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Our logo might have changed and our membership benefits have improved too, but the dedicated team behind it all remains the same, taking your questions via phone, live chat, social media and in person at events throughout the year.
Zsuzsanna Varga showcases softer nail colours and floral details that bring romance to seasonal nails.
Lorna Andrews shares how to create stunning aura textured nails.
Old world mystery collides with contemporary culture in Jonathan Turner and Sophie Lenton’s latest colour designs.
Beauty & Hairdressing is published by ABT (Associated Beauty Therapists) Ltd.
Publisher
Dave Horton dave@abtinsurance.co.uk
Editor
Melissa Dennis melissad@abtinsurance.co.uk
Design
Darren Hassett darren@abtinsurance.co.uk
Advertising Sales
Shaun Peaty shaun@abtinsurance.co.uk 01789 336888
Marketing Manager - Head of Brand
Amelia Black amelia@abtinsurance.co.uk
Marketing Executive
Ella Figgitt ella@abtinsurance.co.uk
Accounts
Tracey Board tracey@abtinsurance.co.uk
ABT Membership & Insurance www.abtinsurance.co.uk info@abtinsurance.co.uk
ABT Course Accreditation accreditation@abtinsurance.co.uk
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Beauty & Hairdressing is published by ABT Ltd. The publisher has taken all reasonable measures to ensure the accuracy of the information in this issue of Beauty & Hairdressing and cannot accept responsibility for errors or omissions from any information given in this or previous editions of Beauty & Hairdressing or for any consequences arising thereof.
Associated Beauty Therapists Limited is authorised and regulated by the Financial Conduct Authority Authorised Number 463052
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We’re hitting the season of extra everything. Extra daylight, extra plans, extra reasons clients want to feel their best. A cluster of bank holidays and early-summer events can jolt salon schedules out of routine but can also be the most energising, profitable weeks of the year when we embrace what they can offer. Bank holidays don’t just mean closures or shortened hours; they’re a signal flare for mini-makeovers. Long weekends spark last-minute plans: city breaks, pub gardens, family gatherings and the first “let’s have a barbecue” moments of the year! That urgency is your opportunity to position quick-win services as heroes; think blow-dries, express facials, brow shaping and express manis that deliver impact in under an hour. Consider packaging a 48-hour Bank Holiday Boost menu that’s easy to book online and affordable for clients to say yes to.
Then come the seasonal diary-drivers. Weddings begin to stack up, prom season gathers pace and festival time kicks into gear. A wedding makeup trial becomes a relationship-builder, a prom package offers a gateway for a first-time client and a festival-proof hair plan includes a retail conversation that feels genuinely helpful.
This is also the perfect moment to make retailing SPF a natural extension of every service, not an awkward add-on. Position SPF as the finishing step that protects professional results and turn seasonal awareness into a year-round habit.
Of course, the practicalities matter. Encouraging a surge in business, whether it be for bank holidays or seasonal events, can strain a team so plan ahead to ensure business runs smoothly. Tighten booking and deposit policies, protect time for valuable appointments and share the workload fairly. If you’re extending hours, balance it with time for your team to reenergise, ensuring they’re properly reimbursed. When your team feels supported and valued, service shines and clients notice.
This issue is your springboard with a few ideas to help you turn seasonal change into creative momentum. Here’s to the next few months filled with sunny transformations, buoyant bookings and a salon atmosphere that feels as bright as the evenings outside.
Best wishes,
Melissa Dennis, Editor
“Inspired by a UNESCO World Heritage site on the Italian Riviera, Hara’s Cinque Terre – a positive pale yellow – brings a hint of sunshine to my neutral nails.”
“Warmer weather is my cue to invest in a large bottle of Gatineau Golden Glow Gradual Tan; my daily summer moisturiser that adds a hint of buildable colour.”
“A travel size of Beauty Works’ 10 in 1 Miracle Spray has found a permanent home in my wash bag, adding shine and tackling frizz on wet spring days.”
AAs we move into May and towards June, summer is in sight and seasonal nail, makeup and hair hues are here. For 2026, trends take a pastel twist on the classics, set to be a staple for the months ahead, alongside another nonnegotiable: SPF for you and every client.
If you’re in any doubt, now is the time to embrace SPF skincare and protect both your own and your clients’ skin from ageing rays and the wider risks of sun damage. If you’re not already having yearround conversations, make sure you do in the months we’re most prone to burning. May also marks Skin Cancer Awareness Month, making it the perfect prompt to talk through the benefits of daily protection.
And if there are any new treatments you’d like to add to your skills this summer, ABT is here to help, with a wide range of accredited training courses available via the course finder on our website.
We’re always keen to meet our members and accredited brands, so we’ve already diarised some key dates. Following our recent launch into aesthetics, ABT will be at the industry-leading Aesthetic Medicine Live Show at Olympia London on 8th and 9th May, where we’ll be introducing our new ABT Aesthetics insurance policy. If you currently offer aesthetic treatments, or are considering adding them, come and see us to find out how we can support your services.
Looking ahead to the second half of 2026, ABT will also be supporting the Scratch Star Awards, bringing the UK and Irish nail industry together on Sunday 5th July in London.
Although a little further away, October sees the return of Professional Beauty London at ExCel, with complimentary ticket upgrades available as part of your ABT membership. We’ll share updates on our socials when ticket registration goes live.
The event sits alongside Salon International, a must-visit for hair professionals, barbers and budding students ready to take their scissors, clippers and creativity to the next level.
In the meantime, we have plenty of planning to do and lots to achieve. If you’re due for renewal or looking to join ABT, please don’t hesitate to reach out with the questions that matter to you; the team and I are happy to help via live chat, social media DMs, email or phone.
Amelia Black ABT Marketing Manager - Head of Brand
Have you been trading for over three years? Do you need to refresh your salon but are worried about costs?
Megan, our colleague behind ABT’s Live Chat service, answers your most common insurance and membership questions. This issue, we address the TPO ban in the UK and how it affects ABT members.
If you have a question, message Megan via Live Chat at abtinsurance.co.uk.
Following questions from members regarding the use of nail products formulated using Trimethylbenzoyl Diphenylphosphine Oxide (TPO), ABT has issued the following information:
TPO is a photo inhibitor that assists nail gel to harden and cure under UV and LED light whilst also delivering anti-yellowing properties.
In England, Wales and Scotland, following the publication of Cosmetic Products Regulation (EC) No. 1223/2009 (Restriction of Chemical Substances) (Amendment and Transitional Provisions) Regulations 2026[1], a ban on the inclusion of TPO in nail products will come into force as follows:
15th August 2026: Manufacturing products formulated with TPO is prohibited.
By the end 14th February 2027: Distributors/ suppliers must cease selling products containing TPO. Nail technicians must not purchase nail products containing TPO or continue to use products containing TPO.
The manufacture, distribution and use of such products in Northern Ireland is governed by Article 15 of the EU Cosmetics Regulation[2], with a ban being in place since 1st September 2025.
Nail gels and gel polishes formulated without TPO are not affected by this ban.
As outlined above, you may continue to use nail products formulated with TPO until the ban comes into force on 14th February 2027.
Therefore, to comply with the requirements of your ABT policy, professionals in England, Wales and Scotland must cease using products containing TPO in their professional treatments by 14th February 2027. Whilst technically permitted to use past this date if already in stock, ABT strongly advise against this position.
As already stated, ABT members in Northern Ireland should have stopped using such products from 1st September 2025.
We would guide ABT policyholders to transition to alternative nail products, which are widely available from reputable suppliers as soon as practically possible ahead of the complete ban.
Laboratory tests on rats which ingested TPO showed potential reproductive toxicity, leading the EU to reclassify the chemical as a Category 1B reproductive toxicant[3]. However, the European Commission’s Scientific Committee on Consumer Safety[4] concluded that “Trimethylbenzoyl diphenylphosphine oxide (TPO) is safe when used as a nail modelling product at a concentration of at maximum 5.0%.”
Despite this, from 1st September 2025 the EU banned the use of Trimethylbenzoyl Diphenylphosphine Oxide (TPO) in nail products manufactured and sold within the EU cosmetics market. Although the UK has left the European Union, government has continued to adopt this legislation.
Read the INCI and SDS lists for your products and check whether any of these references to TPO are listed as an ingredient:
1. https://www.legislation.gov.uk/uksi/2026/23/pdfs/uksi_20260023_en.pdf
2. https://www.legislation.gov.uk/eur/2009/1223/article/15
• Diphenyl (2,4,6-trimethylbenzoyl phosphine oxide
• (2,4,6-trimethylbenzoyl) diphenyl phosphine oxide
• 2,4,6-Trimethyl benzoyldiphenyl phosphine oxide
If you’re still not sure, contact your product supplier who will advise you appropriately.
The ABT team are on hand to answer any further questions you may have regarding your insurance policy and membership benefits. You can contact us via Live Chat at abtinsurance.co.uk (Monday-Friday, 9am -5pm), via email at info@abtinsurance.co.uk, call us on 01789 773573 or message us @abtinsurance.
3. https://health.ec.europa.eu/publications/trimethylbenzoyl-diphenylphosphine-oxide-tpo_en
4. https://single-market-economy.ec.europa.eu/sectors/cosmetics/tpo-nail-products-questions-answers_en
With growing social media followings, we highlight ABT members influencing the beauty and hair sectors globally.
We love the on-brand feed from Woo Nail Salon & Training Academy, with carefully curated content showcasing nail inspiration, ABT-accredited courses in builder gel, gel polish and toenail reconstruction. Plus, get to know Sarah Woods, founder of the Liverpool-based brand, and the talented Woo team.
