BERTUS, THE BLOODY BUTCHER DON’T YOU BLOODY FORGET TO LIVE!!
AI: JOIN THE SHIFT OR FALL BEHIND? ADAM SZULC I MIGHT HAVE ONE MILLION LIKES SOMEDAY, BUT IT DOESN’T MATTER TO ME.
BARBERSOCIETY MAGAZINE
BRODIE RAESIDE WE’RE CRAFTING PEOPLE’S IDENTITIES, NOT JUST A HAIRCUT.
SUMMER 2025 | #24 | € 15
THE HIGHLIGHTS OF BARBERSOCIETY LIVE 2025!
INTERVIEW
Behind the chair with Brodie Raeside: ‘We’re crafting people’s identities, not just making hair shorter’ When Brodie Raeside (28) swapped boxing gloves for barber shears, he was looking for breathing room, a career that would bend to the will of his passions. What he found instead was a calling that would take him from quiet corners of England to the bustling stages of BarberSociety Live and Taiwan. With Fleetwood Mac as his soundtrack and an eye for longer locks, Raeside isn’t just cutting hair, he’s reshaping how we think about the craft itself. 6
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@brodiethebarber_ @heavyhands.barberstudio @greatbritishbarberbash
SUPER EXPERIENCE 16
Giuseppe Policastro, winner of The Scapicchio Trophy
PURE JOY
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JOSH LAMONACA
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Collection: RACE Hair: Josh Lamonaca (UK) Photography & video: Jordan Doyle @joshlamonaca, @jd_menspire
UNITED KINGDOM
Collection: RACE Hair: Josh Lamonaca (UK) Photography & video: Jordan Doyle @joshlamonaca, @jd_menspire
Check the cool RACE video:
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INTERVIEW
In the heart of Poznań, Poland, there stands a barbershop where traditions aren’t just preserved: they’re passed down like a torch from one generation to the next. At the helm of this family enterprise is Adam Szulc, a master barber with nearly four decades of experience, whose passion for the craft has ignited a flame in his children and helped revitalize Poland’s barbering scene. At four years old, when asked what he wanted to be when he grew up at a family gathering, Adam Szulc gave an answer that would define his entire life: 62
“I want to be the guy who holds a razor and shaves men’s faces.” His grandfather, a barber during the German occupation of Poland in the 1940s, was delighted. That moment marked the passing of a torch that has burned brightly for nearly four decades. Today, Adam Szulc stands as one of Poland’s most respected barbers, a published author, television personality, pioneer of the straight edge movement, former hardcore punk musician, and the first European inducted into the National Barber Museum’s Hall of Fame in Ohio.
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@adamszulcbarber