What is Ruby-OTM and why it matters?
Ruby-OTM is a patented Omega-3 delivery platform developed by Naturmega and exclusively distributed in Europe by Rawbids. It represents a breakthrough in how essential fatty acids like EPA and DHA are absorbed, transported, and utilized in the body.
Unlike conventional omega-3 oils that float in the stomach and are poorly absorbed, Ruby-OTM uses phospholipids and glycolipids to create a natural emulsion that dramatically enhances bioavailability.
This unique structure allows up to 3x-10x greater absorption, faster delivery to tissues, and superior health outcomes — all while providing a clean-label, sustainable alternative to traditional fish oils.
More than just an ingredient, Ruby-OTM is a flexible platform designed for innovative health solutions in categories such as heart health, brain support, emotional balance, and women's wellness. It combines high-performance functionality with visual appeal (ruby-red color), no fishy aftertaste, and options for marine or vegan sourcing.
This guide is designed to help you understand, communicate, and confidently sell Ruby-OTM at Vitafoods and beyond — equipping you with science-based knowledge, product positioning insights, and ready-to-use answers to common customer questions.
The Name - Ruby-O® — The Jewel of the Omegas
Born from the fusion of cutting-edge science and a passion for human well-being, Ruby-OTM is more than just an Omega-3 ingredient — it’s a breakthrough in cellular nutrition.
Named after the ruby, one of the world’s most precious gems, Ruby-OTM represents purity, rarity, and exceptional value. Just as a ruby stands out among stones, Ruby-OTM shines among Omega-3s — thanks to its patented phospholipid technology that delivers superior absorption, faster action, and enhanced synergy with other ingredients.
What is Omega-3 and Why It Matters?
1. Omega-3 fatty acids are essential fats that play a crucial role in maintaining human health — particularly for the brain, heart, eyes, and inflammatory response. Since our bodies can't produce them on their own, they must be obtained from food or supplements. The most beneficial forms are:
EPA (Eicosapentaenoic acid) DHA (Docosahexaenoic acid)
These are commonly found in marine sources like fish oil and krill oil. However, absorption and bioavailability of Omega-3s vary widely depending on the form in which they are delivered — triglycerides, ethyl esters, or phospholipids.
By combining Omega-3 and phospholipids, Ruby-OTM offers a next-generation solution for specialized nutrition, outperforming conventional Omega-3 supplements in both effectiveness and innovation potential.
2.
Why is Omega-3 at the heart of Ruby-OTM, and what makes it different?
Ruby-OTM is a patented, next-generation omega-3 delivery platform developed by Naturmega. It consists of a synergistic blend of non-polar lipids (EPA and DHA) and polar lipids in the form of functional phospholipids (linked to EPA and/or DHA), structurally optimized through enzymatic processes.
This architecture maximizes absorption, stability, and tissue-specific distribution of omega-3s throughout the body. Sourced from plant-based lecithin and omega-3-rich oils (marine or vegan), Ruby-OTM offers superior delivery to the brain, heart, eyes, liver, and other organs, promoting systemic cellular health.
More than just an ingredient, it is a flexible, clinically supported platform for advanced formulations.
WHAT ARE PHOSPHOLIPIDS?
Phospholipids are essential polar lipids and key components of all cell membranes.
Their amphipathic structure allows them to stabilize emulsions, transport lipophilic nutrients, and enhance biological absorption. In Ruby-OTM, phospholipids are enriched with EPA and DHA through specific enzymatic reactions, enhancing their functional properties and compatibility with cellular membranes.
WHAT ARE THE MAIN BENEFITS OF RUBY-OTM?
Enhanced bioavailability up to 3x-10x better absorption than traditional forms the omega-3
Faster and more efficient omega-3 delivery to target tissues
Natural controlled release system for APIs like (for example AINEs)
Synergy with bioactives (e.g., curcumin, CoQ10, vitamins A, D, E, K)
No fishy aftertaste, clean label, shellfish-free, and vegan-compatible
Efficacy supported by Clinically trials
Lipid Bilayer
Nonpolar Tails (Hydrophobic)
Polar Head (Hydrophilic)
Polar Head (Hydrophilic)
WHY IS RUBY-OTM A PLATFORM, NOT JUST A PRODUCT?
Ruby-OTM is a modular and versatile delivery system, designed to integrate seamlessly into capsules, liquids, emulsions, gummies, or functional foods. Its lipid matrix serves as both an active ingredient and a carrier for other actives, enabling customizable formulations for heart, brain, mood, women’s health, and more.
4.
Why is Ruby-OTM a premium ingredient?
Structural validation via NMR ( 31P, 1H, 2D) and chromatography
High oxidative stability and batch to batch consistency
Produced through solvent-free enzymatic synthesis under mild conditions.
Clean label compliant, with marine and vegan sourcing options
Multifunctional: supports standalone benefits and enhances co-formulated actives
WHAT TYPES OF SYNERGIES CAN IT OFFER?
The phospholipid matrix in Ruby-OTM enhances solubility, stability, and absorption of sensitive ingredients. It protects actives against oxidation and digestive degradation and facilitates their intracellular transport and membrane integration — making Ruby-OTM ideal for complex, multi-active formulations.
5.
How does Ruby-OTM support cellular health?
By delivering EPA and DHA in phospholipid form, Ruby-OTM helps restore membrane integrity, improve mitochondrial function, balance inflammation, and support neuronal signaling. These mechanisms drive benefits in neurological, cardiovascular, hepatic, dermal, and immune health.
6.
Why is Ruby-OTM better for specific health applications like brain, heart, or women’s health?
By delivering EPA and DHA in phospholipid form, Ruby-OTM helps restore membrane integrity, improve mitochondrial function, balance inflammation, and support neuronal signaling. These mechanisms drive benefits in neurological, cardiovascular, hepatic, dermal, and immune health.
7.
How does Ruby-O’s emulsification technology improve absorption?
Forms a stable nanoemulsion with up to 10,000x greater surface area for enzymes, enhancing absorption under all digestive conditions.
8.
What are glycolipids and why do they matter?
They stabilize the microemulsion or nanoemulsion and improve absorption even in low bile or acidic environments.
9.
What clinical data supports Ruby-OTM?
Clinical trials show higher and faster plasma EPA/DHA levels compared to krill oil and ethyl esters.
10.
Why is Ruby-OTM superior to other omega-3 forms?
Phospholipid-based omega-3s offer higher bioavailability, better stability, and greater tissue affinity than ethyl esters, triglycerides, or free fatty acids. Ruby-OTM delivers more impact at lower doses ideal for targeted health applications.
