B2Ai stands for a multidisciplinary team of +/- 140 architects, structural + technical engineers, interior designers & urban planners.
B2Ai is a design practice with more than four decades of experience, with its foundations in a strong multidisciplinary approach. Rooted in collaboration, we bring together architecture, engineering, interior design and urbanism.
This integrated approach allows us to tackle complex briefs; from schools and care environments to residential developments, offices, cultural projects and large-scale spatial planning. Our strength lies in the interaction between disciplines. Different departments work side by side from the earliest concept stages.
In addition to our architectural mission, our structural + technical engineering and interior design departments also operate as independent partners. Led by dedicated experts, they support fellow architects, developers and contractors with high-level design services.
B2Ai Brussels
Rue J. Jordaensstraat 18a
B2Ai Ghent
UCO Tower, Bellevue 5
Antwerp Tower, Frankrijklei 5
B2Ai Antwerp
B2Ai Roeselare
Simon Claeys CCO - Partner
adaptive reuse / mixed-use
History
Management
In 1979, the late Hendrik Vermoortel founded the renowned BURO II in West Flanders. Four years later, the Brussels based ARCHI+I of Philémon Wachtelaer saw the light of day. In 2009, BURO II opened a studio in Ghent. Based on shared values and ambition, BURO II and ARCHI+I merged in 2011 to become one architectural office with three locations.
Since 2017, the team has stood for its people-oriented approach under the name B2Ai. In 2018, Pieterjan Vermoortel became single shareholder and stepped into the role of CEO, further shaping the design practice’s strategic direction and growth trajectory. In 2025, a fourth studio opened in Antwerp.
Xavier Callens CDO - Partner design
Caroline Jacobs COO
Pieterjan Vermoortel CEO
Team Management & Partners
Photography Koen Broos
Years of practice and a solid internal organisation guarantee broad support for collaborators and maximum room for creativity.
PARTNERS
DESIGN
EXTERNAL
Creative Director
DESIGN ARCHITECTS PROJECT ARCHITECTS
Creative Director
DESIGN ARCHITECTS PROJECT ARCHITECTS
Wim Depuydt Creative Director
DESIGN ARCHITECTS PROJECT ARCHITECTS
Wim Depuydt Creative Director
DESIGN ARCHITECTS PROJECT ARCHITECTS
COMMUNICATION TENDERING
Dieter Haemers Creative Director
DESIGN ARCHITECTS PROJECT ARCHITECTS
SUSTAINABILITY KNOWLEDGE LIBRARY
Xavier Callens Chief Design Officer
Xavier Callens
Kevin D’hondt Joost Robignon
Ambroise Crêvecoeur
Vermoortel
de Jong
Simon Claeys Chief Commercial Officer
Robbe De Geyter Director
Frederik Carrein Director
Pieterjan Vermoortel Chief Executive Officer
INTERIOR DESIGN
Bart Decloedt Director
Joost Robignon Director
STUDIO BRUSSELS 1
STUDIO
Caroline Jacobs Chief Operations Officer
Janina Vertriest
Studio Director
STUDIO BRUSSELS 2
Nicolas Michielsen
Studio Director
STUDIO GHENT 1
Steven Martin
Studio Director
STUDIO GHENT 2
Jo Baeke
Studio Director
STUDIO ROESELARE
Frederik Popelier
Studio Director
Jo Baeke Quality Manager
You challenge. You can come to us with your unique project and your ambitions. We take on the challenge of creating added value for people, society, nature and the climate.
We rethink.
With an open mind we analyse the context and the history of the site. We dare to question the programme and your expectations and think out-of-the-box. We investigate the strengths and weaknesses and translate them into powerful concepts.
Together we create.
We do this together. From our shared passion. In open dialogue with governments, specialists, manufacturers, and researchers. In participation with users and local residents.
We create something unique, tailor-made and timeless. Subtle and self-evident. With room for emotion and imagination. We arrive at an integrated, inclusive and generous project. From concept to detail. From master plan to interior design.
You challenge. We rethink. Together we create.
At B2Ai, sustainability is a longterm commitment to shaping a built environment that responds to today’s needs and anticipates tomorrow’s challenges. We see architecture as a catalyst for societal change. As mobility shifts, demographics evolve, climate pressure increases and expectations around wellbeing intensify, the built environment must respond, intelligently and with longterm vision.
Sustainability & Innovation
International expertise
That is why we continuously invest in targeted fields of expertise that strengthen our capacity to design future-proof projects. From circular construction and energy performance to future-oriented workplaces and diverse housing, we deliberately focus on the knowledge domains that will redefine architecture. By embedding this expertise directly into our multidisciplinary teams, we ensure that innovation is not an add-on, but an integrated design driver.