PMU, brow and lash artist Jessica Lagan shares BTS of her studio and ABT Accredited training academy located in Brisbane, Australia. Originally from Belfast, learn from Jessica as she outlines treatments from a professional perspective, showcases her students’ successes and gives us an insight into her life in the sun.
@lashhuns
Followers: 36.6K
Meet the Lash Huns team as they reveal application techniques and product launches. Plus, find out more about their ABT-accredited lash and brow courses and their forthcoming Pretty & Painted event! You can also follow Hollie @holliebedfordbeauty as she shares BTS of owning and an award-winning lash brand.
ABT Accreditation is a simple, low cost and extremely efficient way to step out of the crowd and show your potential students that you are approved, endorsed and eligible to offer, on completion of your courses, ABT membership and insurance packages to them.
ABT Accreditation isn’t just a logo, or a membership, it allows you to instil confidence and provide guidance to your potential students that they can get insurance with ABT. Once insured your students can continue practicing on the public with the new skills they have learnt.
A successful application would allow you access to the use of our accreditation logo, insurance for your students, as well as loads of membership benefits to becoming an ABT Accredited member.
Celebrity hairdresser and NAK Hair’s European Brand Ambassador, Andrew Barton, has successfully summited Mount Kilimanjaro, raising more than £100,000 for anti-bullying charity Kidscape.
Andrew reached the 5,895-metre peak alongside 40 volunteers who endured extreme altitude, freezing night temperatures and intense physical demands to support Kidscape’s work with vulnerable children.
Having experienced severe childhood bullying, he says hairdressing became his first “safe space.” Reflecting on the climb, he shared: “If this challenge helps even one child feel seen and supported, it was worth every step.”
The expedition featured several prominent figures from the hair industry, including hairdresser Daniel Lustig-Webb, Tracey Harris of Racoon International and independent salon owner Amber McKay. They were also joined by TV presenter Anthea Turner. Kidscape: kidscape.org.uk
Industry business expert Liz McKeon has announced a major update to how she delivers her renowned education, bringing all her training and resources together under one subscription-based platform, the Business Growth Hub.
Previously, courses were sold individually, but business mentor Liz says salon and clinic owners often felt overwhelmed trying to purchase multiple programmes while managing busy salons and spas.
The new Hub offers a simplified, cost-effective alternative, giving members access to her full training library, upcoming masterclasses, practical business tools, downloadable templates and live support sessions.
Liz McKeon: lizmckeon.com
Phorest platform adds medi-aesthetic tools
Phorest has expanded its medi-aesthetic capabilities with a major suite of new tools designed to support consultationled treatments, higher clinical standards and more consistent operational processes across UK aesthetic clinics.
The National Hair & Beauty Federation (NHBF) recently held its Respect Live 2026 congress where they revealed the findings of their State of Our Sector survey.
Co-hosted by Caroline Larissy, NHBF Chief Executive, and Jamie Mettyear, NHBF Vice President and Board Member (pictured right), the event was held at the Bloomsbury Ballroom in London, attended by NHBF members along with industry representatives including ABT’s Melissa Dennis, Editor of Beauty & Hairdressing magazine.
The NHBF State of the Sector Survey 2026 delivers a snapshot of the economic, workforce, regulatory and growth challenges facing our industries. Nearly three quarters of respondents reported their businesses operate on razor-thin margins, with most making only a small profit or breaking even. Many described being “busy but not profitable,” with one in five businesses already running at a loss.
In response to the survey findings, a series of insightful panel discussions took place exploring how meaningful reform can be achieved and how the NHBF Manifesto for 2026 will shape that process.
NHBF: nhbf.co.uk
The launch is the result of long term collaboration with clinics at varying levels of specialisation, from multi-location groups like Thérapie Clinic and Sisu, to doctor led practices including the Institute of Dermatologists and Dr Rasha London.
New features now available include structured aesthetic documentation with dot-phrasing, digital consent workflows, supervisor sign-off with stored digital signatures, enhanced before-and-after photo tools, face-mapping, consultation planning, lead management dashboards, BNPL options and customisable memberships and add-ons..
Phorest: phorest.com
The UK government has announced changes to the coding system by which beauty, spa, hairdressing and barber businesses are classified, following years of government lobbying by industry bodies, including the British Beauty Council.
Identifying the nature of each business enables the accurate collection of economic data by the Office for National Statistics (ONS) and the wider Government Statistical Service.
The above services have historically been grouped together under ‘Other Service Activities’, using the SIC 96020 – Hairdressing and other beauty treatment. Dividing the sector into three categories reflects the diversity of the sectors, under a new grouping: ‘Hairdressing, beauty treatment, day-spas and similar activities’ (962) with three distinct categories for hairdressing and barber activities (9621), beauty care and other beauty treatment activities (9622) and day spa, sauna and steam bath activities (9623).
The ONS and Government Statistical Service is expected to implement the changes in phases over the coming years. Following approval by the United Nations Statistical Commission, updates will also be made to the European (NACE) and international (ISIC) industry classifications.
CACI’s microcurrent technology is riding a new wave of attention as two of the UK’s most influential on-screen personalities spotlight the brand in their beauty routines.
Emma Willis, who recently marked her 50th birthday, revealed to Hello! magazine that her approach to skincare prioritises hydration, healthy radiance and non-invasive lifting treatments, including CACI Micro-Touch, which she names among her go-to facials.
Meanwhile, Maya Jama (pictured), whose beauty influence surged during the latest Love Island series, continues to trust celebrity facialist Shane Cooper for her trademark sculpted glow. He regularly incorporates CACI Synergy Flex into the presenter’s red-carpet and on-set prep, layering the device with other advanced modalities to refine facial contours and boost luminosity. Image courtesy @shanecooperskin.
CACI: cacibeauty.com
Cutting-edge creative hair event returns to Manchester
HairCon powered by Fresha returns to Manchester’s O2 Victoria Warehouse in June bringing together world class creativity, education and culture across a weekend celebration of the professional hair and barbering industry.
The event, which is more festival than exhibition, features stage shows, immersive brand experiences, panel discussions, engaging demonstrations and entertainment long into the evening.
At the heart of the experience sits the HairCon Main Stage, where some of the biggest brands and most celebrated talent in the hair and barbering sectors come together to deliver high production shows and creative collaborations. Talent will work in partnership with an exciting mix of leading global brands and industry innovators. View the line-up revealed so far on the event website.
With creativity, commerce and connection at its core, HairCon 2026 starts with the Invitation-only Opening Night on 13th June, setting the stage for two days welcoming the professional hair and barber community on 14th and 15th June.
HairCon: haircon.co.uk
Harpar Grace International appoints new CEO Harpar Grace International (HGI) has unveiled a major leadership refresh as part of its next phase of growth.
Erica Casey has been appointed CEO, bringing more than 20 years’ experience across healthcare, consumer brands and private equity. Previously CEO of Bodyset, Casey successfully scaled the physiotherapy brand nationwide and led its digital transformation, and has also held senior roles within the aesthetics sector.
Founder Alana Chalmers steps into a newly created role as Executive Chair, Innovation & Impact, where she will focus on brand evolution and HGI’s growing commitment to cancer care support within aesthetics, continuing the company’s “profit with purpose” ethos.
In addition, Michal Bartunek has been appointed to the position of COO whilst Tanith Facey joins the company as Head of Sales Operations.
Harpar Grace International: harpargrace.com
Nail brand HONA has secured three major award wins recently across business growth, technology and leadership.
The Welsh manufacturer was named Best Hair & Nail Company at the Business Growth Wales Awards 2026, where Mike Henson, HONA’s co-founder, also received the accolade for Visionary Leadership. The momentum continued at the Newport Business Awards, where HONA was crowned Innovation & Technology Business of the Year.
Alongside its latest trophies, HONA has also been featured in several national growth indices, including Top 20 – UK Fast Growth Index (Consumer Products), Top 100 – Elite Business 100 (Ranked No. 17) and Top 200 – Fastest Growing Firms in the UK (Ranked No. 81).
HONA: homeofnailart.com
UK distributor announced for multi-modality
HealthXchange has been appointed UK and Ireland distributor for the Jeisys Potenza Advanced MultiModality Radio Frequency Microneedling system.
The device combines monopolar and bi-polar RF with invasive and non-invasive tip technologies, enabling customised treatments across multiple skin layers.
Jack Curran, CEO of HealthXchange, says:
“We are delighted to partner with Jeisys to bring the Potenza platform to the UK and Ireland market. As demand grows for advanced, versatile energy-based technologies, our focus remains on providing clinicians with proven solutions that support personalised treatments and strong patient outcomes. Potenza is an important addition to our portfolio and reinforces our commitment to innovation and professional education within the aesthetics sector.”
The partnership further strengthens HealthXchange’s existing portfolio of aesthetic brands which includes Allergen Aesthetics, Galderma, Obagi Medical, Medik8 and Observ.
HealthXchange: healthxchange.com
The new Mood Lifestyle Team, which will take part in an extensive programme of creative and educational opportunities throughout this year, has been revealed.
Held at Blank Space Creative in Nottingham, auditions to join the team saw finalists complete a full cut, colour and style using Mood products, working to a predetermined creative brief. They were judged on technical skill, creativity, presentation and overall suitability for the brand’s artistic direction.
Tracey Ann Smith, Mood Creative Director, who headed the judging panel, commented:
“The standard of talent we saw during the auditions was exceptional. This Lifestyle Team represents the very best of Mood, artists who will inspire, innovate and carry the brand’s vision forward over the year.”
The 2026 Lifestyle Team (pictured with the judges), joining existing team member Danielle Laverty, includes Billy Dodds, Connie Graham, Connor McIntyre, Kate Ledbrook and Nicole Cain.
