and lessons don’t just apply to lasers. Whether you’re in beauty, holistic therapy, or advanced aesthetics, the gaps in education and the need for support, exist across the board. I’m passionate about helping professionals at every level build confidence, protect their clients and grow their businesses in a way that feels sustainable. If anything I’ve shared resonates with you or if you’d like to chat more about the changes we need in this industry, I’d love to hear from you. Let’s keep raising the standard, together.

Chelsea Dugdale is founder of Dermalase Ltd and Skin13 Academy, specialising in Laser and IPL. She is also the author of Beyond the Basics,designed for professionals who want to deepen their Laser and IPL knowledge. www.skinthirteenacademy.com @Skin13Academy 33

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From Therapist to Educator.............................................................................................................................................

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e o th sion? t r o o es lon fl ur prof a s e o m th step in y o r f xt ing mov e the ne d l u Co room b s clas

............................................................................................................................................. From Therapist to Educator

After years spent perfecting treatments, building client trust and developing business knowhow, many experienced beauty, nail and hair professionals reach a natural crossroads. The question is no longer simply ‘what treatment should I add next?’, it becomes ‘how can I share what I know?’. Teaching and mentoring can offer a rewarding next step. It can open up new income streams, reduce reliance on hands-on treatment work and give experienced professionals a chance to help raise standards across the industry. From in-salon training and brand education to accredited courses, college teaching and oneto-one mentoring, the route into education is more varied than ever.

Are you ready to teach?

The move into education often starts informally. You may already be the person others turn to for advice, the team member who helps juniors refine their technique or the salon owner who naturally explains the “why” behind every process. Those everyday moments can be the first signs that teaching could become a more formal part of your career. Experience matters, but it is not the only measure of readiness. A great educator needs technical knowledge, professional judgement and the ability to communicate clearly. Learners need more than a demonstration; they need to understand each stage of a treatment, how to work safely and how to adapt their skills to real client situations.

Choose the right route

There is no single path from therapist to educator. Some professionals join established training providers or further education colleges. Others

become brand educators, delivering product knowledge and treatment protocols. Salon owners may create in-house training for their teams, while independent practitioners might develop workshops, masterclasses or mentoring programmes.

“An educator’s role is to create a professional, supportive environment” Online and hybrid learning have opened up further opportunities, particularly for theory, business skills and product education. However, practical treatment training still needs careful structure, appropriate supervision and clear assessment. The right model will depend on your specialism, your learners and any requirements set by accrediting bodies, awarding organisations, insurers or professional associations. If you plan to deliver recognised qualifications, assess learners or run accredited courses, you may need specific teaching and assessment credentials.

For many private beauty training or short-course routes, the Level 3 Award in Education and Training is a common entry point. Often known as AET, and formerly PTLLS, it is widely held by those beginning to deliver vocational or short-course training.

The Level 3 AET introduces beauty professionals to the fundamentals of teaching adults. It covers planning and preparing sessions,

basic course design, inclusive teaching methods, delivery skills, microteaching and evaluation. For therapists moving into education, it provides a recognised starting point for learning how to teach their subject, although they must still hold the relevant treatment qualifications and experience in the subject/treatment you intend to educate others in.

You can study through further education colleges, adult learning providers, private training academies and awarding-body approved centres. Options include Ofqual-regulated qualifications from awarding organisations such as VTCT Skills or City & Guilds, as well as beauty-focused training routes offered by private academies. Before enrolling, check who awards the qualification, whether the provider is approved to deliver it and whether it meets the requirements of any accrediting body, insurer or professional association that you intend to work with.

Teaching is a skill in itself

Being brilliant at your craft does not automatically make you brilliant at teaching it. A therapist may perform a treatment instinctively after years of practice, but a learner needs the process broken down into clear, manageable steps. Strong educators know how to plan a session, pace information, demonstrate safely, check understanding and give feedback that helps learners improve. They also know how to read the room. Some learners need reassurance, others need firmer boundaries. Some learn best by watching, others by practicing or talking through the process. The educator’s role is to create a professional,

From Therapist to Educator.............................................................................................................................................

supportive environment where questions are welcome, mistakes become learning opportunities and standards are reinforced at every stage.

practice and honest feedback. The best educators make training feel structured, relevant and connected to the realities of the treatment room or salon floor.

