Tor.ai_Brand Guideline

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Our Purpose

We believe that a data-driven world will make business more efficient, employees more engaged, and the environment more sustainable.

Our Purpose

Being a trusted Digital Transformation Partner and enable organizations to increase sales, profit, efficiency, and productivity.

Our Mission

• Connect 1 Billion Devices.

• To be among the top 5 Industrial IoT companies in India.

• To build a great workplace with a strong, dedicated, and happy workforce.

• Leverage digitization to aid cost control and increase our customers’ efficiency of business growth.

Our Values

We believe that the Transformative Power of People, Machines, and Data can achieve an organization’s growth.

With this belief as our north star, we at Kloudq come together to solve some of the most complex industrial problems using Industrial IoT.

With the emergence of data mining and analytics, decision-making has never been easier. We aim to assist industries in realizing the full potential of data analytics. Capitalizing on our in-house software and hardware development capabilities, we develop tailor-made solutions, helping unlock the untapped business potential across various industries.

OUR HISTORY GUIDELINES

First IoT sales via partner build solution

5K active devices

10K active devices

Initiation of hardware, platform, and application development

Launched construction fleet management suite

In-house state of the art hardware production

Logo

Pursuit of round in a sea of squares.

Actionable Data

It is a long established fact that a reader will be distracted.

Raw Data

It is a long established fact that a reader will be distracted.

Raw Data

It is a long established fact that a reader will be distracted.

Actionable Data

It is a long established fact that a reader will be distracted.

Exclusion Zone

4 x amount of space should the exclusion zone. It is prohibited to use any sort of artwork, typography or any other graphical artifacts between this 4 x exclusion zone.

Proportion

The small on top left side of the logo should considered as the reference for measurement. That circle is measured 1 x

Minimum Size

40 px is the minimum height size of Tor Logo.

80 px is the minimum height size of Tor Loco, Lenz, Equip, Shield.

120 px is the minimum height size of Tor Loco Electric Vehicle & Heavy Equipment.

] 40px Minimum Size

Logo Usage

Must be legible and maintain the integrity of its form

There are two forms in which Tor Logo can appear with the wordmark inside a square, or a standalone wordmark.

Logo with Square

This unit serve as Tor app and website Icon.

Standalone wordmark

This unit is the primary brand logo and must be used across all brand assets including print, digital, and other offline media.

Product Logo

This unit is the product logo and must be used across all brand assets including print, digital, and other offline media.

Color

Printing Palette

CMYK

Digital Palette RGB

HEX : Red: #F05536

Red: 240, 85, 54

RGB : CMYK : Red: 0, 86, 100, 0

HEX : Red: #F6490D

Red: 246, 73, 13

:

:

: Dark Blue : #1E1D1A

Dark Blue : 30, 29, 26

Dark Blue : 95, 95, 95, 95

Dark Blue : #111111 HEX :

:

: RGB : CMYK : Red: 0, 86, 100, 0

Dark Blue : 0, 0, 0

Dark Blue : 75, 68, 67, 90

Main Primary

Chinese Black

Main Secondary

Orange Red

#4D4D4D
HEX : #666666
HEX : #111111
HEX : #F86D3D
#FAA183
#F98A64
#FBB49C
HEX : #F6490D

Font

Tor.ai Logo Font

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy

0123456789

‘|\

Product Logo Font

Primary Font

Font Name Lato Font Family Black – Samibold

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm

Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

0123456789

Charts

Icon

THANK YOU

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