Adaptive reuse & Renovation
Brussels & Metropolitan context
Future-oriented Learning & Care
Collaborative working environments
Densification & Mixed-use
Housing diversity & Habitats
BRUGES
ANTWERP
GHENT
ROESELARE
KORTRIJK
BRUSSELS
MONS
NAMUR
CHARLEROI
Projects Across Belgium & abroad
B2Ai has built up extensive know-how and its references include mixed-use, residential, office, commercial & urban projects, as well as schools and centres for (health)care, sports & culture.
With experience in both the public and private sector, B2Ai is a strong partner for Design & Build or PPP projects.
Residential
Health & Care Office
Social Housing
Civic Logistics
Bruges fire station
Waterfront mixed-use Waregem
AZ Zeno hospital Knokke-Heist
Ragheno logistics centre Mechelen
The Arch offices Brussels
Drie Hofsteden social housing Kortrijk
Education Culture
Sports Retail & Hospitality
Mixed-use Urban
ICADI mixed-use Liège
Green C mixed-use Ostend
Egied Van Broeckhoven School Brussels
Durmehal swimming pool Lokeren
Kursaal theater Ostend
Wienerberger showroom Londerzeel
interior design
B2Ai interior design is a dedicated team of interior designers specialising in innovative, sustainable and bespoke interior concepts.
Their tailor-made projects are rooted in collaboration, driven by a shared passion and enriched through open dialogue with specialists, manufacturers and researchers. Clients and end-users are actively involved throughout the process.
B2Ai interior design offers a fully integrated service from its studios in Brussels, Ghent, Roeselare and Antwerp. Their multidisciplinary approach and 45 years of experience ensure seamless collaboration from concept to delivery.
The team has built up extensive know-how and its references include centres for healthcare, sports, and culture, schools, offices, as well as commercial and residential projects.
Integrated & sustainable design approach
Our interior designers take a holistic design approach, supported by in-house teams of architects, stability, and technical engineers. This integrated approach leads to considered design choices and seamless execution. We deliver projects within agreed deadlines and budgets, with a strong focus on sustainability.
User-centric solutions
We put the end user first and approach every project from a user-centred perspective. Using scenariobased design, we identify your needs and desires and translate them into spatial solutions that promote user well-being. This collaboration results in innovative, sustainable interiors that are fully customised.
45 Years of expertise & experience
With 45 years of experience, B2Ai interior design is your reliable partner. Our projects stand for clarity, modernity and flexibility, reflecting our focus on functional and sustainable design. They are timeless and contemporary.
Westwing Tower Roeselare
The tower’s completion marks the symbolic culmination of the Westwing Park business complex. As a monumental gatehouse, it responds to today’s challenges in mobility, sustainability and workplace livability.
Both the tower and the park embody the integrated vision of B2Ai, where urban planning, architecture, engineering and interior design are meticulously intertwined.
Programme Newly built office tower
Location
Westwing Park, Kwadestraat, Roeselare
Client
Steenoven & Cennini Holding
Surface area 15,000 m²
Photography Klaas Verdru
B2Ai offices Roeselare
Programme
Newly built offices
Location Westwing Tower, Kwadestraat, Roeselare
Client B2Ai
Surface area
640 m²
Photography Klaas Verdru
Black ceilings, concrete-gray walls and carpet, combined with furniture in warmtoned pine veneer and mint green accents, create a sense of calm and harmony while exuding energy and strength. The color accents subtly nod to the traditional drawing tables of the past.
A sequence of open office zones and acoustically enclosed spaces divides the office into smaller entities. Without adding extra walls, the available space is naturally segmented into different working zones.
The open-plan office is seamlessly divided into zones assigned to each department. Flex workstations are spread out to encourage interaction among employees.
Through the strategic placement of meeting rooms and the closed functions, the office is divided into smaller, acoustically defined zones.
The office provides a variety of workspaces, from enclosed focus areas to collaborative spaces.
Entry is through our multi-purpose café, offering a warm welcome. It serves as a central meeting point daily. This space reflects the B2Ai way of working: collaborative and accessible.
Carefully selected sustainable and circular materials create a warm, welcoming atmosphere.
Steenoven offices Roeselare
Programme
Newly built offices
Location Westwing Tower, Kwadestraat, Roeselare
Client
Steenoven
Surface area
1,060 m²
Photography Klaas Verdru
The interior concept features a harmonious blend of dark wood veneer, natural stone and light carpeting, crafting a warm and welcoming ambiance. Curved glass walls elegantly connect the interior design with the architectural character of the Westwing tower.
