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2026 Marketing and 2027 Sponsor Guide

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US AboutAbout

The Association of Aquatic Professionals is the industry’s leading organization for aquatic professionals. Among its primary focus, AOAP strives to promote coordination and cooperation between all aspects of the industry: programming, management, operation and maintenance and facility design.

The Association of The Association of Aquatic Professionals is Aquatic Professionals is a Non-Profit 501(c)3 a Non-Profit 501(c)3 Organization. You are Organization. You are among many who have among many who have chosen to be involved chosen to be involved with a cutting edge with a cutting edge professional professional membership-based membership-based organization. It is our organization. It is our goal to bring together goal to bring together professionals from all professionals from all aspects of aquatics to aspects of aquatics to network, educate, network, educate, advocate, enrich, and advocate, enrich, and improve the aquatics improve the aquatics industry across the industry across the United States and United States and internationally. internationally.

MarketingMarketing

OPPORTUNITIES OPPORTUNITIES

WEBSITE ADVERTISEMENTS

BANNER ADVERTISEMENTS

Banner ads located throughout the site Price dictated by ad placement and

advertisements

POP-UP ADVERTISEMENTS - $1425 (4 WEEKS), $2150 (8 WEEKS) OR $2875 (12 WEEKS)

Add a pop-up advertisement to the website for 4, 8 or 12 weeks

CONFERENCE ADVERTISING

MOBILE APP ALERT - $1525

Push your message to the palm of attendees’ hands! Mobile app alerts are key drivers of booth traffic and keep your brand top of mind. One Alert Sponsor per day of the conference (Monday - Thursday)

ATTENDEE PACKET INSERTS - $1750

Promote your booth or products to all conference attendees by providing 1,400 flyers to be included in delegate bags Details regarding flyer delivery deadlines to the AOAP office will be sent with sponsorship confirmation

ADVERTISING Weekly e-Newsletter Weekly e-N

Standard member prices below include participation in 4, 8 or 12 consecutive weekly newsletter editions (see full pricing on page 9). Package discounts are available. All ads can be submitted in JPG or GIF formats with a max file size of 40K

BANNER ADS

Add your banner ad to the website for $500!

LEADERBOARD

This premier position provides your company with top exposure and quality traffic

LOWER LEADERBOARD

The lower leaderboard gives your company a prominent position right under the AOAP masthead

TOP BANNER OR BOTTOM BANNER

Banner ads allow your company to combine text, colors, and graphics into a unique sales message for committed buyers

PRODUCT SHOWCASE Add your box ad to the website for $500!

HORIZONTAL PRODUCT SHOWCASE

Highlight your latest product with this placement and include a photo, 5-word headline, 50-word description, and link to your site

Ad Dimensions: 275 x 175

VERTICAL PRODUCT SHOWCASE

Highlight your latest product with this placement and include a photo, 5-word headline, 50-word description, and link to your site

Ad Dimensions: 175 x 275

Ad Dimensions: 580 x 70
Ad Dimensions: 468 x 60
Ad Dimensions: 728 x 90

BOX ADS AND CALLOUTS

VIDEO AD

Add a video link for your company Must link to a YouTube URL

Ad Dimensions: 300 x 159

BOX AD

This large-format position provides your company with good exposure in the body of the news brief, bringing quality traffic to your website

Ad Dimensions: 300 x 250

CALLOUT TEXT

Integrated into the feel of the brief, a callout text ad targets your buying audience with an image, 5-word headline, and 25 word description

SPONSORED CONTENT

5 unique headlines, logo with max width of 150 px

Ad Dimensions: 150 x 100

SOCIAL TEXT AD

Integrated into the feel of the brief, a callout text ad targets your buying audience with an image, 5-word headline, and 25 word description

Ad Dimensions: Icon - 35 x 35 & Main - 215 x 85

ARTICLES

FEATURED ARTICLE - $1875

Feature your best content with this placement and include a 5-7 word headline, 50-word description, and link to the article of your choice File Format: Text

Full AOAP Weekly Price List

ADVERTISING WITH AOAP HAS BEEN A GREAT WAY TO REACH

List each marketing opportunity you’d like below including the type of advertisement and duration below

Return your form with payment to 22932 E Oriole Way, Queen Creek, AZ 85142 or reach out to Kirsten Barnes at kirsten@aquaticpros.org to receive your agreement and payment link virtually.

GeneralGeneral

SPONSOR SPONSOR OPPORTUNITIES OPPORTUNITIES

In addition to the Annual Conference & Expo sponsorship opportunities listed in the following pages, AOAP offers sponsorship of some of our key initiatives.