Mood Hair: moodhaircolor.com
Renowned vivid colour specialist and global educator Heffy Wheeler has been unveiled as the newest Manic Panic Sponsored Artist.
Internationally celebrated for her boundary pushing colour work, Heffy is the owner of Hx Hair in Rugeley and her expertise spans global education, creative content and business mentoring.
Commenting on the announcement, Heffy said:
“Manic Panic is such an iconic brand that has always championed individuality and fearless colour. To become a sponsored artist for a brand with such a rich history and influence in creative colour is incredibly exciting. I’m passionate about pushing boundaries with colour while protecting the integrity of the hair, and I’m looking forward to creating inspiring work alongside the Manic Panic team.”
Manic Panic: manic-panic.co.uk
Hair system brand Novo Cabelo has named Steven Goldsworthy as the winner of its inaugural Stylist of the Year Award.
Novo Cabelo, which means ‘new hair’ in Portuguese, supplies hair replacement systems and a fitting service across the UK along with training for professionals.
The Stylist of the Year Award was created to raise standards across the hair systems sector and spotlight professionals who deliver exceptional technical skill, compassionate client care and high ethical practice.
Trichologist Steven Goldsworthy is founder of Goldsworthy’s salon group, and the award recognises his integrity-led approach to hair loss solutions.
Commenting, Steven Goldsworthy says:
“Winning this award is a wonderful tribute to my amazing system clients and, most importantly, gives future clients confidence that they are in safe, experienced hands, receiving both an exceptional service and a high quality solution.”
Novo Cabelo: novocabelo.co.uk
British hair care and trichology brand Philip Kingsley has joined the British Beauty Council as a Patron.
Founded in London, the family-owned brand has long been synonymous with clinical expertise, innovation and excellence in hair and scalp health.
Commenting on the new partnership, Joseph Grigsby, recently appointed CEO of Philip Kingsley, says:
“As we enter a new chapter for Philip Kingsley, our ambition is clear: to reclaim our position as the leading authority on holistic hair and scalp health. Joining the British Beauty Council as a Patron is a pivotal step in that journey.”
Philip Kingsley: philipkingsley.co.uk
HMRC remind sole traders digital tax reporting now in force
Self-employed hair, beauty and aesthetics professionals earning over £50,000 are now required to comply with Making Tax Digital (MTD) for Income Tax, which came into force on 6th April 2026.
Sole traders in scope must keep digital records and use MTD-compatible software to report income and expenses to HMRC. The new system replaces reliance on manual records and standalone annual Self Assessment.
Under MTD, businesses must send four quarterly updates each year. The first update, covering the period from 6th April to 5th July 2026, must be submitted by 7th August 2026.
HMRC has confirmed there will be no penalties for late quarterly updates during the 2026–27 tax year, but penalties will still apply for late annual tax returns.
If you’ve yet to do so, check your eligibility, choose software and get set up now to avoid disruption later in the year.
For more information, check out our article on beautyandhairdressing. co.uk and visit the gov.uk website.
A new consumer education and practitioner verification platform has launched in response to growing scrutiny around patient safety, informed consent and practitioner standards. Twiqk offers medically reviewed educational content, a clinic finder and verified directory of qualified aesthetic practitioners registered with recognised UK bodies.
Founded by social entrepreneur and doctoral researcher Josh Sim, Twiqk is supported by an advisory board chaired by Professor Dr Patrick Treacy, with content curated by Anna Dobbie.
Professor Dr Patrick Treacy, . (pictured) comments:
“The platform’s focus on transparency, practitioner verification, governance and quality assurance addresses some of the most pressing challenges currently facing our industry. By strengthening standards and promoting independent oversight, Twiqk has the potential to enhance public trust and support responsible practitioners.”
Twiqk: twiqk.com
Three new additions to Just Wax Expert collection
Salon System is refreshing its Just Wax Expert line for summer, with three new additions designed to elevate in-salon waxing services.
The line-up includes the limited-edition Caramel Cream Hot Wax, alongside the returning Watermelon Hot Wax, now a permanent fixture, and the new Watermelon Gel-Creme Strip Wax.
Caramel Cream Hot Wax offers a flexible, fastsetting, stripless formula enriched with shea butter, making it ideal for sensitive skin, delicate areas and all hair types, from fine to coarse.
Buttercups new tunic brings attitude!
Buttercups has introduced a new tunic to its salon wear collection, bringing a modern edge to professional workwear.
Designed for therapists and stylists who want comfort without compromising on style, the B051 Contemporary Style is a sleek tunic featuring a smooth, minimalist silhouette. Its concealed zip and statement rose-gold snap fasteners allow the waist to be adjusted for a personalised fit whilst adding a bold flash of detail.
Crafted from flexible bi stretch fabric, the B051 moves effortlessly with the wearer, offering breathability and all-day comfort through busy treatment schedules.
Available in classic black and in sizes 6–20, its sculpted shape delivers a flattering, up-to-date look with just the right amount of attitude!
Buttercups: buttercupsuniforms.com
Watermelon Hot Wax, suited to a variety of skin types and treatment areas, delivers strong grip and clean removal, while the new Gel-Creme Strip Wax is designed for efficient removal of finer hair across larger areas.
Together, the trio strengthens the Just Wax Expert portfolio with seasonal appeal.
Salon System: salonsystem.com
COMING COMING SOON SOON
Rituals Cosmetics has introduced The Ritual of Seshen, a new limited-edition collection inspired by the lotus flower, long associated with purity and renewal in ancient Egypt.
Salon System has expanded its lash portfolio with the launch of the Hybrid Cluster Value Pack, created to deliver the soft, textured definition driving current lash trends.
The clusters blend ultra-light synthetic fibres with subtle, spike-like detailing to mimic a hybrid lash effect, offering gentle volume with a naturally fluttery finish.
The flexible, weightless fibres ensure comfortable wear and seamless blending for bespoke mapping. Designed for placement above or beneath the natural lash line, the clusters give you full creative control, from everyday enhancements to layered, editorial-inspired looks. Each tray includes 180 clusters in Short, Medium and Long lengths.
Salon System: salonsystem.com
Designed to evoke calm summer moments along the Nile, the 12-piece range features lightweight textures and a fresh blend of lotus flower and orange blossom.
Hero products include a hydrating Body Gel with soothing aloe vera, a Glow Mask Set and a lotus-shaped floating candle. With formulas containing 90% natural-origin ingredients or more and premium recyclable packaging, the line encourages a mindful, radiant routine for the warmer months.
Rituals: rituals.com
K-Beauty is reshaping the traditional lash lift to care as well as curl.
IIn an industry where ‘results’ used to mean maximum curl at all costs, the conversation around lash enhancement has shifted: clients now want impact with integrity. The Korean Lash Lift has arrived at precisely that moment, a method shaped by South Korea’s meticulous approach to natural enhancement and powered by a new wave of gentler bond-restructuring chemistry.
Here in the UK, it’s not just another Lash Lift rebrand, the Korean Lash Lift is a service that changes the way we think about product choice, application and even how we sell Lash Lifts. Today treatments are less about drama, more about precision, flexibility and supporting the health of lashes long-term.
A Lash Lift, in any form, is a chemical reshaping service: the technician softens the hair’s disulphide bonds (the internal bridges that hold shape), moulds the lash into a new position and then fixes it there.
The hallmark Korean results tend to deliver a smooth, more uniform curl pattern rather than a ‘hinge’ effect at the root, because the method focuses on base direction and controlled shaping.
A cleaner lash separation and a tidier grow-out can be achieved, especially when technicians prioritise lash mapping and shield pairing rather than a one-shield-fits-all approach. Many systems also promise a softer, glossier ‘natural lashes at their best’ look compared to a bold perm-style curl.
“The Korean Lash Lift differs from traditional lash lifting techniques in its focus on lash health, precision and finish,” explains Joanne Quinn Geoghegan,
founder of Beautorium Training Academy (beautoriumtrainingacademy.ie). “It uses gentler, often cysteamine-based systems, combined with advanced wrapping and setting techniques to create a softer, more natural lift while maintaining lash integrity.”
“Clients can expect to see a noticeable lift right from the roots, creating a breathtakingly wide-eyed look,” adds Leisa Roberts, MD and Director of Brow Spa at H beauty (brow-spa.com). “The longevity and finesse of the curl set the Korean Lash Lift apart, giving a more pronounced and polished appearance that lasts significantly longer than traditional lifts.”
In addition to those who prefer the aesthetic delivered by the Korean techniques, the products used mean it is also suited to clients with fine, fragile or previously lifted lashes and those who are sensitive to traditional solutions. In addition, you can achieve results on lashes with stubborn, downward or tricky growth patterns, where starting on a flat shield can help correct direction at the base before the final curl is set.
The Korean technique
Traditional lifting is often curl-first (wrap onto a curved shield/rod, then process), while Korean lifting is frequently direction-first (control the base/direction with a flatter tool, then refine).
Many Korean methods are taught as a two-stage shield approach, often starting with a flat/ultra-thin ‘Korean’ shield to set direction at the base, then transferring to a shaping shield to refine the curl. In many systems, a ‘glueless’ or minimal-adhesive workflow is part of the appeal, achieved via tacky lotions, balms or a powder-lotion mix that increases viscosity and grip.
“The Korean Lash Lift focusses on lash health, precision and finish” – Joanne Quinn Geoghegan
The difference in these two techniques means it’s imperative you upskill with specific training when you’re introducing new cysteamine-based treatments. Choose an ABT-accredited course to easily add the treatment to your ABT membership and insurance policy for no additional cost.
