This year, the U.S. GEM Report shows that entrepreneurs and established business owners continued
to adapt, adjust, and innovate during the second year of COVID-19, practicing caution while still introducing new ideas and sustainable initiatives to drive their goals forward.
The GEM results emphasize a need to support entrepreneurs of all ages and backgrounds. This includes identifying the gaps hindering young entrepreneurs, women, and communities of color, and offering solutions that provide opportunity, connection, and sustainability in support of their vision and create rewarding livelihoods for their stakeholders, families, and themselves.