Monthly Membership Meeting Sponsor - $250

Monthly Membership Meetings are held during the Spring, Fall and Winter and offer members the opportunity to receive Association updates and participate in panel discussions about emerging topics as they navigate their roles in programming, leadership, risk management and maintenance The meeting sponsor will be recognized in the social media posts & meeting registration leading up to the event and will have an opportunity to introduce themselves during the meeting.

AOAP Swim Lesson Grant Sponsor$10,000

Identify your company as a promoter of water safety throughout the nation. Help AOAP provide swim lesson grants to communities in need for those that cannot afford to become water safe

Sponsorship includes

Your logo in the Sponsor section of the website

Recognition on the Grant webpage

Recognition in all grant recipient announcements

One complimentary booth at the Annual Conference

Recognition in the conference app, on sponsor signage and during the keynote at the annual conference

AOAP Lifejacket Grant Sponsor - $12,500

Provide opportunities for grant-awarded organizations to educate their communities on life jacket safety This sponsorship makes over 800 Coast Guard-approved life jackets available to Association member facilities who provide water safety and swim lesson programs.

Sponsorship Includes:

*Unique recognition plaque

*Double exhibit booth at the Annual Conference and Expo

*Recognition in the conference mobile app

*Complimentary logo placement for a year on the AOAP home page and sponsor page

*Company recognition on all large signage during the conference

*Catalog/flyer placement in all conference attendee bags (sponsor provided)

*Logo placement in the AOAP Weekly newsletter

Life Jacket Grant F

BROOKS FAMILY YMCA

CHARLOTTESVILLE, VA

This contribution allows us to further promote safe swimming practices and ensures everyone enjoys the water securely We're excited to integrate these life jackets into our programs!

Thank you to our partner!

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CITY OF BRENHAM

BRENHAM, TX

The City of Brenham Blue Bell Aquatic Center is beyond grateful for the generosity of AOAP Life Jackets Grant and look forward to finding more ways for these life jackets to benefit our community.

CONFERENCE CONFERENCE AboutAbout

The AOAP Annual Conference and Exposition, in conjunction with the National Drowning Prevention Alliance conference, is a premiere aquatic industry event attracting over 1400 attendees, featuring prominent industry educators, and connecting over 125 vendors with decision-makers on the Expo Hall floor.

Feb 6 - 7

Feb 8 - 11 Feb 9 - 10 Expo Hall Feb 11 - 13

Pre-Conference Workshops & Board of Directors Meeting

AOAP Annual Conference & NDPA Annual Conference

Aquatic Technician School, Feb 8 - 9

Tuesday, February 17 - Expo Hall Grand Opening, 5:30 - 8 pm Wednesday, February 18 - Lunch & Exclusive Expo Hours, 12 - 3 pm

Post-Conference Workshops & Directors School

In addition to over 85 educational sessions offered and engaging gen sessions, attendees have the chanc visit with over 125 exhibitors in the Hall. And with buying power right th front of them, vendors make mean connections.

At AOAP Annual Conference and Expo, we work hard and we play hard! Monday night is a warm-up to the AllConference Social on Wednesday - a great place to get to know other professionals in the industry!

LAYOUT Exhibit Hall Exhibit Hall

Each booth includes a trash can, table and two chairs. Two full conference

Each booth includes a trash can, table and two chairs. Two full conference registrations for vendor employees working your booth are also included, registrations employees working your and additional registrations are available at a discounted price Vendors price. are encouraged to attend conference from Opening Keynote on Monday through the Endnote on Thursday . through

ReservedforReservedfor PremierPremier Vendors! Vendors!

Learn more in the Learn more sponsorship sponsorship section! section!

Title

Organization

Street Address

ZIP Code Requested Booth #(s)

BOOTH INFORMATION

Choose the appropriate size & option for your booth below Non-members should add $250 to all prices

All booths include a table, two (2) chairs, a wastebasket and two employee conference registrations Set up will be Monday and Tuesday, 8 am - 4 pm Exhibit Hall hours are Tuesday, 5:30 - 8 pm and Wednesday, 12:30 - 3 pm Take down is immediately following the closing of the show hours on Wednesday

*Non-Members add $250 to all rates*

by Oct 1

Oct 2Dec 31

Jan 1Jan 31

After Jan 31

Register

A SPONSOR A SPONSOR BecomingBecoming

Association of Aquatic Professionals sponsorship is available to all AOAP Members. Your sponsorship allows the Association to meet its goals while offering you the opportunity to get front and center with on-the-deck buyers at a cost similar to a single print advertisement!