Laura Victory (lauravictorylashartist.com), Lash Artist and Educator, offers ABTAccredited Korean Lash Lift education in the Glueless Lash Lift Method. Created for lash artists looking for structured guidance on the Korean processing method as well as Lash Lift shield shapes, height and placement, the course will help you to customise every Lash Lift and eliminate flat or underwhelming results.
Both traditional and Korean lash lifting treatments work by temporarily breaking disulphide bonds in keratin so the lash can be reshaped and set.
Traditional Lash Lifts commonly rely on thioglycolic acid (TGA)/thioglycolates), widely characterised as faster-acting and often more alkaline in hair restructuring contexts. This is why the risk of over-processing can increase if a technician misses the timing window.
Korean lifting systems are frequently built around cysteamine (often cysteamine HCl), which is widely described as acting more gradually and, in many formulations, at a
“K-beauty’s influence isn’t just a trend; the Korean Lash Lift is for anyone who wants lifted lashes but worries about dryness, stiffness or an over-curled look.”
more moderate pH. This enables a more flexible processing window, although still requiring strict protocol is followed.
It should be noted that cysteamine itself isn’t automatically conditioning; the feel and finish achieved through the Korean treatment often comes from extra ingredients in the formula such as amino acids, hyaluronic acid and glycerine along with aftercare.
“For those looking to introduce Korean Lash Lifts into their treatment menu, we always recommend starting with a complete system that’s been specifically designed for the technique,” advises Anna Szilagyi, Head Educator & Product Specialist at LashBase.
LashBase (lashbase.co.uk) offers both the Korean Lash Lift Kit and the Lifted. Cysteamine Treatment Bundle, each of which includes everything needed to perform the treatment. Plus you’ll get free access to LashBase’s Online Korean Lash Lift Masterclass, which is ABT Accredited.
“Our goal was never just to create another system, but to introduce a new approach to Lash Lifting, inspired by Korean techniques, that makes treatments safer, more controlled and easier for technicians to master,” Anna explains.
Alternatively, Salon System’s cysteaminebased formula balances science and care, with the addition of a small, safe level of ethanolamine thioglycolate to ensure
reliable, consistent results, along with nourishing collagen and panthenol to strengthen and condition lashes. In addition, Glue Balm is a gentle, messfree alternative to traditional adhesives enabling better control, precise lash positioning and client comfort.
Lisa Stone, Head Educator at Salon System (salonsystem.com), says:
“I love the Salon System cysteaminebased trio products. They provide a gentler yet highly effective treatment that’s compatible with classic, Korean and brow lamination techniques, creating beautifully soft, fluffy and long-lasting lifts. The system performs exceptionally well on even the straightest and most resilient lashes, with a lash-loving formulation trusted by professionals for consistently stunning results without compromise or damage.”
ABT-accredited training in Salon System’s Korean Style Lash Lift technique is available through local wholesalers.
The Lash Perfect (lashperfect.co.uk) Korean Lash Lift Intro Kit includes a cysteamine-based formula plus all you need to perform the treatment
professionally. Plus, when you purchase this kit you’ll receive free access to the ABT-Accredited Lash Perfect online Korean Lash Lift Masterclass. An in-person accredited course is also available at an additional cost.
K-beauty’s influence isn’t just a trend, there’s real substance behind it. The reason the Korean Lash Lift is sticking around is simple – it actually fixes the issues many lash artists and clients have struggled with for years. It’s a great option for anyone who wants lifted lashes but worries about dryness, stiffness or an over-curled look. Plus, it gives lash artists more flexibility to tailor the lift to each client.
While the Korean Lash Lift won’t completely replace traditional TGA lifts, it does give you more choice. Match the treatment to your client’s lash type, routine and the overall look they’re after; and remember, that extra level of personalisation means you can price your Korean Lash Lifts as a premium treatment.
Salon System’s Glue Balm (above) is a gentle alternative to traditional adhesives, whilst LashBase’s Lifted. Cysteamine Treatment Bundle (below) includes everything needed to perform a Korean Lash Lift treatment.
Facial hair removal is often treated as a “quick add-on” but the most successful salons are repositioning it as a core service category: high-repeat, visibly results-driven and capable of supporting retail, skin services and client retention.
Treatments can be both a loyalty builder and a profit lever, especially when underpinned by consultation, method selection and modern products that protect the skin barrier. Here we’ll consider waxing, electrolysis and dermaplaning; for more information on laser and IPL options, see our feature in our March/April issue.
From a client-need perspective, you’re likely to come across two broad groups of clients that will benefit for your services:
1. Those seeking routine grooming and refinement for brows, upper lip, chin, sides of the face etc.
2. Those dealing with noticeable, distressing growth patterns that may be hormonal, age-related or medication-linked, often with heightened embarrassment and anxiety around the topic.
“There are many factors that influence hormonal imbalances and excess hair growth,” explains HOF Beauty’s (hofbeauty.co.uk) Chloe Killin. “Various medications, stress and anxiety, obesity and hormonal conditions such as PCO, all can directly or indirectly impact hair growth, as well as natural hormonal changes during puberty, pregnancy and menopause.
“I see it frequently around perimenopause and menopause, when clients notice changes
they weren’t expecting. Often, they just want reassurance that what’s happening is normal,” adds Joanne Quinn Geoghegan, of Beautorium Training Academy (beautoriumtrainingacademy.ie).
Chloe continues:
“Hypertrichosis [is] excessive hair growth for the individual, taking into account their gender, age and race, [whilst] Hirsutism [is] a type of hypertrichosis used to describe male hair growth patterns in females as a result of excess androgens or increased androgen sensitivity.”
The British Association of Dermatologists (bad.org.uk) states: “Hirsutism affects approximately 5-10% of women in Western societies and is more common in those of Mediterranean or Middle-Eastern descent,” with the most common areas affected being the upper lip and chin along with the central chest, abdomen, lower back, buttocks and thighs.
The topic of excessive facial hair can be a sensitive subject. Whilst some might take a monthly upper lip wax in their stride, for others even the thought of discussing such a personal concern may be too much.
“Unwanted facial hair can cause issues with self-esteem and confidence,” warns Chloe.
“Female beauty standards suggest that smooth, hair-free skin is ideal. For those that struggle with the appearance of unwanted hair, having hair removal treatments can boost self-confidence and improve psychological well-being.” You need to tackle this treatment with the utmost understanding and empathy. In treatment rooms, what matters is how the conversation with clients is managed.
“Female facial hair is much more common than people think, but it’s still something many clients feel awkward bringing up,” comments Joanne. “The way we respond in that moment really matters. A calm, factual approach can completely change how supported a client feels.”
For qualified professionals, this commercial opportunity sits alongside a duty of care. Both the NHS and BAD advise seeking medical input when hair growth is new, sudden or accompanied by other symptoms, because it may indicate an underlying condition requiring assessment.
Joanne observes:
“It’s important to do a thorough consultation, if hair growth seems sudden, excessive or outside normal patterns, it may be appropriate to gently suggest the client speak with their GP. We’re not diagnosing, but we should recognise when something may need medical input.”
During your consultation, you’ll not only ascertain the most effective treatment method for your client’s hair type, area and skin barrier status, but also set client expectations. It’s important, for client satisfaction and loyalty, that you are clear on regrowth cycles and maintenance needs.
Today’s clients are knowledgeable, partly thanks to social media, but this is your opportunity to impart your professional expertise and guide them appropriately, as David Sneddon of Hive of Beauty (hiveofbeauty.com), highlights:
“Today’s client is more ingredientconscious, skin-aware and expectation-driven than ever before. They are not simply asking for hair removal; they’re seeking skin integrity, minimal trauma and long-term refinement.”
Choosing the right type of treatments to offer clients will be based upon demand, spend and how much training you want to undertake.
Facial waxing remains a cornerstone because it’s fast, repeatable and produces immediate visible results.
“Facial waxing may be a staple on your salon’s menu, but in the hands of a skilled therapist, it can become so much more than just maintenance,” says David Sneddon.
“For beauty therapists and salon owners, facial waxing represents a combination of technical expertise, client trust and retail opportunity. It is a treatment often booked regularly, delivered efficiently and judged instantly. The results are visible the moment your client sits up and that makes excellence non-negotiable.”
He elaborates: “Forward-thinking salons must tailor their wax selection to skin type, sensitivity level, and treatment area choosing between hot, strip or anti-allergenic formulations with intention rather than habit.”
Joanne Quinn Geoghegan agrees:
“From a practical point of view, facial waxing is a quick and affordable solution when performed correctly. The face does require precision, though. The upper lip, chin and sides of face areas can be delicate, particularly if the client is using active skincare, undergoing advanced treatments or has a sensitised barrier.
“I prefer hot wax for facial areas, as it grips the hair more than the skin and allows for better control in small sections. Correct temperature, strong skin support and removing the wax low and parallel to the skin are key to avoiding unnecessary trauma.”
“We always use a hot wax with a pre wax oil for facial treatments, especially delicate areas such as the upper lip, chin and brows,” explains Sarah Bergin, of Waxperts Wax (waxpertswax.co.uk), who offer Waxperts Hot Wax and Waxperts Bare Face facial wax options. “Unlike strip wax, hot wax adheres to the hair rather than the skin, making it a gentler, more comfortable option that helps minimise skin lifting and irritation.
“The pre wax oil creates a protective barrier between wax and skin, ensuring the wax grips only the hair while maintaining skin integrity. This combination is especially beneficial for clients with sensitive or reactive skin, those using active skincare (which should be stopped seven days before treatment), and clients experiencing hormonal hair growth, including PCOS.”
