ATHLEISURE MAG #70 OCT ISSUE

Page 64

ATHLEISURE LIST: Brooklyn, NY

AFTERNOON

Korean Fine Foods (Group KKF) is known for bringing popular Korean fast casual food concepts and trends to the US. In NYC, they own and operate 10 restaurants that includes: Dons Bogam, Jongro BBQ, Jongro Gopchang, Jongro Rice Hotdog, Mochi Mochi Bubble Tea to name a few. Some of their concepts are standalone restaurants, others have multiple locations and an additional concept, conveyor belt sushi is in the works! The Afternoon concept combines some of these eateries under one roof! This concept has locations in New York and New Jersey for a total of 50 across the country in the next 3 years.

can select their desired choices from the concepts that are offered. Make sure to check out each Afternoon location for the concepts that are featured. At the Bedford location, we suggest crispy corn dogs from Jongra Rice Hotdog, such as The Ramyon Noodle Chips Hotdog (with crispy ramen exterior for that extra crunch), The Potato Hotdog (a hot dog wrapped in crispy French fries) and the All Mozzarella Hotdog (all cheese and vegetarian). For a mashup of Japanese mochi and American donuts, head to Mochi Mochi Donut for sweet and savory treats. The Chocolate Mochi Donut is a bestseller at Afternoon. Another great flavor combination is Black Sesame which has a slightly chewy mochi dough. And the Ube (purple yam) has

Afternoon gives its patrons the opportunity to experience and enjoy new food and drink trends before they become mainstream. Ordering is done via touchscreen kiosks and customers

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Issue #70 | Oct 2021


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