2 minute read
HOW'S THE MARKET?
Or more appropriately, how's YOUR business. As Clint Fouts exclaimed on today's webinar, you need to ask the question, "What you are trying to accomplish?" This gets the inquiry going in a different direction and Mike agreed, saying that some people he was talking to, explained that they were getting a divorce. Answers may be given that will lead the discussions in many ways to help both the agent and also the potential clients. In my opinion, as I am into my 50th year in real estate business, the market is always good!
As my friend Blanche Evans, from Realty Times wrote in her book, back in 2008, MAKE MONEY IN ANY REAL ESTATE market! Her book is called, “BUBBLES, BOOMS and BUSTS".
Blanche also wrote 2 books for NAR called GUIDE TO HOME SELLING and GUIDE TO HOME BUYING.
So here are some thoughts that will probably keep agents on the right track in their careers is practiced consistently. I will start with a classic that was explained in many meetings by the master himself, CLAY FOUTS! He went into a Circle K store and bought something and met a nice fellow that was working the counter. He laid down his money to pay and also his business card-Clay always made conversation with people. The clerk said, “Ah yes - West USA – I bought my house from you folks about 3 years ago." Clay said, "Great-who was your agent?" Clerk said, “I don't know, and I never heard from him again!"
Think about it -what possibilities existed here for this long-gone agent? Did the clerk have needs now? NO? Then what about his family or customers he is serving – could he have recommended a wonderful agent and company?
Now then, I have a story of Bob and Mary, that they wrote for me where they recommend that you hand out business cards every day. They do and hand one to a gentleman they were chatting with in Hawaii that was from Chicago. He told them that he has a sister and Mother in Mesa. They also said, if you ever get to Mesa AZ, please stop in for a cup of coffee. EIGHT MONTHS LATER, they got a call from a woman who said, you don't know me, but you met my brother In Hawaii. I want to sell my home; my fiancé wants to sell his home and then we want to buy one together. We are getting married! Then, her brother that they met In Hawaii, came to Mesa to sell their mothers home which Bob and Mary listed and sold.
THEN, the first couple decided to sell their home they bought from Bob and Mary, and upgrade to a different one. Bob and Mary Millard of the Mesa office got a total of 7 transactions from a card they handed out In Hawaii to a fellow from Chicago! Their daily practice and advice to agents is hand out cards every day!
Also, the real pros in this business have been here for years as I have, and practice good habits to keep business flowing no matter what people think about “the market fluctuations.” So remember, what Blanche wrote-MAKE MONEY IN ANY REAL ESTATE Market!
