Tweezerman Holiday 2023

HOLIDAY 2023

Shipping August 15th

PRESTIGIOUS AWARDS

We are proud to be continuously recognized by prestigious beauty awards across the board for our best in quality beauty tools. Our iconic Slant Tweezer has been the recipient of the prestigious Allure Best of Beauty award every year since 2001 and it was awarded Allure’s Hall of Fame seal in 2021 & 2022. Additionally, in 2023 we have won:

o Oprah Daily Editor’s Choice (Best Tweezers: Stainless Steel Slant Tweezer)

o ESSENCE Best in Black Beauty Awards (Makeup: Lash Guard & Comb)

TOP CATEGORIES

Based on total MULO US 2022

Brow Tweezers:

• We make up 7 out of the top 10 selling tweezers.

• Mini Slant Tweezers had an average 95% sales growth vs LY.

Eyelash Curlers:

• +6.3% vs total category +6.0%.

• Our Classic Lash Curler made the top 5 Lash Category items.

Manicure & Pedicure:

• Our combo clipper ranks #1 in the Clipper Segment.

• Neon Nail Files #1 best seller in Nail File Segment

• Pedicure +43.1% vs total category -0.1%

SOCIAL MEDIA OVERVIEW

310k FOLLOWERS

3.39m+ VIDEO VIEWS

13.2m+ REACH

20.8m+ IMPRESSIONS

233k+ ENGAGEMENTS

*Data based on 2022 year

OUR SUSTAINABILITY JOURNEY

We take our commitment to a cleaner and greener Tweezerman seriously. We are on a mission to achieve carbon neutrality by 2030 to manifest our contribution in reaching the global climate target. With the support and leadership of our parent company, the ZWILLING Beauty Group, it has always been part of our core values to conduct business in a socially responsible manner and give back to our global community in a meaningful way. While we celebrate those achievements, we know there is more work to be done. We are on a continuous journey to maximize our sustainable efforts to reduce our impact on the environment.

SUSTAINABLE PRODUCTS

MINDFUL PACKAGING

SOCIAL RESPONSIBILITY

ECO-FRIENDLY PRACTICES

We make durable, high-quality beauty tools. We fully believe in buying better, wasting less.

We use recycled plastic and responsibly sourced materials.

We conduct business with responsibility, respect, and social awareness.

We continue to reduce our consumption of electricity and plastic.

OUR SUSTAINABILITY JOURNEY CONTINUES

TWEEZERMAN SUSTAINABILITY INITIATIVE

We are on a journey to become carbon neutral by 2030. In 2023 we will continue to make strides toward this goal:

In partnership with Climate Partner we will begin offsetting our carbon footprint for all items manufactured in our India facility. We are also exploring a Leaping Bunny Certification for our brand.

OUT OF 528 BEAUTY TOOL SHOPPERS…

• 75% are more willing to purchase from brands who support practices to protect the environment

Our insert cards will transition to FSC (responsibly sourced paper). We will incorporate a “Carbon Neutral” call out with a QR code, certified by Climate Partner, to communicate our carbon offsetting efforts to consumers.

• 60% have used a QR code while shopping in store to learn more about an item

• 76% have made a purchase decision based QR code education

Where to sell????

Retail:

• Pharmacies

• Merle Normans

• Book Stores

• Hardware Stores

• Health Food Stores

• Nail Salons

• Hallmarks

Studio:

• Spas

• Med Spas

• Gift Stores

• Clothing Boutiques

• Lifestyle Stores

HOLIDAY 2023

Our Holiday 2023 collection features highly precise beauty tools wrapped up in Majestic Turquoise and Celestial Fuchsia accents to brighten up this holiday season! The limited-edition collection incorporates key core essentials across brow, lash, nail care, and men in seasonal festive colors perfect for stocking stuffers and gifting.

• Special edition, giftable packaging, designed with windows and hang tabs.

• Expanded assortment with items starting at $12 MSRP.

• Warm berry tones paired with Gold accents.

• Cool icy blues with Silver accents.

• Start Launch Date: 8/15/23.

MAJESTIC TURQUOISE

MICRO MINI SLANT & POINT SET

FEATURES & BENEFITS

Limited Edition Micro Mini Slant & Point Set precisely shapes and defines brows in festive Majestic Turquoise. High quality brow duo is the perfect stocking stuffer this holiday season.

• Micro Mini Tweezer features 25° slanted tip, the perfect angle for working against the brow bone

• Micro Mini Point Tweezer features precision sharp tips for ingrown or baby-fine hairs

• Perfectly aligned, hand-filed tips close evenly and firmly to remove hair from the root

• This product is not tested on animals

• Travel Friendly and TSA compliant

Item code: 4283-R

MSRP: $16

Value: $16

CELESTIAL FUCHSIA

MINI SLANT TWEEZER WITH CASE

FEATURES & BENEFITS

Limited edition Celestial Fuchsia Mini Slant Tweezer has perfectly aligned, hand-filed tips for expert brow shaping. Storage case included.