Who You Reach as an AOAP Sponsor

15,000 Conference Attendees 1,295

PACKAGES PACKAGES

With options starting as low as $2000, AOAP has a sponsor package to fit every organizations needs. The following pages outline a variety of sponsor options and the associated benefits Don’t see the right option for you? Ask us about custom sponsor packages designed to meet your needs!

Recognition in the conference mobile app

- $4,500

All Bronze Level benefits plus Unique recognition plaque

One social media recognition post within 90 days of the conference

- $10,000

All Silver Level benefits plus One complimentary 10x10 exhibit booth at the Annual Expo

Exhibit hall floor graphic calling you out as a Sponsor

10 complimentary drink tickets to share with social attendees

Inclusion of a company flyer in the conference attendee packet

Logo included on the website & in the AOAP Weekly

One dedicated email blast

Box ad on Buyer’s Guide webpage

Box ad on Members-Only Buyer’s Guide webpage

All Gold Level benefits plus Access to Premiere Vendor Area (prime location marked with signage)

One additional social media recognition post within 90 days of conference

Your unique # added to conference social media posts 90 days before & 14 days after conference

15 additional complimentary drink tickets to share with attendees at the social

One (1) additional dedicated email blasts & one quarterly box ad in the AOAP Weekly Upgrade to a banner ad on the Members-Only Buyer’s Guide webpage

MainMain

CONFERENCE SPONSORS

$25,000 Each

Recognition on all conference promotional literature including the AOAP newsletter, pre-conference registration materials, conference packets, etc

Recognition in the conference mobile app

Prominent display of your organization logo on a banner in the trade show area

Two (2) complimentary exhibit booths during the Annual Conference

Two (2) complimentary registrations for the Annual Conference

Access to the Premiere Vendor Area (prime location marked with signage)

AOAP Award of Recognition presented during the opening session of the Annual Conference

Six (6) social media recognition posts within 90 days of conference

Your unique # included in social media posts about conference in the 90 days before and 14 days after conference

60-second ad for your company played during the Opening and Closing Sessions

40 complimentary drink tickets to share with attendees at conference socials

Logo included on the website & in the AOAP Weekly

Banner ad in the AOAP weekly for the year, leading up to and through the Annual Conference

Banner ad or button ad on the AOAP website for a year

Four (4) dedicated email blasts

Box ad on Buyer’s Guide webpage

1/2-page ad in Members-Only Buyer’s Guide

& EVENTS & EVENTS MealsMeals

EVENING MEALS & SOCIALS

$11,000 Each - 4 Available

Get ultimate visibility for your organization by sponsoring the Monday night social or Tuesday night exhibit hall dinner (2 sponsors per event). Your sponsorship includes all Platinum-level sponsor benefits PLUS:

Upgrade to a 10x20 booth in the Premiere Vendor Area Company logo on event signage

Your company logo on the printed event ticket

Opportunity to host a 70-minute panel discussion at the Annual Conference

Joint sponsor of one (1) free, live webinar for AOAP members during 2025

ALL CONFERENCE SOCIAL

$12,000 Each - 6 Available

Sponsorship of dinner and activities for all delegates following educational sessions and the exposition hall - our most popular event of the conference! Your sponsorship includes all Platinum-level sponsor benefits PLUS:

Upgrade to a 10x20 booth in the Premiere Vendor Area Company logo on event signage Verbal recognition throughout the event

Your company logo on the printed event ticket

Opportunity to host a 70-minute panel discussion at the Annual Conference

Joint sponsor of one (1) free, live webinar for AOAP members during 2026

Sponsor lunch for attendees at the Vendors Social with logo’d cups or napkins available for an additional fee upon request. Receive all Platinum-level sponsor benefits PLUS yupgrade to a 10x20 booth in the Premiere Vendor Area our name included as a sponsor of the meal in the conference app and printed guide and your logo included on signage in the exhibit hall meal area

EXHIBIT HALL LUNCHEON $11,00 Each - 4 Available PAGE 23

MORE WAYS TO GET

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DELEGATE BADGES -

$12,000

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Turn attendees into walking advertisements for your business by sponsoring the AOAP badges. Receive all Platinum-level benefits in addition to your design on the delegate badges. The Association provides the badges and will work with you to create an appealing design

DELEGATE CONFERENCE BAGS -

$12,000

Increase your company’s visibility by adding your logo and tagline to a conference bag distributed on-site to all attendees with their registration materials. These bags are widely used throughout the show to carry conference and exhibit hall materials. Receive all Platinum-level benefits in addition to your design on the delegate bags. Bags are produced by AOAP, and we work with you on the design to enhance your brand awareness

HOTEL

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KEY SLEEVES - $7,500

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Provide attendees with a constant reminder of your company during the conference AOAP will aid you in creating a design that showcases your brand Everyone checking in to the conference hotel will get a consistent reminder of your company. Additionally, receive all Gold-level benefits!