Find your educator voice

Just as importantly, your content must stay current. Techniques, products, client expectations and industry guidance all evolve, so educators have a responsibility

Where formal assessment is involved, educators must be able to make fair, evidence-based decisions about competence. That may mean reviewing consultation records, observing practical performance, checking hygiene and safety, and ensuring the learner can repeat the skill to a professional standard. A strong training experience is not just a transfer of information. Learners need theory, demonstration, supervised 38

Your teaching style should also reflect your professional values. If client care, consultation and safety have shaped your career, they should shape your training too. If you are known for precision, creativity or business insight, those strengths can become part of your educator identity.

to maintain their own continual development and keep training materials accurate and relevant.

Mentoring matters

Formal teaching is not the only way to share expertise. Mentoring can be just as valuable, particularly for newly qualified therapists, solo practitioners or those moving into self-employment. While training is usually focused on a specific skill or qualification, mentoring supports broader professional growth.

A mentor might help someone build confidence, improve client communication, set prices, manage boundaries or navigate the realities of running a

............................................................................................................................................. From Therapist to Educator

“While training focusses on a specific skill, mentoring supports broader professional growth.” treatment business. The value lies in combining practical knowledge with the kind of real-world insight that cannot always be captured in a manual.

Expect a learning curve

Even experienced professionals can feel exposed when they first step into a teaching role. Imposter syndrome, public speaking nerves and the pressure of being responsible for learners are common. Preparation helps: clear lesson plans, structured resources and well-practised demonstrations can make the transition feel far more manageable.

There is also the administration to consider. Training can involve course planning, learner records, assessment paperwork, complaints processes, model consent, certification and communication with awarding or accrediting organisations. It may not be the glamorous side of education, but it is essential to running professional, credible training.

Make education work commercially

Education can become a useful income stream, but it should be built carefully. Some professionals start with short workshops or in-salon refreshers. Others create masterclasses, workbooks, treatment protocol guides or one-to-one mentoring packages. Before launching, be clear on your audience, pricing, outcomes and delivery format. A confidence-building workshop for experienced therapists

will need a different structure from a beginner course, while online education may be better suited to theory, business or product knowledge than practical skill development. Prospective learners also need to understand why they should learn from you. Clear course information, transparent entry requirements, testimonials and examples of your professional experience can all help build confidence in your training offer.

Keeping yourself covered

Insurance is another key consideration and the cover needed to formally teach, assess, mentor or run training differs from standard treatment insurance.

Professional indemnity insurance can help protect you if you are accused of giving incorrect advice, delivering inadequate training or failing to meet expected teaching standards. It is especially important because teaching, assessing and issuing certificates can create liabilities that may not be covered by standard treatment insurance. If you have undertaken an appropriate teaching qualification, you can add teaching insurance as an extension to your ABT Beauty Therapist or Nails, Tanning & Makeup policy for an additional fee. Contact the ABT team who will be able to assist you.

Pass it on

Moving from therapist to educator is more than a way to diversify your career. It is a chance to pass on hard-earned knowledge, support the next generation and influence how standards develop across the beauty and wellbeing sectors. The most effective educators do more than show learners what to do. They help them understand why it matters. For experienced professionals with patience, preparation and a commitment to high standards, teaching and mentoring can be a powerful next chapter.

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Accreditation Explained...................................................................................................................................................

Training with confidence:

why ABT Accreditation matters Tiana Williams explains how ABT Accreditation is helping to raise standards across the industry.

With more beauty, hair and complementary therapy courses available than ever, ABT accreditation has become a vital signpost for insurable courses. For learners, it can help identify training that supports a safe route into practice. For educators and training providers, it offers an independent way to demonstrate credibility in a competitive market.

Quality training in a competitive market

The beauty industry continues to evolve, with growing demand for specialist skills across beauty therapy, nails, lashes, barbering and hairdressing. Alongside this growth has come an increase in training opportunities, giving learners more choice than ever before.

