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CHANGE FOR GROWTH

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By Kate Hoyle

Change is the cornerstone of personal and professional growth. Without embracing change, we risk stagnation and missed opportunities. Being ready for change and understanding the emotional and cognitive barriers to change can lead to significant development.

Why we resist change

Our brains are wired to favour the familiar, an instinct from our hunter-gatherer days when safety meant staying within known territories or eating foods that were safe. Today, this preference for the familiar can make change uncomfortable. Yet, in a dynamic business environment, change is essential.

The importance of change for growth

Sometimes change is thrust upon us, like a relocation or a new competitor. Other times, it is a choice we must make to enhance our professional or personal life. Whilst change can be daunting, it is often the key to growth and success and, without it, progress stalls. Consider a SatNav that doesn’t get updated and keeps taking you down a dead end—you wouldn’t keep following those instructions hoping for a different outcome. Similarly, both companies and you as an individual must adapt and evolve to thrive.

“Make the most of yourself....for that is all there is of you.” — Ralph Waldo Emerson Steps Toward Professional Growth

In the competitive business world, change is crucial for maintaining financial security and reaching new heights. This is true whether you are looking to progress your career, your own venture or your team.

No doubt you will be familiar with traditional steps towards change, but when you integrate behavioural science principles to address the ‘why’ behind resistance, you can develop growth strategies which resonate both emotionally and cognitively.

Consider these steps for fostering growth:

Invest in Customer Empathy: Deepen connections with customers or clients by solving human problems, not just providing a service.

Celebrate Small Wins: Reinforce progress through small successes. This builds momentum and anchors positivity to the change process.

Leverage Storytelling: Use narratives to make goals relatable. Storytelling embeds objectives in emotional memory, encouraging sustained commitment.

Model Adaptive Leadership: Leaders embracing development set an example and reduce resistance to new norms.

Steps toward personal development

Personal growth in many ways feeds into professional success. Without it, you will not move forward in your work or be able to instigate collective change. It has to start with you and often requires confronting emotional beliefs formed from past experiences. It might be that you are aware of the presenting problem, eg difficult relationships, lack of self belief or feeling “stuck”. What can be less obvious are the emotional beliefs which are behind those issues. The most common of these can be summarised as:

"I'm not good enough."

"I'm different"

"I can't have it."

Remember, you deserve financial reward, confidence, praise and success just as much as anyone else.

To overcome limiting beliefs, it's essential to uncover how, when, and why they were formed. Otherwise, we’re merely addressing symptoms, not the root cause.

How Hypnotherapy can help

Hypnotherapy is an effective approach to discovering these root causes because they are stored in the subconscious. Once they have been identified, the reasons behind your negative thoughts or behaviour become clear and mean the impact they’ve been having can be altered at a fundamental level.

A good place to start is with a clear, actionable plan. If I was to ask you, “What’s one thing you want to change today?” Would you be able to answer this in a single sentence? Once you’re clear, add emotion to your goals, engaging your whole brain. Consider:

- What does life look like after this change?

- How does it feel?

Outline the steps to make this change a reality. Determine what to start or stop doing.

Conclusion

Embracing change is vital for sustainable growth. If you feel stuck or are struggling to initiate change, consider professional support to explore the root causes of resistance. By breaking through barriers and addressing the emotional and cognitive elements of change, you can unlock new levels of growth and success.

If you are ready to embrace change and achieve the success you deserve, I offer free consultations to discuss the best way forward. Just fill in a contact form today at www.katehoylehypnotherapy.com

Embracing change is vital for sustainable growth. If you feel stuck or are struggling to initiate change, consider professional support to explore the root causes of resistance.

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Heather Harvey-Wood heather.harvey-wood@cushwake.com 07917 423467

Alex Doyle alexander.doyle@cushwake.com 07826 537141

Patrick Rosso patrick.rosso@colliers.com 07825 571048

Stan Gibson stanley.gibson@colliers.com 07776 605378

YC Lau yc.lau@colliers.com 07551 383904

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