BUILD IDEAS. BOOST SKILLS. CREATE FUTURES. An exciting entrepreneurship programme giving young people the know-how to turn ideas into income.
LEARN
LAUNCH
LEAD
SUCCEED
Practical skills in business, finance & entrepreneurship.
Develop & pitch business ideas.
Build confidence in leadership & teamwork.
Unlock future potential.
Information for educators
Every successful business starts with an idea — this programme is about helping young people discover what they can build.
LET’S MAKE BUSINESS EXCITING! ABE Business Builder is a practical, engaging programme that builds entrepreneurial thinking, confidence and real-world skills. It’s designed to prepare young people for the real work of business. ABE Business Builder enables students to learn by doing — developing ideas, listening to feedback, making decisions and understanding how business works in practice. The programme is designed for forward-thinking schools, to elevate their curriculum by developing essential future skills including:
Entrepreneurial mindset & creativity
Problem-solving & decision-making
Financial awareness & real-world understanding
Confidence, teamwork & communication
ABE Business Builder can be offered as an enrichment programme or integrated into your school’s timetable. Key benefits for schools: Strengthens your future skills offering Enhances student engagement and participation Supports international and skills-based curricula Differentiates your school in a competitive market
TEACHING SUPPORT A PowerPoint class presentation for every session. A teaching session plan for every topic. Links to illustrative videos in every session. Handouts for all activities.
KEY FACTS Suitable for ages 12 and above (content can be adapted according to students’ ability). Designed for classroom delivery. 10 sessions. Recommended session time: 90 minutes.
You don’t need to be a business specialist to deliver ABE Business Builder. It comes with a complete teaching pack that gives teachers everything they need to deliver the programme from day one!
A digital ABE certificate for every student.
CONTENT Under each title we’ve listed the main topics covered in the session. Session 1: Thinking like an entrepreneur Understanding entrepreneurship Using problems and passions to identify business opportunities Assessing the viability of a business idea Building your business profile
Session 2: Competition and understanding your customers Understanding competitive forces Creating a competitive advantage Identifying target customers and using demographics Conducting market research and designing a questionnaire
Session 3: Supply and demand, barriers to entry, creating a SWOT analysis The principles of supply and demand (and how this applies to digital businesses) Barriers to entry - and which types of businesses face greater challenges SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis Applying SWOT to your business idea
Session 4: Building a value proposition Understanding a value proposition and how to create one Building the value proposition for your own business idea
Session 5: Sales, marketing and customer service Confident face-to-face sales & recognising the drivers for purchase decisions Understanding how the five Ps of marketing link to business growth Using sales channels to expand business opportunities Choosing the right promotional mix Branding Building a marketing plan
CONTENT CONTENT Session 6: Sustainable operations and responsible business Understanding business operations Creating an operations map and plan Recognising the impact of good environmental, social and governance (ESG) on business success Identifying and improving ESG issues in different business scenarios Building your own responsible business operational plan
Session 7: Pricing and profit Knowing the importance and challenge of setting the right price Understanding the difference between direct and indirect costs Recognising the impact of supply and demand, price elasticity and income elasticity Completing a price-setting scenario Understanding the difference between profit and cash flow Assessing the merits and risks linked to an investment opportunity
Session 8: Finance, responsibility and growth Understanding the factors that affect business growth and the impact of poor financial management Awareness of personal strengths and weaknesses Budgeting personal finances wisely Sources of finance and the risks associated with them Understanding the wider behaviours that help a business to grow Building a business growth plan
Session 9: Business structures and enterprise for good Knowledge of basic business structures: sole trade, partnership, company, social enterprise and not-for-profit Understanding the meaning of limited liability Recognition of the positive and negative impact of business Understanding how businesses can be a force for good Designing and pitching your own social enterprise
Session 10: Building your business plan and pitch Presentation skills Pitching to investors Turning the Business Builder learning into a viable business plan
ADAPTABLE FOR EVERY CLASS SIZE Depending on your school's cohort size, discussions and activities can be completed by students working in groups, pairs or individually. The content has been written so that it is at the discretion of the teacher. What matters is that everyone shares ideas, contributes to discussions and gets involved in the activities. This will help to develop that future-skills crucial entrepreneurial mindset, along with a host of other benefits such as confident speaking, teamwork and leadership.
PROGRESS TO A FORMAL QUALIFICATION What next? Offer students the chance to progress to a formal qualification with the: ABE Level 3 Certificate in Business Start-up It's the natural follow-on to Business Builder and is the equivalent to an A-level! Go to www.abeuk.comcourses-qualifications/qualification/abe-level-3certificate-business-start to learn more
Partner with us today! Go to: www.abeuk.com/business-builder Email: info@abeuk.com Or contact your local ABE manager: www.abeuk.com/your-local-abe-contact