While greater access to education has opened doors for aspiring professionals, it has also made it harder for students to distinguish between courses. ABT Accreditation has become a key factor when choosing where to invest time and money, offering reassurance that a course has been independently assessed against recognised insurable standards. For training providers, demonstrating quality, consistency and professionalism is equally important. ABT Accreditation provides an independent endorsement that helps build trust and confidence among prospective learners.

This matters for ABT members and insured professionals too. Before investing in a new treatment course, whether in lashes, nails, skin, massage or another specialist area, therapists need confidence that the training will support safe practice and can usually be added to their insurance once completed.

What does ABT Accreditation mean?

ABT Accreditation is awarded to individual private courses in beauty or holistic treatments that are not recognised by an education board. When a course achieves ABT Accredited status, it means the content, training methods and supporting materials have been reviewed and approved to ensure a smooth and simple process for students and future ABT members.

The scheme is open to a wide range of training providers, from newly established academies to global brands, across the beauty, hair and complementary therapy sectors. Courses can be delivered face toface, online or through a combination. Whether a provider is offering beginner nail training, lash extension courses, advanced skin treatments, barbering programmes or online beauty education, accreditation can help demonstrate that training meets recognised treatment activity to insurable expectations.

.................................................................................................................................................. Accreditation Explained

Accreditation Explained...................................................................................................................................................

The benefits for learners

For students, choosing an ABT accredited course can provide valuable peace of mind. Our Accreditation demonstrates that training has undergone independent review of that of the academy or further education established and has met standards designedto support professional practice. Upon successful completion of an ABT Accredited course, learners can usually add their new qualification to their existing ABT insurance and membership. For most courses, there is no additional fee, although some advanced treatments may incur an extra charge.

This creates a clearer pathway from education into employment or self-employment, giving newly qualified professionals greater confidence as they expand their services and develop their careers. Students will also benefit from a discount on their annual ABT insurance and membership with an exclusive discount code offered via their training provider.

For established professionals, accreditation can also support confident upskilling. As client demand changes and treatment trends evolve, choosing accredited training can help therapists expand their services while maintaining professional standards and appropriate insurance arrangements.

Why educators and training providers are seeking ABT Accreditation With competition in the training sector increasing, providers are looking for ways to demonstrate credibility and add value for students. ABT Accreditation can play an important role in helping courses stand out.

Successful applicants are entitled to use the ABT Accredited logo and have their courses listed within ABT’s searchable online directory, helping increase visibility among prospective learners. ABT Accreditation also enables providers to demonstrate that their training materials and delivery methods have been studied by an established and respected industry organisation.

In addition, ABT accredited providers gain access to a range of exclusive benefits, marketing support and resources designed to help promote and grow their training business.

Raising the standard of education

ABT Accreditation is not only a marketing tool. It encourages educators to review how their courses are structured, how learners are assessed and whether training materials support safe, confident practice.

For training academies, this independent review can help reassure students that the course has clear learning outcomes, robust assessment methods and a professional route into practice. For individual educators, it provides an opportunity to strengthen lesson plans, manuals, certificates and learner support before putting a course in front of students.

Inside the accreditation process

The ABT Accreditation process is designed to be straightforward and accessible. Providers begin by submitting an online application and are assigned a member of the accreditation team who can provide support throughout the process if required.

ABT charge a one-off fee for your initial application of courses and there are no annual renewals or price per certificate issue costs for those holding an ABT insurance policy. Initial fees are as follows:

• £250 – up to 10 courses • £400 – up to 15 courses • £500 – up to 20 courses • £600 – over 20 courses

Once the initial accreditation application has been passed, any additional courses can be added for just £40 per course (face-to-face). Digital course conversion is priced separately at £30 per course.

Applicants must submit key documentation, including lesson plans, training manuals, qualifications and insurance information. These materials are then reviewed to ensure course content, training hours and delivery methods meet recognised industry standards.

.................................................................................................................................................. Accreditation Explained

“Accreditation helps bridge the gap between training and professional practice by giving learners confidence that their course has been independently reviewed.”