CONFERENCE MOBILE APP - $11,000

Your sponsorship provides a robust mobile application that attendees use throughout the conference to navigate through the exhibit hall, schedule sessions, maps, sponsors, sessions, network with attendees and speakers, and more Additionally, receive all Platinum-level benefits PLUS one dedicated mobile alert sent out through the app during conference!

Promote your booth or products to all conference attendees by providing 1,300 flyers to be included in delegate bags Details regarding flyer delivery deadlines to the AOAP office will be sent with sponsorship confirmation You will receive acknowledgment in our conference sponsor listings and on the AOAP website

Take advantage of more ways to get noticed at conference! Each of the options below includes all general benefits as well as additional benefits. See page 21 for more information on general sponsor benefits, or reach out to create a custom package!

Take advantage of more ways to get noticed at conference! Each of the options below includes all general benefits as well as additional benefits. See page 21 for more information on general sponsor benefits, or reach out to create a custom package!

50/50 RAFFLE SPONSOR - $7,500

The 50/50 raffle is one of the most fun events at conference with excitement generated through ticket sales Monday - Wednesday including announcements made at all all-conference events and in sessions. The 50/50 sponsor will receive all Gold-level benefits PLUS recognition during raffle announcements, logo on raffle tickets, and two additional social media posts.

RAGE SPONSOR -

$20,000 OR $ 5,000

Sponsor the open bar at the Monday night networking social ($11,000), Tuesday Night Exhibit Hall Grand Opening ($11,000) or the Wednesday Night All-Conference Social ($12,000) Receive all Platinum-level benefits PLUS upgrade to a 10x20 booth in the Premiere Vendor Area, your company logo on event signage, your company logo placed on all bar stations at the event, and sponsor a live webinar in 2026.

PHOTOGRAPHY SPONSOR - $12,000

Professional photography not only captures great moments, but it also helps serve AOAP through providing high-quality future marketing pieces and enhances the content we can share with attendees The Photography Sponsor will receive all Platinumlevel benefits PLUS recognition during conference socials and events as the official Photography Sponsor. You’ll also work directly with the photographer to capture a 90-second PSA for your company while at conference, and you’ll be recognized as the sponsor of the conference wrap-up video!

SoldSold

Promote your booth or products to all conference attendees by providing 1,300 flyers to be included in delegate bags Details regarding flyer delivery deadlines to the AOAP office will be sent with sponsorship confirmation You will receive acknowledgment in our conference sponsor listings and on the AOAP website

PAGE 25

A/V SPONSOR -

$12,500

Education opportunities are what the Association of Aquatic Professionals Annual Conference is all about, and your sponsorship helps make sure that each session provides a great experience. The A/V Sponsor will receive all Platinum-level benefits PLUS recognition on all education room signage as the A/V Sponsor.

Or! Sponsor a/v for a single room for only $500 / day! Be recognized on the room signage, in the digital session guide & in the conference app

AQUATIC TECHNICIAN SCHOOL

- $5,000

As the Tech School Sponsor, your company's logo will appear on all room signage, your name will be listed in the printed session guide and in the mobile app, and you will have the opportunity to give a 15-minute presentation about your brand during Tech School and receive one social di t i t th 30 d s leading up to conference *3 Available*

DIRECTOR’S SCHOOL SPONSOR

- $5,000

By Sponsoring Level 1, Level 2 or Level 3 of Director’s School, your company's logo will appear on all room signage, your name will be listed in the printed session guide, mobile app and on course curriculum, and your representative will have the opportunity to give a 15-minute presentation about your brand during Director’s School *3 Available*

KEYNOTE OR ENDNOTE SPONSOR

- $11,000

Become a named sponsor of premier conference speakers for the opening or closing keynote speakers Receive all of the Gold-level sponsor benefits PLUS your logo included as the keynote or endnote sponsor in the printed guide and on room signage

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2026 Marketing and 2027 Sponsor Guide by Association of Aquatic Professionals - Issuu