As an alternative, Harley Aloe Hot Wax (harleywaxing.co.uk) has a flexible formula that grips even the shortest hair whilst remaining gentle on the skin, making it ideal for the delicate and sensitive
areas. The wax spreads smoothly and removes cleanly, helping to create a more comfortable waxing experience for clients. “Technique, of course, remains your signature,” outlines David Sneddon. “Brow shaping requires architectural precision; lip and chin waxing call for controlled tension and strategic application to reduce reactivity. Speed is valuable, but finesse builds loyalty. The difference between a competent wax treatment and an exceptional one often lies within consultation.”
Hive® (hiveofbeauty.com) offer a targeted range of waxes ideal for gentle yet effective facial hair removal. Platinum Pearl Wax, enriched with Jasmine Flower Extract, provides smooth results for sensitive skin. For even more comfort, Sensitive Hot Film Wax uses flexible plasticisers to grip short hairs while reducing irritation. Therapists who prefer strip waxing can opt for Tea Tree Crème Wax, which operates at a low temperature and uses soothing tea tree oil to help prevent breakouts and ingrown hairs.
Ensuring you are professionally trained in specialist waxing treatments will elevate your treatments, deliver superior results and help your business stand apart from your competitors.
Sarah remarks:
“Delivering a facial waxing treatment requires not only superior products but also specialist training.
Understanding hair growth cycles, contraindications, skincare interactions and consultation ensures therapists can confidently manage expectations and achieve optimal results.”
Where clients want a method that targets individual hairs, particularly on small facial areas, electrolysis remains an important professional offering.
Electrolysis is the only form of permanent hair removal medically approved as supported by the BMA, FDA and AAA. There are three types of electrolysis commonly referenced: Galvanic, Thermolysis and Blend (a combination of the two).
“Electrolysis targets specific hairs, making it an optimal choice for treatments such as eyebrow shaping or removing unwanted chin hairs. It offers the safety and accuracy needed for facial hair removal,” notes Chloe Killin of HOF Beauty, going on to explain how technology has advanced:
“Modern, computerised [electrolysis] machines have come a long way in recent years. With super-fast radio frequencies, permanent hair removal can be achieved in a fraction of a second, making the treatment much more efficient and comfortable to the client.
“The most advanced devices, like the Apilus xCell, use the 27.12MHz radio frequency alongside intelligent programs that support the electrologist in performing effective treatments with highly localised follicle destruction. Research shows that at 27MHz, the energy is more concentrated around the electrolysis needle, which is where the germ cells are located. This clever technology keeps the energy focused and incredibly brief, which minimises heat dispersion and therefore limits damage to surrounding tissue, drastically reducing client sensation.
The Apilus xCell provides permanent results up to six times faster than other electrolysis machines.
“Furthermore, 27MHz electrolysis devices require less power to perform a hair removal treatment than at lower frequencies, such as 13.56MHz, further improving client comfort.”
Developed by Dectro International and available exclusively in the UK from HOF Beauty (hofbeauty.co.uk), the Apilus xCell provides permanent results up to six times faster than other electrolysis machines. HOF Beauty is also the national distributor of Ballet, Pro-Tec and Velona electrolysis needles.
For clients bothered primarily by vellus “peach fuzz” and texture, dermaplaning can sit profitably between hair removal and advanced facials. For this manual exfoliation treatment, therapists use a carefully angled surgical scalpel to remove dead skin cells and vellus hair, typically followed by soothing skin care and SPF application.
The treatment has gained popularity as pre-event prep, an add-on to facials or as a pathway service into more advanced skin programmes.
Whichever facial hair removal treatments you offer, the impact on loyalty to your salon, when clients leave feeling understood and cared for, cannot be underestimated.
“Ultimately… [it’s] not just about hair removal. It is about confidence restoration, meticulous detail and reinforcing your reputation as a resultsdriven professional,” Hive’s David Sneddon observes.
“When delivered with expertise and care, this everyday service becomes one of the most powerful loyalty builders in your treatment portfolio.”
Jennifer Evans
Jennifer Evans shares her experience of renting space as well as employing staff.
TThe structure of a salon team has never been more widely debated. With the rise of selfemployment in the beauty industry, many salon owners are questioning whether renting space or building an employed team is the better route. For salons focused on growth, consistency and long-term brand value, an employed structure often provides stronger foundations. However, with lower overheads, reduced responsibility and predictable rental income, the self-employed model can seem appealing and offer a sense of simplicity. But this simplicity can come at a cost, particularly when it comes to controlling your brand and business growth.
After 20 years’ owning a beauty business, I’ve experienced both sides of running a salon team, both employing staff and renting space to self-employed therapists. While selfemployment has become increasingly popular, I’ve learned first-hand that if you’re building a strong, recognisable brand, an employed team is not just beneficial, it’s essential.
Like many salon owners, I explored the selfemployed model. On paper, it seems like a simpler option. Less responsibility, predictable income from rent and fewer overheads. But what isn’t always spoken about is what you give up in return and for me, that came down to control, consistency and ultimately, the protection of my brand.
At Posh Nail & Beauty, everything we do is built around client experience. From the moment a client walks through the door to the treatment they receive, the pricing they pay and how they feel when they leave, it all matters. But when you have self-employed therapists working under your roof, maintaining that level of consistency becomes incredibly difficult.
One of the biggest challenges I faced was pricing alignment. As a VAT-registered business, we had to increase our prices, something we communicated clearly and professionally to our clients. However, not all self-employed therapists chose to follow suit. This created a direct conflict within the same space, where clients could receive similar treatments at different price points. Not only does this confuse clients, but it also undermines the brand you’ve worked so hard to build.
“The employed model offers aligned pricing, consistent standards and a team that works towards the same goals”
There’s also the issue of client ownership. When therapists operate independently, they naturally build relationships with their own clients, but what happens when they leave? In many cases, those clients leave with them. For the salon owner, that’s not just a loss of revenue, it’s a loss of business value.
An employed structure protects this. The clients remain part of the salon, not the individual, with your business retaining control of client data, supporting long-term stability and protecting future income.
Since moving back towards a stronger employed model, the difference has been clear. We have aligned pricing, consistent standards and a team that works towards the same goals. Training is structured, expectations are clear and the overall client journey feels seamless no matter who they see.
Financially, yes, employing staff comes with greater responsibility, such as wages, holiday pay and pensions, but it also brings greater opportunity. Instead of relying on fixed rental income, a well-managed employed team can be trained to upsell, deliver consistent service levels and contribute to the overall growth of the business. More importantly, we’re building something that is scalable and sustainable. There is also a cultural element to consider. An employed team fosters collaboration, shared goals and a stronger sense of belonging. Training, development and progression become part of the salon journey, helping to retain staff and build loyalty. In contrast, self-employed setups can sometimes feel fragmented, with individuals working independently rather than as part of a cohesive team.
For me, it comes down to this: if you’re simply filling space, self-employment may work, but if you’re building a brand, something with a reputation, a future and real value, then control matters and that comes from having the right team structure in place.
Jennifer Evans has more than 25 years’ experience as a skin specialist, salon owner and educator, offering ABT Accredited courses at Posh Style Academy. instagram.com/posh_co_limited poshstyleacademy.co.uk
Sylfirm X is a dual-wave RF microneedling system that uses both continuous and pulsed radiofrequency to treat vascular issues and early structural ageing. The device is effective for concerns including melasma, rosacea, facial redness, acne scarring, enlarged pores, post-inflammatory pigmentation, fine lines and early skin laxity.
Unlike traditional systems, Sylfirm X delivers energy only from the microneedle tip rather than along the full needle shaft. This allows precise dermal targeting while minimising unnecessary heat in surrounding tissue, helping
Hydrafacial® has unveiled the relaunch of its ReGen GF® + booster, a formula designed to rejuvenate and plump the skin.
Packed with bio-engineered growth factors, vegan collagen, peptides and niacinamide, the booster targets dryness, fine lines, uneven skin tone and enlarged pores while improving skin elasticity and firmness.
The relaunched booster comes with refreshed packaging, in line with Hydrafacial’s latest booster launches, but the same tried and tested formula remains.
Using Hydrafacial’s patented VortexFusion technology, ReGen GF® + booster is infused deeply into the skin for enhanced results. The treatment is non-invasive, painless and customisable, delivering instant radiance with no downtime.
Hydrafacial®: hydrafacial.co.uk
Pore Therapy exfoliator now more accessible
Obagi Medical has expanded access to its professional-grade Clenziderm M.D. Pore Therapy, which is now available in the UK without prescription. Used in a professional setting, the 2% salicylic acid liquid exfoliator targets dead skin cells, reducing blemishes, acne-causing bacteria and excess oil while deeply unclogging pores. Uneven skin texture is refined for a clearer, smoother-looking complexion.
Clinically developed for normal to oily skin, the reformulated toner meets updated cosmetic standards without compromising efficacy, offering smoother, clearer-looking results in as little as four weeks.
The product is part of the wider Obagi Medical Clenziderm M.D. collection for oily skin, which
Bio-Therapeutic’s bt-sculpt® GEN2 is now available in the UK through Capital Hair & Beauty.
The handheld microcurrent device is designed to support visible lifting and improved skin tone during professional treatments.
The bt-sculpt® GEN2 features Bio-Therapeutic’s patented Suzuki Sequencing Frequency Specific True Microcurrent technology, with two preset treatment programs, LIFT and SKIN, combined with five adjustable power levels.
A recalibrated patented K4iTEK® self-tensioning probe system supports precise one-handed application, enabling you to maintain optimal skin contact throughout your facial treatments.
Capital Hair & Beauty: capitalhairandbeauty.co.uk
Educate clients that SPF is their most significant anti-ageing tool and boost your retail sales with these skincare essentials.
mccosmetics Total Sun Block SPF50+ protects against UVB and UVA radiation and prevents photoageing, solar erythema and the appearance of blemishes and spots.
