CELEBRATING A SEASON OF GROWTH
WELCOME TO CANADA, DETROIT LIONS!
ATTEND THE NFL DRAFT IN DETROIT
MEET THE 2024 NFL DRAFT CLASS NFL FLAG SEASON IS BACK!
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CELEBRATING A SEASON OF GROWTH
2023-2024 NFL SEASON
The 2023-2024 season was truly one for the books We would like to thank our valued partners, who've been the cornerstone of our success. Together, we pushed boundaries, ignited passion, and brought the excitement of the game to new heights, delivering an unforgettable experience to fans across Canada. As we reflect on the season, let's revisit some of its defining moments.
Super Bowl LVIII was Canada's most-watched Super Bowl on record, with an average audience of 10 million viewers on TSN, CTV, and RDS.
NFL fandom in Canada hit historic highs during the 2023 season reaching 14.5 million fans nationwide This marks a +13% increase from the 2022 season
Through our Global Markets Program, we proudly have more NFL clubs exclusively activating in Canada than ever before including the Seattle Seahawks, Minnesota Vikings, and Detroit Lions.
WELCOME TO CANADA, DETROIT LIONS!
Get ready to roar, The Detroit Lions are
Last month, the Detroit Lions were officially awarded GMP rights for Canada.
The Global Markets Program (GMP) awards NFL clubs international marketing rights to build brand awareness and fandom beyond the U.S. through fan engagement, events and commercial opportunities.
Looking ahead, the club plans to cultivate and engage Canada’s fanbase through initiatives such as youth football education, localized retail and merchandise offerings, and philanthropic efforts
Get ready for the 2024 NFL Draft! Support your favourite team on April 25 to 27 in Downtown Detroit. See details down below to register and experience the excitement live!
NFL OnePass is your FREE go-to Draft guide. Receive full access to event information including lodging, dining, things to do, FAQ’s, and much more!
APR 25-27, 2024
MEET THE 2024 NFL DRAFT CLASS
This year, there is no shortage of Canadian talent in the 2024 NFL Draft With seven Canadian players on the promising path to the professional ranks, let’s unite in rallying behind our homegrown talent!
Player: Anim Dankwa
Player: Kyle Hergel
Position: Offensive Lineman
Hometown: Toronto, ON
NFL FLAG SEASON IS BACK!
Our NFL FLAG Canada regional tournament dates are now official! Set across six provinces, young Canadian athletes will kick off the action in June. Take a closer look at our regional tournament schedule below!