Protean Hospitality

Protean Hospitality Partnership is an acknowledged thought leader in the complex world of Hospitality marketing, branding and experience design.

Ten Immutable Laws of Boutique Hotels
March 17, 2016
by Laurence R Bernstein
Brand confusion: Are loyalty programs part of the problem or part of the solution
October 29, 2015
by Laurence R Bernstein
Understanding micro macro and meta experiences
October 29, 2015
by Laurence R Bernstein
Soft branding: the answer to everything?
October 29, 2015
by Laurence R Bernstein
Will Customer Experience Design Replace Marketing
May 28, 2015
by Laurence R Bernstein
The Four Cornerstones of Branding
May 8, 2015
by Laurence R Bernstein
Facing the Big-Brand Juggernaut: How to Compete Against the Big Guys
January 14, 2015
by Laurence R Bernstein
Is behavioral economics a game changer in hospitality marketing
October 15, 2014
by Laurence R Bernstein
New Insights into Luxury Branding in the Hospitality Business
July 24, 2014
by Laurence R Bernstein
The Millennials: Leading to the Damnation of Hotel Brands?
March 12, 2014
by Laurence R Bernstein
Understanding Brand Experiences that Lead to Customer Loyalty
March 12, 2014
by Laurence R Bernstein
Paradox of Hotel Choices
March 10, 2014
by Laurence R Bernstein
Managing and Profiting from Emotional Engagement in the Hospitality Industry
March 10, 2014
by Laurence R Bernstein
The Holy Grail: Achieving Customer Loyalty in a Loyalty Free Universe
March 10, 2014
by Laurence R Bernstein
New Lessons in Customer Experience Management
March 10, 2014
by Laurence R Bernstein
Consumer Understanding of Hotel Market Segments
July 10, 2013
by Laurence R Bernstein
Hospitality Loyalty Programs: Help or Hinder
April 1, 2013
by Laurence R Bernstein
Protean Hospitality E-Brochure
October 29, 2012
by Laurence R Bernstein
Introduction to Protean Hospitality Partners
September 27, 2012
by Laurence R Bernstein
Protean Hospitality Brand Emotion Study Findings Detail
September 10, 2012
by Laurence R Bernstein
Protean Study of Housekeeping Trade-offs
August 21, 2012
by Laurence R Bernstein
Protean Hospitality Brand Emotion Study
June 7, 2012
by Laurence R Bernstein
Who is really suppressing room rates?
December 20, 2010
by Laurence R Bernstein
Protean Guest Experience Audit
October 12, 2010
by Laurence R Bernstein
Our Scorecard Exercise
July 12, 2010
by Laurence R Bernstein
Protean White Paper Understanding Luxury in the Hospitality Business
June 28, 2010
by Laurence R Bernstein
Opinion -- Hotel pricing in crisis
June 28, 2010
by Laurence R Bernstein
Protean White Paper -- how business travelers choose hotels
June 27, 2010
by Laurence R Bernstein
Yield management effect
June 26, 2010
by Laurence R Bernstein
Protean White Paper -- The Nature of Luxury
June 26, 2010
by Laurence R Bernstein
Protean White Paper -- Understanding Business Travelers
January 22, 2010
by Laurence R Bernstein
Connecting with the LGBT market segment
January 21, 2010
by Laurence R Bernstein
Understanding Luxury in the Hotel Business
January 12, 2010
by Laurence R Bernstein
The Nature of Luxury
January 12, 2010
by Laurence R Bernstein