The formulation has protective and moisturising properties that deliver a physical barrier against external factors, helping to recover the skin tissue.
As well as daily use for sun protection, it is also recommended postpeeling, post-surgical interventions and post-laser treatments.
HOF Beauty: hofbeauty.co.uk
to shield skin from the full spectrum of everyday environmental stress.
Its broad-spectrum SPF30, combining both physical and chemical filters, protects against UVA, UVB and high-energy visible light, including blue light from screens.
This invisible formula not only prevents photo ageing but also repairs existing DNA damage after UV, blue light or pollution exposure, thanks to advanced micro-algae and plankton enzymes. Plus, chamomile soothes whilst vitamin E delivers an antioxidant defence.
Katherine
Daniels: katherinedanielscosmetics.com
Douvall’s Argan Daily Moisturiser SPF30 is a high-performance mineral sunscreen designed to deliver sun protection with skin-loving benefits.
Using naturally derived non-nano zinc oxide, it provides reliable broad-spectrum UVA/UVB defence while remaining lightweight, fast absorbing and non-greasy without leaving any white cast.
Suitable for delicate or sensitive skin, the formula features organic ingredients such as nourishing argan oil, vitamin E and fatty acids to hydrate, plump and protect.
Dermatologically approved and reef safe, it shields against premature ageing by blocking 97% of UV rays.
The vegan formulation is gently scented with natural essential oil of apricot.
Douvall’s: douvalls.com
“SPF is not just about preventing sunburn, it’s one of the most effective ways to protect skin quality over time” –Natalie Ingham, Curated Beauty London
Rather than relying on ultra-high SPFs, Environ’s RAD Activé Antioxidant Sun Cream SPF20 takes a skin-first approach with broad-spectrum UVA/UVB defence and proven sweat resistance, ideal for active, real-life wear.
This new product represents the evolution of the brand’s RAD® formulation, the world’s first sunscreen to combine antioxidants with UV protection, originally launched in 1992. It combines physical filters to reflect harmful UV away from the skin, low levels of organic filters to absorb and neutralise penetrating rays and an advanced antioxidant network of vitamins C, E and beta carotene, to defend against UV-induced free radical damage, while reducing unnecessary chemical load. iiaa: iiaa.co.uk
“If you’re applying and reapplying sunscreen responsibly, there’s no need to fear the sun” –
Dr Des Fernandes, Environ
Anesi Luminosity SPF50+ Protection Cream is a broad-spectrum, high-protection cream that acts to prevent hyperpigmentation, damage and photo-induced ageing. It is formulated with a blend of high protection physical and synthetic filters that are highly effective at absorbing and reflecting UVA and UVB. Additional ingredients mean this cream hydrates and revitalises, delivers antioxidant protection and evens and brightens skin tone.
HOF Beauty: hofbeauty.co.uk
Bare Addiction’s Daily Defence Moisturiser SPF30 protects breakout-prone skin while guarding against everyday environmental stressors, making it ideal protection for teens and young adults.
Its broad-spectrum SPF30 shields against UV rays, pollution and blue-light exposure, which can trigger inflammation, pigmentation and blemish flareups. In addition, its lightweight formula helps regulate excess oil, minimise shine and support a clearer, more balanced complexion.
The formula includes niacinamide to strengthen the skin barrier and target hyperpigmentation and uneven skin tone, whilst Indian ginseng root extract to counters the effects of artificial light from devices.
Bare Addiction: bareaddiction.com
Curated Beauty London’s new Flawless Defence SPF50 & Primer puts daily sun protection at the centre of its hybrid skincare-makeup formula. Using mineral SPF50 filters, it offers -performance broad-spectrum defence against UVA and UVB rays while maintaining a radiant, no-cast finish suitable for all skin tones.
The antioxidant blend, which includes vitamin E, adds protection against pollution and blue light, reinforcing its role as an everyday shield.
Beyond SPF, the multi-peptide complex and phyto stem cells support skin strength and hydration, while the silky primer texture blurs and smooths instantly.
Curated Beauty London: curatedbeauty.london
Retinol Day Cream SPF20 is a rich cream with Broad Spectrum Sunscreen SPF 20 that hydrates skin and reduces the look of fine lines whilst protecting skin against UVA and UVB rays.
In addition, vitamin A exfoliates, smoothes and revitalises, whilst this multi-action daily cream also contains skin-loving vitamins C and E.
HOF Beauty: hofbeauty.co.uk
Follow us on social media or keep up to date on our membership website. The fun never stops from discounts to latest industry news and invitations to events you need to be at. We make sure we are there for our members all year round.
IIn 2026, people can sniff out a written by AI caption instantly. You know the ones, broad statements, safe opinions, zero personality, absolutely soul-less. When every hair and beauty professional uses the same tools to say the same things, feeds blur together and guess who you end up talking to? Absolutely no one. That’s why content feels hard, complicated and you’re lucky if you get one like. Clients don’t follow salons and artists because they want generic advice, they follow people. The moment you hand your voice to a machine, you risk becoming invisible. For hair and beauty professionals, personal brand is what separates a skilled technician from someone who is known, remembered and invited into bigger rooms. Two lash artists can offer identical services, but the one with a clear voice and point of view builds the stronger audience.
Winning online isn’t about pleasing everyone, it’s about standing for something and attracting clients who resonate with that stance. Personality is no longer optional, it’s your competitive edge. So hop off the fence, stop asking an AI assistant to write your captions and start using your own voice.
Ava Reeves cautions against the over-use of AI assistants in your digital marketing.
“Winning online isn’t about pleasing everyone, it’s about standing for something”
Your online voice should sound like the person clients meet in your chair. If you’re energetic and warm in person but flat and formal online, there’s a disconnect. Clients expect one version of you and get greeted with another. Present yourself online the way you do in real life.
Think about how you talk to your team and loyal clients. Your content should carry that same rhythm and tone. If you’re blunt and to the point, be blunt and to the point online. If you lead with humour, lean into it. Not everyone will love your style, some might think you’re too much, too loud, too whatever, but that’s the point. A distinctive voice pulls in the right audience and pushes away the wrong one. You have to repel to attract.
Using AI for structure or editing is one thing, letting it generate your ideas is another. Your experiences behind the chair, your opinions on trends, your lessons from running a salon, no software can and should replicate that.
Clients crave human perspective and empathy. When every caption is delegated to a tool, your content loses its edge and ends up saying nothing.
Reclaiming your voice means practicing critical thinking and sharing viewpoints only you can offer. There is not one person out there with your exact experience, viewpoint and voice and that uniqueness is what makes you stand out.
Many beauty professionals write long captions that wander without direction. Social media is where you capture attention, build familiarity and make people think, “I love her stuff.” It’s not where you hard-sell to a cold audience.
Warm them up first. A strong caption moves interested readers to the next step: joining your email list. Offer something genuinely useful in exchange for an email (this is called a lead magnet), like a pricing calculator for new lash artists or a start-up checklist for beauty businesses. You build trust and they get real value.
Thinking independently might sound basic , but it’s a core business skill. Clear opinions attract attention and attention creates opportunity. When your content reflects genuine thought and personality, it doesn’t just get noticed it converts into bookings, sales and long-term clients.
If you want help putting this into action, join my free email series, 30 Days to Optimise Your Business, packed with practical, daily insights to help you build, refine and scale your business.
Ava Reeves is a beauty professional, educator, mentor and podcaster. Connect with her on Instagram at @AligningwithAva to become aligned, empowered and thrive.
Katie Godfrey emphasises why retail could be the missing link in your salon.
RRetail is one of those words that instantly creates resistance in our industry; not because it doesn’t work, but because of how it feels. You got into this industry to help people feel confident, to transform how they look, how they carry themselves, how they see themselves, not to “sell products”.
So somewhere along the way, retail became this uncomfortable add-on. Something awkward, something pushy. Something that didn’t quite align with the level of care you actually provide. But most people miss the fact that retail isn’t separate from the experience you offer. It is the experience and when it’s done properly, it doesn’t feel like selling at all.
When a client walks into your salon or clinic, they’re not just paying for the hour they spend with you, they’re investing in a result. That might be clearer skin, healthier hair, longer-lasting lashes or maybe confidence when they leave the house.
And that result doesn’t stop when they walk out your door. This is where retail becomes essential because without the right aftercare, the results you have created start to fade.
Or worse, they undo them completely by using the wrong products at home. So, when retail is missing, there’s a gap; a gap between what you could deliver… and what they actually experience. And in that gap, clients start looking elsewhere for answers.
It’s rarely about the products and it is always about mindset. There’s a belief that recommending products might damage the relationship you have built. That it could come across as pushy, forced or that you feel like a sales person and no one wants that.
There’s also the fear around:
• Investing in stock that might not sell
• Team members not feeling confident recommending products
• Not knowing how to naturally bring it into the conversation
So, it gets avoided. Retail only feels awkward when it’s treated like a transaction. When you reframe it as part of your service, everything changes because recommending a product isn’t about making a sale, it’s about completing the treatment. It’s the difference between “Do you want to buy this?” and “To keep these results, this is what I’d recommend using at home.” One feels like selling and the other feels like guidance. And your clients want guidance; they already trust you, that’s why they’re sat in your chair.
There’s a misconception that you need a full retail wall, endless stock or a perfectly trained team to make this work, but you don’t. Start by choosing a small number of products that genuinely support your services. Understand how they help your clients and build this into your natural consultation process.
You will see when you start doing this your confidence builds and your team becomes more comfortable. Clients start seeing better results and come back because of it. Not just for the treatment but to top up their products when they run out.