What to do next

The assessment also considers whether trainers hold appropriate teaching qualifications and insurance, helping to ensure learners receive training that supports safe, professional and insurable practice. Providers whose applications require amendments are guided through any necessary improvements before approval is granted.

what support, assessment and • Ask certification are included. you’re a training provider: Review your • Ifmanuals, lesson plans, assessment

What educators need to supply

you’re choosing a course, check • Ifwhether the course is individually ABT Accredited or nationally recognised before enrolling.

whether the qualification • Confirm can usually be added to your insurance

and whether any treatment-specific requirements or additional fees apply.

methods and certificates.

your treatment and teaching • Check insurance documentation is up to date. how ABT Accreditation could • Consider strengthen your student offering and

of teaching qualification, such as support your marketing. • Proof PTLLS or AET standard Visit www.abtinsurance.co.uk for further about accreditation and • Proof of relevant treatment qualifications • information industry support. manuals, course materials and • Training lesson plans A mark of confidence for the industry documentation for treatment • Insurance In a fast-moving industry, accreditation gives and teaching both learners and educators something certificates that will be issued valuable: confidence. For students, it helps • Example to learners identify quality training that supports professional practice. For providers, it • Health and safety procedures demonstrates a commitment to high Assessment methods and learner standards, clear learning outcomes • support information and responsible education.

Supporting professional standards As the beauty and hair sectors continue to advance, maintaining high standards of education is essential. ABT Accreditation helps create consistency across the industry by encouraging high-quality training, professional accountability and clear progression routes for learners.

For businesses, it can strengthen reputation and trust. For students, it offers reassurance that the qualification they are working towards has been independently reviewed and recognised for insurance with ABT. Together, these benefits contribute to a stronger, industry for everyone.

For the wider beauty, hair and complementary therapy sectors, ABT Accreditation helps raise the bar by connecting credible training with safe, professional and insurable practice.

Turn the page to follow the ABT Accreditation process...

Accreditation Explained...................................................................................................................................................

The Accreditation Process Log into your ABT Membership Portal or sign up for an account at www.abtinsurance.co.uk

Follow the online instructions based on the number of courses you are applying to gain accreditation for.

Submit your application; you’ll receive a result in around 28 days following receipt of required paperwork.

Your course passes!

Your course doesn’t meet the criteria.

You’ll be assigned a member of the Onboarding Team to ensure you receive your benefits including discount codes and marketing support. Please note, this team is only able to deal with existing accreditations.

A member of the accreditation team will be in touch to support you in rectifying any issues and advise how to progress.

Tell us about…

As an ABT member, did you know that you can earn points to upgrade your membership level by leaving a review of your ABT experience on Facebook or Google?

How long you’ve been an ABT member

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What your joining, renewal or claims experience was like

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Sharing your experience of being an ABT member is important to us as we’re constantly striving to improve our level of service to you as a valued member. Without genuine feedback, we won’t know where any improvement is needed and neither can we reward our ABT team members who have excelled in their service to you!

Your experience of using the ABT website

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The benefits of using your personalised portal

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Any member of the ABT team that has gone above and beyond

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Anything else you’d like to share with us and

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other members

Scan this QR Code to review us on Google or log onto your Google account and search for ‘Associated Beauty Therapists’.On the right hand side you’ll see information about ABT and Google Reviews Click on this and choose to Write a Review.

Leave us a review and earn a reward!

Scan this QR Code to review us on Facebook or log onto your Facebook account and open the page for ‘ABT Associated Beauty Therapists’. Click on Review and leave your review for us.

What you’ll earn:

1 review on Facebook or Google will reward you with 15 points which could upgrade your membership to Silver, meaning you could get bigger discounts off your annual ABT insurance and membership!*

Once your review has been viewed by a member of the ABT team, points will be added to your ABT account and your level of membership will be adjusted on your portal.

www.abtinsurance.co.uk T&Cs Apply

You care for your patients. We protect your business.

Professional liability insurance for: • Botulinum toxin and dermal fillers • Laser & IPL

• Skin needling and advanced peels

• Fat dissolving and injectable skin treatments • Vitamin infusions and more

Aesthetics Insurance

Trusted by 18,000+ beauty & aesthetics professionals, ABT has provided specialist insurance for over 20 years.

abtinsurance.co.uk | 01789 773573

Scan for a quote!

Beauty & Hairdressing September 26 Issue 29