SUSTAINABLE TRAVEL MADE EASY
For many of us, our travel plans are increasingly motivated by a desire to reduce our carbon footprint and to look after the destination we are visiting and its local community. According to Booking.com’s latest sustainability report, 83 per cent of global travellers think that sustainable travel is vital. But with the rise of eco-tourism becoming such big business for hotels, tour operators and tourist attractions, sometimes telling the green from the ‘greenwash’ is easier said than done. Enter Flockeo. The creation of French social enterprise Murmuration, this newly launched community platform makes things a breeze for travellers to calculate their environmental footprint, get in touch with sustainable tourism professionals, and choose eco destinations via an interactive map that combines satellite and statistical data. The map itself provides lots of info about each region – from the ecosystem potential to the risks related to water and urbanisation – and to boot, this data provides a clear picture of the challenges and opportunities that exist in certain areas while also monitoring progress over time to ensure that sustainable tourism practices are actually having the desired effect. flockeo.com
The ESCAPIST Slow and sustainable. Lauren Ho on what’s hot in travel right now
Brush up your photography skills with Don McCullin
TRAVELLING IN GOOD COMPANY
SWISSTAINABILITY
With the ambition to become the most eco destination in the world, Switzerland is taking things to the next level with its new sustainability strategy, Swisstainable. It includes a number of initiatives such as trafficfree destinations (the country already has 11 car-free resorts), promoting green accommodation, and – in boasting the highest spending per capita on organic products in the world – championing conscious consumption. Elsewhere, the country has a number of Swisstainable assets too, such as Europe’s first house to be heated using hydroelectric power, which is located above the Grimsel glacier. myswitzerland.com
PHOTOS: © TIM BARDSLEY-SMITH; UNSPLASH
Reimagining travel through a new and exciting lens, The Luminaire creates individually crafted journeys around the world of depth and enlightenment, led by a collection of preeminent experts from naturalists to historians and archaeologists. Among this so-called ‘Guild’ of thinkers is renowned photographer Don McCullin, who will head photography masterclasses on a private four-day journey through Somerset, giving guests the opportunity to learn about photography directly from a master of his craft. theluminaire.com 150 | COUNTRYANDTOWNHOUSE.COM | July/August 2022
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