“Without the right aftercare, the results you have created start to fade”
When retail becomes part of your business in the right way, it shifts everything. Your income grows; did you know you could make 40% more just by retailing? Your clients stay longer, because they’re getting better and start coming to you for more things. Your team feels more confident because they’re delivering full solutions, not just treatments. And your business starts to feel less pressure and more stable because you’re no longer relying on being fully booked every hour of every day to make money.
Retail has never been problem, the way we have been taught to think about it is. When you remove the pressure, the scripts and the idea that you need to “push” anything… what’s left is something much simpler. You’re an expert. Your clients are looking for answers rather than trying to find a product down the high street or online.
If retail has been something you’ve avoided, this is your permission to look at it differently. If it’s done right, it grows your business without you doing anything extra. If you want more retail training you can check out my mini masterclass. I would love to know how you get on with promoting your retail products this month.
Katie Godfrey is an award-winning business strategist, author of Get Off the Tools and host of The Life of KG podcast. She runs masterminds, events and retreats worldwide, helping beauty, hair and aesthetics professionals grow and scale their businesses. kgbusinessmentor.com instagram.com/kg_katiegodfrey
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IIf you’ve ever thought, ‘People are liking my posts… so why aren’t they booking?’, you’re not alone. You’re showing up, posting your work, staying consistent and yet your diary isn’t filling in the way you expected. Here’s the truth: visibility doesn’t automatically lead to bookings. Let’s talk about why…
Your audience is watching you. They’re seeing your transformations, your reels, your ‘before and afters’ but they’re not taking that next step. These are what I call silent followers, people who:
• Follow you for weeks (sometimes months)
• Regularly watch your content
• Are interested… but not quite convinced yet And this is where most content strategies fall flat, because posting great work isn’t always enough to turn interest into bookings.
The content shift that changes everything
Alicia Humphreys explains why your clients are watching your social media feeds but not booking appointments (and how to change that).
Let’s get honest about what might be happening:
1. There’s no clear next step You’ve posted a gorgeous result… but what now? If your audience has to think about how to book, they’ll scroll on.
2. You’re showing what you do, not why it matters
A photo of a fresh balayage is lovely, but what your client is really thinking is: ‘Will this work for me?’, ‘will I feel comfortable there?’ and ‘is it worth the investment?’
3. You’re missing the trust-building layer
People don’t just book based on skill anymore, they book based on connection, confidence and how you make them feel before they even walk through the door.
The salons that consistently fill their diaries aren’t just posting results, they’re creating content that guides people towards booking. Here’s how you can start doing the same:
1. Show the experience (not just the end result) Take your audience behind the scenes.
• What happens when a client arrives?
• What do you talk about during the appointment?
• What little touches make your service feel special?
This builds familiarity, and familiarity builds trust.
2. Make your content do the talking Your posts should answer the questions your clients are too shy to ask:
• “Is this treatment right for me?”
• “How long will it last?”
• “What if I’ve had a bad experience before?”
When your content handles objections, bookings feel like the natural next step.
3. Use clear (but natural) Calls to Action You don’t need to be pushy, but you do need to be clear. Instead of leaving it open-ended, try:
• “If this is your sign to refresh your hair for spring… my diary is open”
• “Message me ‘BOOK’ and I’ll send you availability” Simple. Direct. Effective.
If you’re ready to turn more followers into paying clients, start here:
• Add a clear Call to Action to every caption
• Share one client journey (before, during, after)
• Post a “this is for you if…” style caption
• Show your face, people buy from people
Your content isn’t just there to look nice, it’s there to do a job, and that job is to move your audience from ‘I like their work’ to ‘I need to book with them’.
When you start creating content with that intention, everything changes.
Alicia Humphreys is Owner of Pink Fox Socials who help salons grow their social media presence and attract new customers. Check out their socials at @pinkfoxsocials. pinkfoxsalonsocials.co.uk
Earthy Nail Polish has introduced its new Oceana Kids Collection, offering four playful, ocean-themed shades ideal for salons to retail to young, creative users.
The lineup includes vibrant shades of Tilly Turtle (calming purple), Sea Sparkles (dazzling blue), Delilah Dolphin (shimmering soft peach pink) and Sienna Seahorse (bold pink) in a formulation that is 97.5% natural-origin, washable, vegan and cruelty-free.
Strengthening the brand’s sustainable credentials, each polish features a blue cap made from 100% recycled UK-collected plastic, created in partnership with Brothers Make. What’s more, the collection was launched in conjunction with the Great British Beauty Clean Up powered by the sustainable beauty coalition.
Earthy Nail Polish: earthynailpolish.com
HONA has launched its Spring/Summer 2026 collection, A Fairytale Begins…, a 10-shade edit blending pastel neons, iridescent sparkles and sheer light-catching shimmers.
Designed to shift and glow with movement, the cat eye gels span playful brights, such as Amber, Aurora and Sky Dance, to ethereal sheers including Crystal, Sun Lace and Moon Mist.
Mike Henson, HONA co-founder, says:
“This collection celebrates the light side of the story. We wanted to create shades that feel playful, radiant and magical.
“Colours that truly come alive under different lighting. But as always with HONA, there’s more to come‚ a darker chapter awaits.”
Nail techs who purchase the full collection receive a complimentary HONA cat eye magnet.
HONA: homeofnailart.com Ellisons: ellisons.co.uk
The GelBottle Inc. is ushering in high spring with The Vibe Collection, a bold new permanent gel colour range designed for statement-making nails as the season shifts towards summer.
As clients move on from soft pastels, The Vibe Collection delivers 10 confident, high-impact colours, ideal for trend-led nail art.
Daisy Kalnina, Founder and CEO of The GelBottle Inc., says:
“This collection is all about bringing the Vibe to the nail desk. Clients are leaning into brighter, more expressive nails, especially as we transition into summer. The Vibe Collection gives nail artists shades that feel bold, joyful and instantly uplifting – while still delivering on performance.”
The GelBottle Inc: thegelbottle.com
Cuticle oil that absorbs in a flash
CND™ has introduced a fast absorbing nail and cuticle oil that instantly hydrates without leaving greasy residue.
CND™ LighteningOil™ features Lightning-Fast Absorption Technology™, making it ideal for application throughout the day and for touch-ups on the go.
It is formulated with refined copra oil, a naturally lightweight oil that penetrates deeply, softening and conditioning, whilst rosehip oil delivers a natural source of retinoic acid. Vitamin E neutralises free radicals whilst rice bran oil contains prebiotic properties that moisturise and condition the skin.
Scented with uplifting yuzu and ginger, this vegan cuticle and nail oil is suitable for all skin types and pairs perfectly with other CND™ treatments. Sweet Squared: sweetsquared.com
“Everything feels softer, more feminine and more expressive”
As the season shifts, so do the choices our clients make in the salon. After months of deeper tones, structured designs and winter durability, spring brings a noticeable change – not just in colour, but in mood. Recently, I’ve seen a clear movement towards softer, lighter shades. Pastel pinks, lilacs, butter yellow, fresh greens and light blues are becoming some of the most requested colours across appointments. These shades don’t just reflect the season, they reflect how clients want to feel: Lighter. Fresher. More effortless.
This transition isn’t sudden, but when it happens, it’s very clear in the salon chair. Clients who were previously choosing dark reds, browns or classic nudes are now reaching for something softer, often without even realising why.
The rise of romantic nail design
Alongside colour, nail art is also shifting; flowers are everywhere. From delicate blossoms to soft, diffused petals, floral designs are dominating requests and it’s easy to see why; spring is arguably the most romantic season for nails.
Everything feels softer, more feminine and more expressive. But what’s interesting is how these designs are evolving. We’re not just seeing bold, structured florals; instead, clients are leaning towards softer approaches:
• Blended petals
• Watercolour-style effects
• Subtle detailing rather than heavy composition
• Designs that feel effortless, not overworked
This creates a look that feels wearable, elegant and perfectly suited to everyday life, not just special occasions.
The evolution of Baby Boomer
One trend that continues to hold its place in the salon is the Baby Boomer, but this season it’s evolving.
Traditionally, the classic soft fade from pink to white has been a go-to for clients wanting something elegant and timeless. While that hasn’t disappeared, we’re now seeing a softer, more playful interpretation emerge. Instead of white, pastel tones are stepping in. Think:
• Pink fading into lilac
• Nude blending into butter yellow
• Soft bases melting into baby blue or fresh green
These pastel fades keep the same seamless, diffused effect that makes Baby Boomer so popular, but with a seasonal twist that feels lighter and more modern.
What makes this shift so effective in the salon is that it still delivers everything clients already love:
• Soft, natural grow-out
• A flattering finish for every nail length
• A clean, polished look that doesn’t feel overpowering
But now, it also allows clients to wear colour in a way that still feels subtle and wearable.
Wearability over complexity
One thing that remains consistent in the salon is clients wanting nails that look beautiful but still feel like ‘them’. That’s why these softer colours and romantic designs are working so well. They grow out nicely, suit every length and don’t overwhelm the hand.
In reality, the most requested sets right now aren’t the most complicated ones, they’re the ones that strike a balance between detail and wearability.
• A soft Baby Boomer base with floral accents
• A pastel background with minimal detailing
• A hint of chrome or shimmer to elevate the look without overpowering it
These are the designs clients are choosing because they fit seamlessly into their everyday lives.
Managing expectations in the age of Pinterest & Al
With the rise of Pinterest and now Al-generated nail designs, client expectations are changing and not always in a realistic way. Many of the images clients bring into the salon today are heavily edited, digitally enhanced or simply not designed with real-life salon timing, structure or wearability in mind.
This can sometimes lead to an uncomfortable moment; a client shows an image they love but as professionals, we already know it’s not achievable – or not achievable within a standard appointment.