• 25° Mini Slant Tweezer tip is the perfect angle for working against the brow bone

• Perfectly aligned, hand-filed tips close evenly and firmly to remove hair from the root

• Superior calibrated tension for comfort, control, and true precision

• Travel-Friendly and TSA compliant

• This product is not tested on animals

Item code: 1251-R

MSRP: $16

Value: $18

CELESTIAL FUCHSIA

MINI TWEEZER SET

FEATURES & BENEFITS

Limited edition Celestial Fuchsia Mini Tweezer Set includes our Mini Slant and Mini Point tweezers to precisely shape brows with precision. Storage case included. This set makes for the perfect stocking stuffer.

• 25° Mini Slant Tweezer tip is the perfect angle for working against the brow bone

• Mini Point

Tweezer is ideal for ingrown and baby fine hair

• Perfectly aligned, hand-filed tips close evenly and firmly to remove hair from the root

• Superior calibrated tension for comfort, control, and true precision

• Travel-Friendly and TSA compliant

• This product is not tested on animals

Item code: 4240-R

MSRP: $23

Value: $25

MAJESTIC TURQUOISE

iLASHCOMB & MIRROR SET

FEATURES & BENEFITS

Limited edition set for separating and defining lashes this holiday season. iLashcomb glides through lashes to remove excess mascara and clumps for a flawless lash look. Matching Compact Mirror easily fits in most travel and makeup bags.

• Folding iLashcomb features finely spaced, gold-plated metal teeth that glide through lashes to remove excess mascara & mascara clumps

• Comb folds closed to keep tool clean and protected

• Compact Mirror is the perfect partner when combing through lashes

• Compact Mirror provides 1x/2x magnification that is clear from edge to edge with no distortion.

Item code: 4279-R

MSRP: $18.50

Value: $20

MAJESTIC TURQUOISE

CLASSIC LASH CURLER & iLASHCOMB

FEATURES & BENEFITS

Limited edition Lash Gift Set is essential this holiday season for creating a flawless lash look. Classic Lash Curler in a Majestic Turquoise finish perfectly curls eyelashes and matching iLashcomb separates and defines lashes.

• Curler lifts lashes from base to tip creating a wide-awake look

• Reaches every lash for an effortless curl

• 3 replacement pads included for continued use

• Folding iLashcomb features finely spaced, gold-plated metal teeth that glide through lashes to remove excess mascara & mascara clumps

• Comb folds closed to keep tool clean and protected

Item code: 4241-R

MSRP: $24.00

Value: $28.50

MAJESTIC TURQUOISE

MANICURE GIFT SET

FEATURES & BENEFITS

Limited edition Majestic Turquoise Manicure Gift Set has all the essential tools to care for your nails. Precisely trim, shape, buff, and shine nails to perfection this holiday season.

• Nail Clipper features sharp, strong, stainless steel cutting edges for easy manicure maintenance.

• Nail buffer is dual sided, color-coded and labeled to buff and shine nails with ease.

• Professional quality nail file is dual sided with a 180 grit for shaping and 240 grit for smoothing nail edges with precision. Includes 2 nail files in set.

Item code: 4299-R

MSRP: $12

Value: $15

MAJESTIC TURQUOISE

SKINCARE GIFT SET

FEATURES & BENEFITS

Limited Edition Majestic Turquoise Skincare Gift set features essential tools to cover your skincare needs this holiday season.

• Facial Razor provides easy removal of peach fuzz and gentle exfoliation of dull, dead skin

• Stainless steel blades are sanitary, durable, and easy to clean

• Skincare Tool safely and hygienically removes blemishes. Features a textured body to provide a no-slip grip for added comfort and control.

• Stainless steel is durable and easy to clean

• Facial Razor, Skincare Tool, and 3 replacement blades included

Item code: 4304-R

MSRP: $27

Value: $32.50

GROOMING GIFT SET

FEATURES & BENEFITS

Limited edition Grooming Gift Set features sharp and precise essentials for your nail care routine.

• Nail Clipper features sharp, strong, stainless steel cutting edges for easy manicure maintenance.

• Toenail Clipper has straight blades to reduce risk of ingrown nails.

• The Mini Cuticle Nipper handles like a tweezer, for perfect control while in use. Sharp blades trim cuticles and hangnails with accuracy and ease.

• Professional quality nail file is dual sided with a 180 grit for shaping and 240 grit for smoothing nail edges with precision.

• Nail Clipper, toenail clipper, mini cuticle nipper, and nail file included.

Item code: 4280-R

MSRP: $25

Value: $30.50

Market Goals

• Open New Accounts

• Add additional skus to existing accounts

• Have the opportunity to present Holiday to all

• Educate customers and reps

Feed Back

THANK YOU