Franchise Dictionary Magazine-October-2018

Page 26

fran·chi·see \ fran-chī-zē, -chə-\noun

1. An outstanding franchise owner 2. Helping others through franchise ownership

TED & ELIZABETH BACHMEIER Rush Bowls of Dallas, TX

A

By Jill Abrahamsen

lthough Ted Bachmeier held an executive position in a successful corporate career, he wanted more. He always admired his wife, Elizabeth, for the volunteer work she did. “I justified putting long hours into my corporate job as a way to enable my wife to help others. But at some point, I felt like it was my turn to get out there and make a difference,” he says. Bachmeier explored franchising as a way to have a more flexible schedule. He looked at a lot of concepts, but kept coming back to Rush Bowls. “It’s a great business. I could see it right away. Today, consumers want fast, healthy options, and Rush Bowls delivers that.” “Our customers are always happy to be here, because we serve a quality product in a fun way,” Bachmeier says. Launched in 2004 in Boulder, Colorado, Rush Bowls offers quick meals made of fresh fruit topped with granola and honey and blended with protein, vitamins, and other nutritious ingredients. Menu items include bowls, such as the “Beach Bowl,” a mix of acai, mango, banana, pure guava juice and topped with organic granola and honey. There

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