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t he covery Looks to Build Upon a Successful 2022
The Covery, a boutique Wellness Spa brand offering a diverse collection of non-invasive therapies that work to strengthen both the mind and the body – is gearing up for a busy year after rounding out 2022 with more new locations and brand partnerships.
t he brand opened 4 new spas throughout 2022 in addition to signing 9 deals for new locations across 8 states. t he brand has no plans to slow down their growth as they start development on 45 locations with the anticipation of opening at least 15 more locations in the new year.
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“ i am tremendously proud of the work that we have done and the growth that we have accomplished in 2022,” said Edward navan, co-Founder and cvO of t he covery. “We have welcomed incredible new franchisees into our brand that are committed to our mission of expanding what recovery and wellness can be on a personalized level and helped more communities live a more well-balanced life.
Part of t he covery’s growth in 2022 were new partnerships cultivated. t he covery is set to open a spa location inside t he h oustonian in February of 2023 to bring restorative wellness to the h ouston community. t he brand has also partnered with MU v www.thecoveryfranchise.com/
Brands to offer t he covery exclusive rights to the n orthwest r egion of the United states for licensing and franchising for MU v Well by t he covery (associated with health clubs) and standalone t he covery clinics. t his agreement includes Washington state, i daho, Oregon, and Montana.
“2022 has been an incredible year for t he covery,” said navan. “Our passionate leadership team is helping to guide our brand as well as our franchisees to greatness.