Not every design you see online belongs in a real salon setting and part of our job is knowing what translates to real clients and what simply doesn’t.
Instead of only reacting to what clients bring in, we should be proactively showing the kind of work we enjoy creating and can confidently deliver.
This can be done in simple but effective ways:
• A digital photo frame in the salon showcasing your work
• A tablet with a curated gallery of seasonal designs
• A lookbook organised by season
• A small, regularly updated album clients can browse during consultation
These small changes shift the dynamic. Instead of:
“Can you recreate this?”, you move towards “I love these – which one would you go for?”
When clients clearly see your style, your strengths and your approach to designs, they make decisions more easily and feel more confident in your recommendations whilst their expectations stay realistic.
In reality, most clients don’t want something impossible, they want a design that looks good, lasts well and suits them. By guiding them visually, you’re not limiting creativity, you’re refining it.
As nail professionals, we often look for the next big trend, but sometimes the shift is quieter. This season isn’t about bold statements, it’s about softness, balance and emotion. And in many ways, that’s what makes it one of the most beautiful times of year to work in the salon.
Follow me on Instagram @susansnailacademy for step-by-step tutorials to help you create this season’s most requested nails.
“Proactively showcase the kind of work you can confidently deliver”
Zsuzsanna Varga is a professional nail technician, educator and founder of Susan’s Nail Academy. With over 15 years’ industry experience, she continues to work hands-on in her own salon delivering bespoke nail services, whilst also sharing her experience through education and industry writing.
instagram.com/susansnailacademy
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Lorna Andrews, ABT-Accredited educator and owner of Glitter Planet UK (@glitterplanetuk), shares how to create these stunning aura textured nails.
Step #1: Start with your chosen base colour, we are using Glitter Planet’s Nail Mate Lilac Lavender Chill gel polish. Apply one coat and cure for 60 seconds.
Step #2: Using the Glitter Planet Aura Puff Sponges and a darker gel polish (we are using Majestic), start to dab colour onto the nail. Once the first light layer is done, cure for 60 seconds in the Nail Mate PRO+ Lamp.
Step #3: Repeat the process with Majestic dark purple gel colour but stay more central, blending out the edges. Then cure in the lamp for 60 seconds.
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Step #4: Using Nail Mate Super Gloss, top coat the entire nail and cure for 60 seconds. Then take Glitter Planet Pearl Pink pigment and rub all over the nail to create the chrome look.
Step #5: Top coat the entire nail with Nail Mate Super Matte Top Coat and cure for 60 seconds.
Step #6: Using Glitter Planet Fluid Gel, starting from the centre of the nail begin making a swirl. Cure in stages if you need to.
Step #7: Continue making the swirl until you reach the outer edge and cure for 60 seconds to finish your design.
Alfaparf Milano has unveiled eight new additions to its Pro Tools range, designed to elevate styling performance.
Created with professional comfort in mind, the collection includes three ceramic radial brushes (Pro 25, Pro 33 and Pro 43), ideal for precision blow-drying, body and volume. For everyday versatility, the Mosaic, Superdry and Lollypop brushes offer gentle detangling, smoothing and dry-styling support.
Launching soon, Velvet Crush and Silk Slider extend the line with innovative designs for effortless glide, scalp comfort and reduced breakage, catering to all hair types including textured and finer hair.
Alfaparf Milano: alfaparfmilanopro.com
NAK Hair’s K.Revive is a next generation repair system designed to restore strength and resilience in just two minutes.
Powered by the brand’s exclusive peptide protein technology, the range blends hydrolysed vegetable proteins, 24 biomimetic peptides and essential amino acids to rebuild hair from within, targeting damage from bleach, colour and heat styling.
The system includes two in-salon treatments. Hair Power Mist is applied to hair after services such as colour, lightening and keratin treatments in the salon, which is then followed by Express Repair Power Mask, which boosts hair elasticity, smoothness and shine, while reinforcing disulfide bonds and sealing the cuticle.
For at-home maintenance between salon treatments, K.Revive Peptide Leave-In Power Mask continues to repair, leaving hair visibly healthier and stronger with every use.
Xpert Professional: xpertprofessional.ie
For blondes that skew warm between salon visits, K18 Triple Bright is a newgeneration purple shampoo designed for real-world water quality.
The triple-action formula targets the root causes of brassiness, helping lift metals and mineral build-up linked to hard water and neutralising existing yellow/orange tones without staining or over-toning, while supporting longerlasting brightness with continued use. The result is a cleaner, more even blonde and a smoother-looking finish, ideal for highlighting services, toned blondes and clients who struggle with dullness.
Sweet Squared: sweetsquared.com
Extension line gets upgrade
Beauty Works has launched a redesigned version of its bestselling Invisi® Tape Extensions, marking a decade since the original debuted.
The upgraded system features a refined root injection tab that mimics natural hair growth for an even more seamless, scalp-blending finish, particularly suited to clients with fine or thinning hair.
A new curved-edge design improves comfort and placement control, helping stylists work more efficiently around delicate hairlines and low-density areas.
The expanded collection now spans 30+ shades and four lengths, including a new 16-inch option, all crafted from 100% Cuticle Remy hair.
With maintenance recommended every four to six weeks and reusable tabs, the system supports both creative services and repeat salon revenue.
Beauty Works: beautyworksonline.com
Osmo is marking its 25th anniversary by refreshing its Blinding Shine range, which brings high-voltage gloss and sleek, frizz-free results to hair.
Products are formulated with moringa seed oil to deeply hydrate and fortify hair and hydrolysed silk to strengthen the hair fibre. The collection is designed to smooth the cuticle, boost light reflection and deliver a mirror-like finish across all hair types.
The line-up includes Illuminating Shampoo and Conditioner for lightweight luminosity, Gloss Serum for instant frizz control, Illuminating Finisher for humidity-resistant polish and Shine Definer for flexible, high-shine texture.
Products are formulated for use in the salon and as retail items for clients to use at home, individually or as a full system. Suitable for all hair types and textures, results can be achieved whether used on air-dried, blow-dried or heat styled hair.
Osmo: osmohair.co.uk
Create touchable airy texture & volume
Aveda has expanded its styling lineup with the launch of Tousle Texture Dry Texture Spray, designed to deliver soft, modern, lived-in texture without dryness or residue.
Developed in collaboration with Aveda Artists, the vegan formula uses zeolite minerals for lightweight grip and airy volume, while cassava extract helps hold styles in place.
The spray also provides heat protection, making it a versatile addition to session kits and salon backbars.
Suitable for fine to medium hair and textures 1A–3C, it boosts root lift, adds definition to blowouts and revives day-two styles with a natural, touchable finish.
What’s more, the spray is infused with Aveda’s Pure-Fume™ aroma, bringing a sensory edge to styling.
Aveda: aveda.co.uk
Luxury wig salon Parrucche is encouraging clients and stylists alike to explore this season’s most sought-after shades without long-term commitment.
The brand has introduced shades of Chantilly Cream Blonde and Cowboy Copper to its wig collection, offering instant colour transformations and flexibility to switch between looks.
Inspired by the soft, refined blondes highlighted in recent trend forecasts, Chantilly Cream (pictured) is a pretty pale blonde hue with bright white tones, whilst Cowboy Copper is a go-to shade for those seeking warmth and depth.
Parrucche: parrucche.co.uk
UKLash has teamed up with Tangle Teezer to launch the Scalp to Strand Set, a limited-edition duo designed to support healthier-looking hair from root to tip.
The collaboration has been created with real-life hair concerns in mind, from postpartum shedding to peri-menopausal changes. UKLash’s bestselling Hair Growth Serum, formulated with clinically proven ingredients such as AnaGain™, is paired with Tangle Teezer’s Extra Gentle Ultimate Detangler, engineered to minimise tension and reduce breakage.
By combining targeted scalp care with low-tension detangling, the set, ideal for salons to retail, offers clients an accessible daily ritual to help reduce fall, strengthen strands and encourage long-term hair resilience.
UKLash: uklash.com
Jonathan Turner and Sophie Lenton of the Hooker & Young Art Team have created the Nura collection, where old world mystery collides with contemporary culture.
Inspired by Moroccan hues and golden light, the collection blends sculpted shapes with rich, radiant tones and soft textures, combined with modern vibes.
Credits:
Hair: Jonathan Turner & Sophie Lenton @hookerandyounghair
Photography: Michael Young @myhairphotography
Make Up: Kirsten Baillie @kirstenbbridal
Stylist: Jonathan Turner
Images: FPA @fivepointalliance
As an ABT member, did you know that you can earn points to upgrade your membership level by leaving a review of your ABT experience on Facebook or Google?
Sharing your experience of being an ABT member is important to us as we’re constantly striving to improve our level of service to you as a valued member. Without genuine feedback, we won’t know where any improvement is needed and neither can we reward our ABT team members who have excelled in their service to you!
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1 review on Facebook or Google will reward you with 15 points which could upgrade your membership to Silver, meaning you could get bigger discounts off your annual ABT insurance and membership!*
• How long you’ve been an ABT member
• What your joining, renewal or claims experience was like
• Your experience of using the ABT website
• The benefits of using your personalised portal
• Any member of the ABT team that has gone above and beyond
• Anything else you’d like to share with us and other members
Scan this QR Code to review us on Google or log onto your Google account and search for ‘Associated Beauty Therapists’.On the right hand side you’ll see information about ABT and Google ReviewsClick on this and choose to Write a Review.
Scan this QR Code to review us on Facebook or log onto your Facebook account and open the page for ‘ABTAssociated Beauty Therapists’.
Click on Review and leave your review for us.
Once your review has been viewed by a member of the ABT team, points will be added to your ABT account and your level of membership will be adjusted on your portal.