Alheembouw offices Oostnieuwkerke
Programme
Newly built offices
Location Roeselarestraat, Staden
Client Alheembouw
Surface area
3,000 m²
Photography
Nicolas Theunis
Deltalight
The Alheembouw offices are designed as a round, compact garden pavilion closely connected to the surroundings. The central patio maximises natural light intake and creates surprising visual contacts.
Pro League offices
Diegem
Programme
Newly built offices
Location
The Wings, Culliganlaan, Machelen
Client
Belgian Pro League
Surface area
700 m²
Photography
Nathan Everaerts
Central to the interior concept is The Mothership. This multifunctional sofa organises the space and meets the needs specified by the client. It provides space for internal meetings, breaks, e-gaming competitions, and medium-sized events.
Around The Mothership, acoustically closed meeting boxes, each with its own color palette, create buffers between the various open spaces. They enhances Pro League’s organisation’s identity.
The final materials and color choices were made in collaboration with art director Ludovic Beun and Studio Stories.
Wienerberger showroom Londerzeel
Programme
Renovation showroom
Location
A12, Londerzeel
Client Wienerberger
Surface area
1,610 m²
Photography Wienerberger
A new central pavilion provides a convenient space for customers to connect with the Wienerberger showroom advisers.
Fifteen years after B2Ai initially designed the Wienerberger showroom in Londerzeel, the request came to update the original concept.
The traditional showroom setup was given a fresh makeover with a focus on Customer Experience, transforming the purchasing process into an engaging experience.
In collaboration with the Wienerberger team, a digital environment was created where visitors can interactively combine materials, resulting in a digital goodie bag. Inspiration boxes and technical models were integrated into the showroom, serving as additional sales tools.
Egied Van Broeckhoven School Brussels
Programme
Circular conversion of a bottling plant into an open school
Location
Van Humbeekstraat, Sint-Jans-Molenbeek
Client Ignatius Scholen in Beweging
Surface area
13,000 m²
Photography
Stijn Bollaert Alheembouw
In the multicultural neighbourhood in Sint-Jans-Molenbeek, a brand-new Jesuit school has opened in the former bottling plant of the Vandenheuvel brewery. This project brings the school’s ambitions to life, focusing on sustainability, smart infrastructure, and community connections.
Our interior designers are experts in understanding complex design challenges, including creating innovative learning environments.
The interior concept for the Egied Van Broeckhoven School respects the cultural value of the industrial heritage. The robust structure of the old bottling plant is kept as visible as possible and the checkered floors subtly reference the past.
The interior design promotes interaction between teachers, students, and the community. Carefully designed pinewood elements create a welcoming atmosphere where everyone feels at home.
AZ Zeno Hospital Knokke-Heist
Programme
Newly built hospital
Location
Kalvekeetdijk, Knokke-Heist
Client AZ Zeno
Surface area
52,000 m²
Photography
Milosz Siebert
Kris Dekeijser
Rejecting traditional clinical aesthetics, AZ Zeno embraces warmth & familiarity, creating an inviting space that serves as a healing environment rather than a conventional hospital.
Ceci n’est pas un hôpital (but a healing environment)
Tandens dental clinic Roeselare
Programme
Newly built dental clinic
Location
Meensesteenweg, Roeselare
Client Tandens
Surface area
1,000 m²
Photography Bart Heijnens
Large glass panels create a bright and open ambiance. White terrazzo floors and white solid surface furniture create a harmonious combination with the larch wood elements.
De Zande youth institution Beernem
Programme
Renovation & newly built youth institution
Location
Sint-Andreas, Beernem
Client Flemish government Agency for Youth Welfare
Photography
Danica Kus
Klaas Verdru
The closed institution for young girls in Beernem was developed in several phases. The project consists of a school, a sports complex, a renovated barn and group accommodations organised into closed, semi-open, and open residential groups. As the girls progress through the program, they transition along this path from closed to more open living environments before their reintegration.
Aurélys residential & care hotel Desselgem
Programme
Newly built residential care centre
Location
Grote Heerweg, Waregem
Client Aurélia
Surface area
9,500 m²
Photography Klaas Verdru
The cafeteria, combined with a restaurant, is housed in a pavilion distinguished by its expansive floor-to-ceiling glass panels. These large windows foster a sense of openness and connection to the surroundings.
The contemporary, high-quality material palette, featuring green-tinted concrete, concrete plywood, and birch multiplex, is consistently applied throughout the interior concept. As a result, the project resembles a hotel much more than a residential care centre.
Private housing
Apartment G. Knokke
Photography
Jan Verlinde
Apartment S. De Haan
The marble structure of the kitchen island evokes the wave movement of the sea.
